Taylors of Harrogate vs Union Coffee:Which is more popular?
In September 2026, Union Coffee had more branded searches than Taylors of Harrogate among coffee brands in the United Kingdom. Union Coffee had about 4,400 branded searches, while Taylors of Harrogate had 1,900. Union Coffee made up 5.6% of all coffee brand searches we track, and Taylors of Harrogate accounted for 2.4%. When we asked ChatGPT and Google AI Overviews about coffee brands, Taylors of Harrogate appeared in two of the five answers and Union Coffee in one. Taylors of Harrogate was mentioned before Union Coffee in two out of three answers.
Who do people search for more?
Union Coffee, about 2 searches for every 1 for Taylors of Harrogate
Who does AI mention more?
Taylors of Harrogate, mentioned in 2 of 5 answers, Union Coffee in 1
Who does AI recommend more?
Taylors of Harrogate, named ahead of Union Coffee in 2 of 3 answers
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Top coffee brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Taylors of Harrogate was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Union Coffee was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Taylors of Harrogate was listed before Union Coffee in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Lavazza1st
Taylors of Harrogate2nd
Pact Coffee3rd
Nescafé4th
Union Coffee4th
Grind–
Kenco–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Lavazza5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Taylors of Harrogate2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Grind1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Pact Coffee1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Nescafé1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Union Coffee1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Kenco0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about coffee brands
5 answers
Asked ChatGPT
“What's the best coffee brand in the UK?”
Asked ChatGPT
“Which coffee beans are best to buy in the UK?”
Asked ChatGPT
“What's the best ground coffee in UK supermarkets?”
Searched Google, AI Overview
“coffee beans”
Searched Google, AI Overview
“ground coffee”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 23, 2026.
Is Taylors of Harrogate or Union Coffee more popular in search?
This chart shows how often people search Google for Taylors of Harrogate and Union Coffee by name. Each line represents a brand's share of searches for all seven coffee brands we track, month by month, from searches in United Kingdom.
Share of searches by month for Union Coffee, Taylors of Harrogate. The figures are in the table below the chart.
View monthly share of searches table
| Month | Grind | Lavazza | Pact Coffee | Nescafé | Union Coffee | Kenco | Taylors of Harrogate |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 27.7% | 18.5% | 22.6% | 18.5% | 6.7% | 3% | 3% |
| Nov 2025 | 29.3% | 19.6% | 24% | 16% | 5.8% | 2.6% | 2.6% |
| Dec 2025 | 29.5% | 19.7% | 24.2% | 16.1% | 5.9% | 2.1% | 2.6% |
| Jan 2026 | 29.8% | 16.3% | 24.4% | 16.3% | 7.3% | 2.6% | 3.2% |
| Feb 2026 | 28.4% | 19% | 23.2% | 19% | 5.6% | 2.4% | 2.4% |
| Mar 2026 | 32.1% | 17.5% | 21.4% | 17.5% | 6.4% | 2.8% | 2.2% |
| Apr 2026 | 35.1% | 15.7% | 19.2% | 19.2% | 5.7% | 3.1% | 2.1% |
| May 2026 | 27.3% | 22.2% | 18.2% | 22.2% | 5.4% | 2.3% | 2.3% |
| Jun 2026 | 30.6% | 16.7% | 20.4% | 20.4% | 6.1% | 3.3% | 2.6% |
| Jul 2026 | 26.9% | 18% | 22% | 22% | 5.3% | 3.6% | 2.4% |
| Aug 2026 | 31.8% | 17.3% | 21.2% | 17.3% | 6.3% | 3.4% | 2.7% |
| Sep 2026 | 28% | 22.9% | 22.9% | 15.3% | 5.6% | 3% | 2.4% |
How has the Taylors of Harrogate and Union Coffee comparison changed over the last 12 months?
3 findings
- Union Coffee was ahead of Taylors of Harrogate in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Taylors of Harrogate’s share of searches among coffee brands in the United Kingdom moved from 3% to 2.4%, and its estimated monthly branded searches moved from 2.4K to 1.9K.
- Across the 12 months ending September 2026, Union Coffee’s share of searches among coffee brands in the United Kingdom moved from 6.7% to 5.6%, and its estimated monthly branded searches moved from 5.4K to 4.4K.
How did search popularity change for United Kingdom coffee brands in September 2026?
2 changes

In September 2026, Union Coffee lost share of searches among coffee brands in the United Kingdom, from 6.3% to 5.6%.

Estimated monthly branded searches for Taylors of Harrogate in the United Kingdom fell 20.8% over 12 measured months, from 2.4K to 1.9K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Taylors of Harrogate’s and Union Coffee’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Taylors of Harrogate
1 branded search term
- taylors coffee
Union Coffee
1 branded search term
- union coffee
Other head-to-heads among coffee brands

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