Brandwave

Radiator Outlet vs Trade Radiators:Which is more popular?

In September 2026, Radiator Outlet had more branded searches than Trade Radiators among radiator retailers in the United Kingdom. Radiator Outlet had about 12,100 branded searches, while Trade Radiators had 4,400. Radiator Outlet made up 43.7% of all radiator retailer searches we track, and Trade Radiators accounted for 15.9%. When we asked ChatGPT and Google AI Overviews about radiator retailers, neither Radiator Outlet nor Trade Radiators appeared in any of the five answers.

Among radiator retailers in the United Kingdom in September 2026

Who do people search for more?

Radiator Outlet, about 3 searches for every 1 for Trade Radiators

Radiator Outlet 12.1K searchesTrade Radiators 4.4K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Radiator Outlet in 0 of 5Trade Radiators in 0 of 5

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Top radiator retailers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Radiator Outlet nor Trade Radiators showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. BestHeating1st
  2. Victorian Plumbing2nd
  3. The Radiator Centre3rd
  4. Plumbworld4th
  5. Radiator Outlet–
  6. Stelrad–
  7. Trade Radiators–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • BestHeating4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • The Radiator Centre2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Victorian Plumbing1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Plumbworld1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Radiator Outlet0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Stelrad0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Trade Radiators0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about radiator retailers

5 answers

Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 28, 2026.

Is Radiator Outlet or Trade Radiators more popular in search?

This chart shows how often people search Google for Radiator Outlet and Trade Radiators by name. Each line represents a brand's share of searches for all seven radiator retailers we track, month by month, from searches in United Kingdom.

Radiator Outlet and Trade Radiators among radiator retailers in the United Kingdom, by month

Share of searches by month for Radiator Outlet, Trade Radiators. The figures are in the table below the chart.

View monthly share of searches table
MonthRadiator OutletStelradTrade RadiatorsBestHeatingVictorian PlumbingThe Radiator CentrePlumbworld
Oct 202543.3%19.3%15.8%10.5%4.7%3.8%2.6%
Nov 202543.6%19.4%12.9%12.9%4.7%3.8%2.6%
Dec 202540.6%18.1%18.1%12%4.4%4.4%2.4%
Jan 202636.5%19.9%16.3%16.3%4.8%3.9%2.2%
Feb 202638.4%20.9%17.1%11.2%6.2%3.9%2.3%
Mar 202638.9%17.4%14.2%9.3%4.2%14.2%1.9%
Apr 202643.9%19.5%16%10.6%4.4%3.9%1.7%
May 202646.1%20.5%13.5%8.8%4.7%4.7%1.8%
Jun 202641.3%22.4%14.8%9.7%5.1%5.1%1.6%
Jul 202640.4%21.9%14.4%12%4.4%5%1.9%
Aug 202643.3%19.2%15.7%10.5%4.4%4.4%2.6%
Sep 202643.7%19.5%15.9%10.5%4.7%3.6%2.1%

How has the Radiator Outlet and Trade Radiators comparison changed over the last 12 months?

3 findings

How did search popularity change for United Kingdom radiator retailers in September 2026?

2 changes
  1. Estimated monthly branded searches for Trade Radiators in the United Kingdom fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.

  2. Estimated monthly branded searches for Radiator Outlet in the United Kingdom fell 18.2% over 12 measured months, from 14.8K to 12.1K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Radiator Outlet’s and Trade Radiators’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Radiator Outlet

1 branded search term

  • radiator outlet

Trade Radiators

1 branded search term

  • trade radiators

How the Brand Demand Index is measured

Other head-to-heads among radiator retailers

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