Capital One vs Carvana:Which is searched more in United States?
In September 2026, Capital One had more branded searches than Carvana among auto loan brands in United States. Capital One was estimated to have 9.1M branded searches compared to Carvana’s 4.1M, and held a 65.3% Share of Search versus Carvana’s 29.2%.
Follow Capital One vs Carvana and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Capital One or Carvana?
Compare the auto loan brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Capital One, Carvana. The figures are in the table below the chart.
View monthly share of search table
| Month | Capital One | Carvana | Discover | LightStream |
|---|---|---|---|---|
| Oct 2025 | 67.2% | 24.6% | 7.4% | 0.81% |
| Nov 2025 | 70.4% | 21.1% | 7.7% | 0.85% |
| Dec 2025 | 67.2% | 24.6% | 7.4% | 0.81% |
| Jan 2026 | 67.2% | 24.6% | 7.4% | 0.81% |
| Feb 2026 | 67.2% | 24.6% | 7.4% | 0.81% |
| Mar 2026 | 63.2% | 28.3% | 7.8% | 0.76% |
| Apr 2026 | 63.2% | 28.3% | 7.8% | 0.76% |
| May 2026 | 63.2% | 28.3% | 7.8% | 0.76% |
| Jun 2026 | 67.2% | 24.6% | 7.4% | 0.81% |
| Jul 2026 | 63.7% | 28.5% | 7% | 0.77% |
| Aug 2026 | 64.6% | 28.9% | 5.8% | 0.78% |
| Sep 2026 | 65.3% | 29.2% | 4.8% | 0.65% |
How has the Capital One and Carvana comparison changed over the last 12 months?
3 findings
- Capital One was ahead of Carvana in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Capital One’s estimated Share of Search among auto loan brands in United States moved from 67.2% to 65.3%, and its estimated monthly branded searches held steady at 9.1M.
- Across the 12 months ending September 2026, Carvana’s estimated Share of Search among auto loan brands in United States moved from 24.6% to 29.2%, and its estimated monthly branded searches moved from 3.4M to 4.1M.
How did search popularity change for United States auto loan brands in September 2026?
2 changes
In September 2026, Capital One gained estimated Share of Search among auto loan brands in United States, from 64.6% to 65.3%.
Carvana’s estimated Share of Search among auto loan brands in United States has gained ground for 3 months in a row, from 24.6% to 29.2% in September 2026.
Other head-to-heads among auto loan brands
How each brand is measured
Brandwave collects information about searches that people make online using Capital One’s and Carvana’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Capital One
1 branded search term
- capital one
Carvana
1 branded search term
- carvana
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.