Brandwave

Barclaycard vs Capital One:Which is searched more in United States?

In September 2026, Capital One had more branded searches than Barclaycard among credit cards in United States. Capital One was estimated to have 9.1M branded searches compared to Barclaycard’s 33.1K, and held a 69% Share of Search versus Barclaycard’s 0.25%.

Share of Search among credit cards in United States in September 2026Which is more popular in search, Barclaycard or Capital One?
Barclaycard0.25%33.1K searches
vs
Capital One69%9.1M searches

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Which is more popular in search, Barclaycard or Capital One?

Compare the credit cards operators run on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Barclaycard and Capital One among credit cards in United States, by month

Share of Search by month for Capital One, Barclaycard. The figures are in the table below the chart.

View monthly share of search table
MonthCapital OneAmerican ExpressDiscoverVisaBarclaycardMastercard
Oct 202567.1%24.6%7.3%0.5%0.36%0.13%
Nov 202567.1%24.6%7.3%0.5%0.36%0.09%
Dec 202567.1%24.6%7.3%0.54%0.36%0.09%
Jan 202667%24.6%7.3%0.64%0.36%0.13%
Feb 202667.2%24.6%7.4%0.46%0.3%0.09%
Mar 202666.5%24.4%8.2%0.44%0.36%0.11%
Apr 202666.6%24.4%8.2%0.4%0.36%0.11%
May 202666.6%24.4%8.2%0.4%0.3%0.09%
Jun 202667.2%24.6%7.3%0.44%0.3%0.11%
Jul 202667.2%24.6%7.4%0.41%0.24%0.11%
Aug 202668.2%25%6.1%0.37%0.25%0.09%
Sep 202669%25.3%5%0.37%0.25%0.07%

How has the Barclaycard and Capital One comparison changed over the last 12 months?

  • Capital One was ahead of Barclaycard in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Barclaycard’s estimated Share of Search among credit cards in United States moved from 0.36% to 0.25%, and its estimated monthly branded searches moved from 49.5K to 33.1K.
  • Across the 12 months ending September 2026, Capital One’s estimated Share of Search among credit cards in United States moved from 67.1% to 69%, and its estimated monthly branded searches held steady at 9.1M.

How did search popularity change for United States credit cards in September 2026?

  1. In September 2026, Capital One gained estimated Share of Search among credit cards in United States, from 68.2% to 69%.

  2. Estimated monthly branded searches for Barclaycard in United States fell 33.1% over 12 measured months, from 49.5K to 33.1K in September 2026.

Other head-to-heads among credit cards

How each brand is measured

Brandwave collects information about searches that people make online using Barclaycard’s and Capital One’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Barclaycard

1 branded search term

  • barclaycard

Capital One

1 branded search term

  • capital one

How the Brand Demand Index is measured

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Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.