Brandwave

Epos Now vs Square:Which is more popular?

In September 2026, Epos Now had more branded searches than Square among EPOS systems in the United Kingdom. Epos Now had about 14,800 branded searches, while Square had 4,400. Epos Now made up 31.1% of all EPOS system searches we track, and Square accounted for 9.2%. When we asked ChatGPT and Google AI Overviews about EPOS systems, both Epos Now and Square appeared in all five answers. Square was mentioned before Epos Now in every answer.

Among EPOS systems in the United Kingdom in September 2026

Who do people search for more?

Epos Now, about 3 searches for every 1 for Square

Epos Now 14.8K searchesSquare 4.4K searches

Who does AI mention more?

Both are mentioned in every answer we collected.

Epos Now in 5 of 5Square in 5 of 5

Who does AI recommend more?

Square, named ahead of Epos Now in every answer

Square first in 5Epos Now never first

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Top EPOS systems in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, both Epos Now and Square showed up in all five answers. Square was listed before Epos Now in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Square1st
  2. Epos Now2nd
  3. Lightspeed3rd
  4. SumUp4th
  5. Zettle5th
  6. Tevalis–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Epos Now5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Square5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Lightspeed4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • SumUp3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Zettle1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tevalis0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about EPOS systems

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 22, 2026.

Is Epos Now or Square more popular in search?

This chart shows how often people search Google for Epos Now and Square by name. Each line represents a brand's share of searches for all six EPOS systems we track, month by month, from searches in United Kingdom.

Epos Now and Square among EPOS systems in the United Kingdom, by month

Share of searches by month for Epos Now, Square. The figures are in the table below the chart.

View monthly share of searches table
MonthZettleEpos NowSquareTevalisSumUpLightspeed
Oct 202559.4%26%6.3%4.2%2.7%1.4%
Nov 202560.6%26.5%5.3%3.5%2.8%1.3%
Dec 202556.8%30.4%4.9%4%2.7%1.2%
Jan 202654.6%29.1%7.1%4.7%3.1%1.6%
Feb 202649.6%32.3%7.8%5.2%3.4%1.8%
Mar 202654.3%28.9%7%4.6%3%2.1%
Apr 202644.7%35.5%10.5%4.6%3%1.6%
May 202646.3%36.8%7.3%4.8%3.1%1.7%
Jun 202650.5%32.7%6.5%5.2%3.4%1.6%
Jul 202650.5%32.7%6.5%5.2%3.4%1.6%
Aug 202645.7%35.9%8.7%4.8%3.2%1.7%
Sep 202648.4%31.1%9.2%6.1%3.4%1.8%

How has the Epos Now and Square comparison changed over the last 12 months?

3 findings
  • Epos Now was ahead of Square in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Epos Now’s share of searches among EPOS systems in the United Kingdom moved from 26% to 31.1%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
  • Across the 12 months ending September 2026, Square’s share of searches among EPOS systems in the United Kingdom moved from 6.3% to 9.2%, and its estimated monthly branded searches held steady at 4.4K.

How did search popularity change for United Kingdom EPOS systems in September 2026?

2 changes
  1. In September 2026, Square gained share of searches among EPOS systems in the United Kingdom, from 8.7% to 9.2%.

  2. In September 2026, Epos Now lost share of searches among EPOS systems in the United Kingdom, from 35.9% to 31.1%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Epos Now’s and Square’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Epos Now

1 branded search term

  • epos now

Square

2 branded search terms

  • square epos
  • square pos

How the Brand Demand Index is measured

Other head-to-heads among EPOS systems

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