Vet practices in the United Kingdom:Which are most popular?
Medivet and Vets4Pets tie for the highest share of searches among vet practices in the United Kingdom, at 35.4% each in September 2026. When we checked with ChatGPT and Google AI Overviews, Medivet was mentioned most often, in two of the four answers.
MedivetShare of searches 35.4%Mentioned in 2 of 4 AI answers
Vets4PetsShare of searches 35.4%Mentioned in 1 of 4 AI answers
White Cross VetsShare of searches 15.8%Mentioned in 0 of 4 AI answers
Vets NowShare of searches 8.7%Mentioned in 1 of 4 AI answers
IVC EvidensiaShare of searches 4.7%Mentioned in 1 of 4 AI answers
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Top vet practices in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and one Google AI Overview, Medivet was mentioned most often, in two of the four answers. White Cross Vets, which ranked third in searches, was not mentioned at all.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Medivet2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Vets4Pets1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Vets Now1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
IVC Evidensia1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
White Cross Vets0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about vet practices
4 answers
Asked ChatGPT
“What's the best vet practice chain in the UK?”
Asked ChatGPT
“Which vets offer the best value pet health plan?”
Asked ChatGPT
“How do I find a good vet near me?”
Searched Google, AI Overview
“vets near me”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“emergency vet near me”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 23, 2026.
Which vet practices do people search for most?
This chart shows how often people search Google for each vet practice brand by name. Each line represents a brand's share of searches for all five vet practice brands we track, month by month, from searches in United Kingdom.
Share of searches by month for Medivet, Vets4Pets, White Cross Vets, Vets Now, IVC Evidensia. The figures are in the table below the chart.
View monthly share of searches table
| Month | Medivet | Vets4Pets | White Cross Vets | Vets Now | IVC Evidensia |
|---|---|---|---|---|---|
| Oct 2025 | 33.9% | 41.4% | 12.4% | 6.8% | 5.5% |
| Nov 2025 | 33% | 40.3% | 14.7% | 6.6% | 5.4% |
| Dec 2025 | 33.3% | 40.7% | 14.9% | 6.6% | 4.4% |
| Jan 2026 | 32.4% | 39.6% | 11.8% | 6.5% | 9.7% |
| Feb 2026 | 33% | 40.3% | 14.7% | 5.4% | 6.6% |
| Mar 2026 | 32.1% | 39.3% | 14.4% | 6.4% | 7.9% |
| Apr 2026 | 33% | 40.3% | 14.7% | 6.6% | 5.4% |
| May 2026 | 32.5% | 39.7% | 14.5% | 7.9% | 5.3% |
| Jun 2026 | 33% | 40.3% | 14.7% | 6.6% | 5.4% |
| Jul 2026 | 36.3% | 36.3% | 16.2% | 7.3% | 3.9% |
| Aug 2026 | 35.7% | 35.7% | 16% | 8.7% | 3.9% |
| Sep 2026 | 35.4% | 35.4% | 15.8% | 8.7% | 4.7% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 35.4% | 40.5K | 0% | -0.3 points | |
| 2, held 2nd | 35.4% | 40.5K | 0% | -0.3 points | |
| 3, held 3rd | 15.8% | 18.1K | 0% | -0.1 points | |
| 4, held 4th | 8.7% | 9.9K | 0% | -0.1 points | |
| 5, held 5th | 4.7% | 5.4K | +22.7% | +0.8 points |
1.
Medivet35.4%
Held 1st. 40.5K estimated branded searches, 0% vs prior month. Share -0.3 points.
35.4%
Held 2nd. 40.5K estimated branded searches, 0% vs prior month. Share -0.3 points.
15.8%
Held 3rd. 18.1K estimated branded searches, 0% vs prior month. Share -0.1 points.
4.
Vets Now8.7%
Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share -0.1 points.
4.7%
Held 5th. 5.4K estimated branded searches, +22.7% vs prior month. Share +0.8 points.
Which brand is most popular in search among vet practices in the United Kingdom?
5 brands
Medivet and Vets4Pets tie for the highest share of searches among vet practices in the United Kingdom, at 35.4% each in September 2026.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 33.9% → 35.4% | 36.3%Jul 2026 | 32.1%Mar 2026 | 2nd → 1st | |
| 41.4% → 35.4% | 41.4%Oct 2025 | 35.4%Sep 2026 | 1st → 2nd | |
| 12.4% → 15.8% | 16.2%Jul 2026 | 11.8%Jan 2026 | 3rd | |
| 6.8% → 8.7% | 8.7%Aug 2026 | 5.4%Feb 2026 | 4th | |
| 5.5% → 4.7% | 9.7%Jan 2026 | 3.9%Aug 2026 | 5th |
Each finding as a sentence
- Across the 12 months ending September 2026, Medivet’s share of searches among vet practices in the United Kingdom increased from 33.9% to 35.4%.
- Across the 12 months ending September 2026, Vets4Pets’ share of searches among vet practices in the United Kingdom decreased from 41.4% to 35.4%.
- Across the 12 months ending September 2026, White Cross Vets’ share of searches among vet practices in the United Kingdom increased from 12.4% to 15.8%.
- Across the 12 months ending September 2026, Vets Now’s share of searches among vet practices in the United Kingdom increased from 6.8% to 8.7%.
- Across the 12 months ending September 2026, IVC Evidensia’s share of searches among vet practices in the United Kingdom decreased from 5.5% to 4.7%.
- Across the 12 months ending September 2026, Medivet’s share of searches among vet practices in the United Kingdom peaked at 36.3% in July 2026 and was lowest at 32.1% in March 2026.
- Across the 12 months ending September 2026, White Cross Vets’ share of searches among vet practices in the United Kingdom peaked at 16.2% in July 2026 and was lowest at 11.8% in January 2026.
- Across the 12 months ending September 2026, Vets Now’s share of searches among vet practices in the United Kingdom peaked at 8.7% in August 2026 and was lowest at 5.4% in February 2026.
- Across the 12 months ending September 2026, IVC Evidensia’s share of searches among vet practices in the United Kingdom peaked at 9.7% in January 2026 and was lowest at 3.9% in August 2026.
- Across the 12 months ending September 2026, Medivet rose from 2nd to 1st among vet practices in the United Kingdom.
- Across the 12 months ending September 2026, Vets4Pets fell from 1st to 2nd among vet practices in the United Kingdom.
How did search popularity change for United Kingdom vet practices in September 2026?
4 changes

In September 2026, IVC Evidensia gained share of searches among vet practices in the United Kingdom, from 3.9% to 4.7%.

Vets4Pets’ share of searches among vet practices in the United Kingdom has lost ground for 3 months in a row, from 40.3% to 35.4% in September 2026.

Estimated monthly branded searches for White Cross Vets in the United Kingdom rose 22.3% over 12 measured months, from 14.8K to 18.1K in September 2026.

Estimated monthly branded searches for Vets Now in the United Kingdom rose 22.2% over 12 measured months, from 8.1K to 9.9K in September 2026.
How are branded searches counted for vet practices?
5 search terms
Each brand's share of searches among vet practices comes from the terms listed under its name. When people mostly search for a brand because of something else it sells, only the searches that name this product count here.
Medivet
1 branded search term
- medivet
Vets4Pets
1 branded search term
- vets4pets
White Cross Vets
1 branded search term
- white cross vets
Vets Now
1 branded search term
- vets now
IVC Evidensia
1 branded search term
- ivc evidensia
Compare popularity between leading brands

Medivet vs Vets4Pets: compare popularity
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Medivet vs IVC Evidensia: compare popularity
Vets4Pets vs White Cross Vets: compare popularity
Vets4Pets vs Vets Now: compare popularity
Vets4Pets vs IVC Evidensia: compare popularity
White Cross Vets vs Vets Now: compare popularity
White Cross Vets vs IVC Evidensia: compare popularity
Vets Now vs IVC Evidensia: compare popularity- Compare any of these brands

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