Brandwave

Albert vs Klover:Which is more popular in the United States?

In October 2026, Klover had more branded searches than Albert among cash advance apps in the United States. Klover had about 49,500 branded searches, while Albert had 14,800. Klover made up 12.6% of all cash advance app searches we track, and Albert accounted for 3.8%. When we asked ChatGPT and Google AI Overviews about cash advance apps, neither Albert nor Klover appeared in any of the five answers.

Among cash advance apps in the United States in October 2026

Who do people search for more?

Klover, about 3 searches for every 1 for Albert

Klover 49.5K searchesAlbert 14.8K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Albert in 0 of 5Klover in 0 of 5

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Top cash advance apps in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Albert nor Klover showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. EarnIn1st
  2. Chime2nd
  3. Dave3rd
  4. MoneyLion4th
  5. Brigit5th
  6. Klover–
  7. FloatMe–
  8. Albert–
  9. Cleo–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • EarnIn5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Chime5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • MoneyLion4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Dave4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Brigit3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Klover0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • FloatMe0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Albert0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Cleo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about cash advance apps

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United States on October 27, 2026.

Is Albert or Klover more popular in search?

This chart shows how often people search Google for Albert and Klover by name. Each line represents a brand's share of searches for all nine cash advance apps we track, month by month, from searches in United States.

Albert and Klover among cash advance apps in the United States, by month

Share of searches by month for Klover, Albert. The figures are in the table below the chart.

View monthly share of searches table
MonthMoneyLionEarnInBrigitKloverDaveFloatMeAlbertChimeCleo
Nov 202525.9%21.2%17.3%11.6%6.4%7.8%4.2%2.2%3.5%
Dec 202529.7%24.5%13.4%10.9%6%6%4%2.2%3.3%
Jan 202629%23.8%15.9%10.7%5.8%4.8%3.9%2.2%3.9%
Feb 202631%20.7%13.9%11.3%6.2%6.2%4.1%2.3%4.1%
Mar 202633.1%22.3%12.2%12.2%5.4%5.4%3.6%2%3.6%
Apr 202627.7%22.6%15.1%12.4%6.8%5.5%3.7%2.5%3.7%
May 202628.2%23.2%15.5%12.7%5.7%4.6%3.8%2.3%3.8%
Jun 202628.8%23.7%15.8%10.6%5.8%4.7%3.2%2.7%4.7%
Jul 202626.3%21.7%17.7%11.8%6.5%5.3%3.5%2.8%4.3%
Aug 202625.3%25.3%17%11.4%6.2%5.1%2.8%2.7%4.2%
Sep 202628.2%23.2%15.5%12.7%5.7%5.7%2.5%2.8%3.8%
Oct 202627.9%23%15.3%12.6%5.6%5.6%3.8%3.2%3.1%

How has branded search for Albert and Klover changed in the United States over the last 12 months?

3 findings
  • Klover was ahead of Albert in every measured month of the 12 months ending October 2026.
  • Across the 12 months ending October 2026, Albert’s share of searches among cash advance apps in the United States moved from 4.2% to 3.8%, and its estimated monthly branded searches held steady at 14.8K.
  • Across the 12 months ending October 2026, Klover’s share of searches among cash advance apps in the United States moved from 11.6% to 12.6%, and its estimated monthly branded searches moved from 40.5K to 49.5K.

How did search popularity change for United States cash advance apps in October 2026?

2 changes
  1. In October 2026, Albert overtook Cleo and Chime to rank 7th among cash advance apps in the United States, with 3.8% of the searches.

  2. Estimated monthly branded searches for Klover in the United States rose 22.2% over 12 measured months, from 40.5K to 49.5K in October 2026.

How are Albert’s and Klover’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Albert’s and Klover’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Albert

1 branded search term

  • albert app

Klover

1 branded search term

  • klover

How the Brand Demand Index is measured

Other head-to-heads among cash advance apps

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