Poundstretcher vs The Range:Which is searched more in the United Kingdom?
In September 2026, The Range had more branded searches than Poundstretcher among discount retailers in the United Kingdom. The Range had about 2.2 million branded searches, while Poundstretcher had 110,000. The Range made up 16.3% of all discount retailer searches we track, and Poundstretcher accounted for 0.8%.
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Is Poundstretcher or The Range more popular in search?
Compare the discount and variety stores people in the UK shop at. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of searches by month for The Range, Poundstretcher. The figures are in the table below the chart.
View monthly share of searches table
| Month | Home Bargains | TK Maxx | B&M | The Range | Poundland | Poundstretcher |
|---|---|---|---|---|---|---|
| Oct 2025 | 23.3% | 28.5% | 21.3% | 19.1% | 7% | 0.77% |
| Nov 2025 | 23.9% | 29.2% | 21.9% | 19.6% | 4.8% | 0.64% |
| Dec 2025 | 21.2% | 31.7% | 23.7% | 17.4% | 5.2% | 0.86% |
| Jan 2026 | 27.4% | 27.4% | 20.5% | 18.4% | 5.5% | 0.74% |
| Feb 2026 | 25.2% | 30.9% | 20% | 16.9% | 6.2% | 0.83% |
| Mar 2026 | 27.1% | 27.1% | 21.4% | 18.1% | 5.4% | 0.89% |
| Apr 2026 | 27.1% | 27.1% | 21.4% | 18.1% | 5.4% | 0.89% |
| May 2026 | 24.6% | 30% | 23.8% | 16.4% | 4% | 1.2% |
| Jun 2026 | 27.5% | 27.5% | 21.8% | 18.4% | 3.7% | 1.1% |
| Jul 2026 | 27.6% | 27.6% | 21.8% | 18.4% | 3.7% | 0.91% |
| Aug 2026 | 29.1% | 29.1% | 21.8% | 16% | 3.2% | 0.78% |
| Sep 2026 | 29.8% | 29.8% | 19.3% | 16.3% | 4% | 0.8% |
How has the Poundstretcher and The Range comparison changed over the last 12 months?
3 findings
- The Range was ahead of Poundstretcher in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Poundstretcher’s share of searches among discount retailers in the United Kingdom moved from 0.77% to 0.8%, and its estimated monthly branded searches held steady at 110K.
- Across the 12 months ending September 2026, The Range’s share of searches among discount retailers in the United Kingdom moved from 19.1% to 16.3%, and its estimated monthly branded searches moved from 2.7M to 2.2M.
How did search popularity change for United Kingdom discount retailers in September 2026?
1 change

Estimated monthly branded searches for The Range in the United Kingdom fell 18.2% over 12 measured months, from 2.7M to 2.2M in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Poundstretcher’s and The Range’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Poundstretcher
1 branded search term
- poundstretcher
The Range
1 branded search term
- the range
Other head-to-heads among discount retailers

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