Lightspeed vs Square:Which is more popular?
In September 2026, Square had more branded searches than Lightspeed among EPOS systems in the United Kingdom. Square had about 4,400 branded searches, while Lightspeed had 880. Square made up 9.2% of all EPOS system searches we track, and Lightspeed accounted for 1.8%. When we asked ChatGPT and Google AI Overviews about EPOS systems, Square appeared in all five answers and Lightspeed in four. Square was mentioned before Lightspeed in every answer.
Who do people search for more?
Square, about 5 searches for every 1 for Lightspeed
Who does AI mention more?
Square, mentioned in every answer we collected
Who does AI recommend more?
Square, named ahead of Lightspeed in every answer
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Top EPOS systems in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Square appeared in all five answers. Lightspeed was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Square was listed before Lightspeed in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Epos Now5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Square5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Lightspeed4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
SumUp3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Zettle1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Tevalis0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about EPOS systems
5 answers
Asked ChatGPT
“Which EPOS system should my small business use in the UK?”
Asked ChatGPT
“What are the best EPOS systems in the UK?”
Asked ChatGPT
“What's the best EPOS system in the UK for a small café?”
Searched Google, AI Overview
“epos system”
Searched Google, AI Overview
“pos system”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 22, 2026.
Is Lightspeed or Square more popular in search?
This chart shows how often people search Google for Lightspeed and Square by name. Each line represents a brand's share of searches for all six EPOS systems we track, month by month, from searches in United Kingdom.
Share of searches by month for Square, Lightspeed. The figures are in the table below the chart.
View monthly share of searches table
| Month | Zettle | Epos Now | Square | Tevalis | SumUp | Lightspeed |
|---|---|---|---|---|---|---|
| Oct 2025 | 59.4% | 26% | 6.3% | 4.2% | 2.7% | 1.4% |
| Nov 2025 | 60.6% | 26.5% | 5.3% | 3.5% | 2.8% | 1.3% |
| Dec 2025 | 56.8% | 30.4% | 4.9% | 4% | 2.7% | 1.2% |
| Jan 2026 | 54.6% | 29.1% | 7.1% | 4.7% | 3.1% | 1.6% |
| Feb 2026 | 49.6% | 32.3% | 7.8% | 5.2% | 3.4% | 1.8% |
| Mar 2026 | 54.3% | 28.9% | 7% | 4.6% | 3% | 2.1% |
| Apr 2026 | 44.7% | 35.5% | 10.5% | 4.6% | 3% | 1.6% |
| May 2026 | 46.3% | 36.8% | 7.3% | 4.8% | 3.1% | 1.7% |
| Jun 2026 | 50.5% | 32.7% | 6.5% | 5.2% | 3.4% | 1.6% |
| Jul 2026 | 50.5% | 32.7% | 6.5% | 5.2% | 3.4% | 1.6% |
| Aug 2026 | 45.7% | 35.9% | 8.7% | 4.8% | 3.2% | 1.7% |
| Sep 2026 | 48.4% | 31.1% | 9.2% | 6.1% | 3.4% | 1.8% |
How has the Lightspeed and Square comparison changed over the last 12 months?
3 findings
- Square was ahead of Lightspeed in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Lightspeed’s share of searches among EPOS systems in the United Kingdom moved from 1.4% to 1.8%, and its estimated monthly branded searches moved from 1K to 880.
- Across the 12 months ending September 2026, Square’s share of searches among EPOS systems in the United Kingdom moved from 6.3% to 9.2%, and its estimated monthly branded searches held steady at 4.4K.
How did search popularity change for United Kingdom EPOS systems in September 2026?
2 changes
In September 2026, Square gained share of searches among EPOS systems in the United Kingdom, from 8.7% to 9.2%.
Estimated monthly branded searches for Lightspeed in the United Kingdom fell 12% over 12 measured months, from 1K to 880 in September 2026.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Lightspeed’s and Square’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Lightspeed
2 branded search terms
- lightspeed epos
- lightspeed pos
Square
2 branded search terms
- square epos
- square pos
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