Apartments.com vs Homes.com:Which is searched more in the United States?
In September 2026, Apartments.com and Homes.com were level in searches among real estate marketplaces in the United States, with an estimated 201K branded searches each, at 0.82% of the total each.
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Is Apartments.com or Homes.com more popular in search?
Compare the sites people search property on. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for Apartments.com, Homes.com. The figures are in the table below the chart.
View monthly share of searches table
| Month | Zillow | Redfin | Realtor.com | Trulia | LoopNet | Apartments.com | Homes.com |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 82.4% | 7.4% | 4% | 2.7% | 1.5% | 0.99% | 0.99% |
| Nov 2025 | 80% | 8.8% | 4.8% | 2.7% | 1.8% | 0.97% | 0.97% |
| Dec 2025 | 82% | 7.4% | 4.1% | 2.7% | 1.8% | 0.99% | 0.99% |
| Jan 2026 | 82.1% | 7.4% | 4% | 2.7% | 1.8% | 0.99% | 0.99% |
| Feb 2026 | 82.2% | 7.4% | 4% | 2.7% | 1.5% | 0.99% | 1.2% |
| Mar 2026 | 79.1% | 8.7% | 4.7% | 3.2% | 2.1% | 0.95% | 1.2% |
| Apr 2026 | 83% | 7.5% | 4.1% | 2.2% | 1.5% | 0.67% | 1% |
| May 2026 | 83% | 7.5% | 4.1% | 2.2% | 1.5% | 0.67% | 1% |
| Jun 2026 | 83.4% | 7.5% | 4.1% | 2.3% | 1.2% | 0.67% | 0.82% |
| Jul 2026 | 83.3% | 7.5% | 4.1% | 2.3% | 1.2% | 0.82% | 0.82% |
| Aug 2026 | 83.1% | 7.5% | 4.1% | 2.2% | 1.5% | 0.82% | 0.82% |
| Sep 2026 | 83.1% | 7.5% | 4.1% | 2.2% | 1.5% | 0.82% | 0.82% |
How has the Apartments.com and Homes.com comparison changed over the last 12 months?
3 findings
- Apartments.com was ahead of Homes.com in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Apartments.com’s share of searches among real estate marketplaces in the United States moved from 0.99% to 0.82%, and its estimated monthly branded searches moved from 246K to 201K.
- Across the 12 months ending September 2026, Homes.com’s share of searches among real estate marketplaces in the United States moved from 0.99% to 0.82%, and its estimated monthly branded searches moved from 246K to 201K.
How did search popularity change for United States real estate marketplaces in September 2026?
2 changes

Estimated monthly branded searches for Apartments.com in the United States fell 18.3% over 12 measured months, from 246K to 201K in September 2026.

Estimated monthly branded searches for Homes.com in the United States fell 18.3% over 12 measured months, from 246K to 201K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Apartments.com’s and Homes.com’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Apartments.com
2 branded search terms
- apartments com
- apartments.com
Homes.com
1 branded search term
- homes.com
Other head-to-heads among real estate marketplaces

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