Brandwave

Hardware retailers in United Kingdom:Which are searched most?

In September 2026, Screwfix was the most searched among hardware retailers in United Kingdom, with an estimated 4.1M branded searches and 51.3% estimated Share of Search within this set.

Share of Search, September 2026
  1. Screwfix51.3%
  2. Toolstation18.8%
  3. Wickes15.3%
  4. B&Q12.5%
  5. Robert Dyas2.1%

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Share of SearchLeaderboard

Compare the hardware retailers people shop with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among hardware retailers in United Kingdom, by month

Share of Search by month for Screwfix, Toolstation, Wickes, B&Q, Robert Dyas. The figures are in the table below the chart.

View monthly share of search table
MonthScrewfixToolstationWickesB&QRobert Dyas
Oct 202552.8%19.3%12.9%12.9%2.1%
Nov 202552.5%19.2%12.8%12.8%2.6%
Dec 202552.2%19.1%12.8%12.8%3.1%
Jan 202649.7%18.2%14.8%14.8%2.4%
Feb 202649.9%18.3%14.9%14.9%2%
Mar 202644.8%20.1%16.4%16.4%2.2%
Apr 202643.3%19.4%15.9%19.4%2.1%
May 202643.1%19.3%15.8%19.3%2.6%
Jun 202646%20.6%13.7%16.9%2.8%
Jul 202649.4%18.1%14.7%14.7%3%
Aug 202647.8%17.5%17.5%14.3%2.9%
Sep 202651.3%18.8%15.3%12.5%2.1%

This month’s ranking, September 2026

  1. 1.Screwfix

    51.3%

    Held 1st. 4.1M estimated branded searches, 0% vs prior month. Share +3.5 points.

  2. 2.Toolstation

    18.8%

    Held 2nd. 1.5M estimated branded searches, 0% vs prior month. Share +1.3 points.

  3. 3.Wickes

    15.3%

    Held 3rd. 1.2M estimated branded searches, -18.7% vs prior month. Share -2.2 points.

  4. 4.B&Q

    12.5%

    Held 4th. 1M estimated branded searches, -18% vs prior month. Share -1.7 points.

  5. 5.Robert Dyas

    2.1%

    Held 5th. 165K estimated branded searches, -32.9% vs prior month. Share -0.8 points.

Compare search popularity between leading brands

Which brand is most popular in search among hardware retailers in United Kingdom?

In September 2026, Screwfix was the most searched among hardware retailers in United Kingdom, with an estimated 4.1M branded searches and 51.3% estimated Share of Search within this set. Toolstation is in 2nd place, 32.5 percentage points behind at 18.8% Share of Search.

United Kingdom hardware retailers, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Screwfix52.8% → 51.3%52.8%Oct 202543.1%May 20261st
Toolstation19.3% → 18.8%20.6%Jun 202617.5%Aug 20262nd
Wickes12.9% → 15.3%17.5%Aug 202612.8%Dec 20254th → 3rd
B&Q12.9% → 12.5%19.4%Apr 202612.5%Sep 20263rd → 4th
Robert Dyas2.1%3.1%Dec 20252%Feb 20265th

Each finding as a sentence

  • Across the 12 months ending September 2026, Screwfix’s estimated Share of Search among hardware retailers in United Kingdom decreased from 52.8% to 51.3%.
  • Across the 12 months ending September 2026, Toolstation’s estimated Share of Search among hardware retailers in United Kingdom decreased from 19.3% to 18.8%.
  • Across the 12 months ending September 2026, Wickes’ estimated Share of Search among hardware retailers in United Kingdom increased from 12.9% to 15.3%.
  • Across the 12 months ending September 2026, Screwfix’s estimated Share of Search among hardware retailers in United Kingdom peaked at 52.8% in October 2025 and was lowest at 43.1% in May 2026.
  • Across the 12 months ending September 2026, Toolstation’s estimated Share of Search among hardware retailers in United Kingdom peaked at 20.6% in June 2026 and was lowest at 17.5% in August 2026.
  • Across the 12 months ending September 2026, Wickes’ estimated Share of Search among hardware retailers in United Kingdom peaked at 17.5% in August 2026 and was lowest at 12.8% in December 2025.
  • Across the 12 months ending September 2026, B&Q’s estimated Share of Search among hardware retailers in United Kingdom peaked at 19.4% in April 2026 and was lowest at 12.5% in September 2026.
  • Across the 12 months ending September 2026, Robert Dyas’ estimated Share of Search among hardware retailers in United Kingdom peaked at 3.1% in December 2025 and was lowest at 2% in February 2026.
  • Across the 12 months ending September 2026, Wickes rose from 4th to 3rd among hardware retailers in United Kingdom.
  • Across the 12 months ending September 2026, B&Q fell from 3rd to 4th among hardware retailers in United Kingdom.
  • Across the 12 months ending September 2026, Robert Dyas held steady: its estimated Share of Search among hardware retailers in United Kingdom moved less than 0.5 percentage points.

How did search popularity change for United Kingdom hardware retailers in September 2026?

  1. In September 2026, Screwfix gained estimated Share of Search among hardware retailers in United Kingdom, from 47.8% to 51.3%.

  2. In September 2026, Toolstation gained estimated Share of Search among hardware retailers in United Kingdom, from 17.5% to 18.8%.

  3. In September 2026, Wickes lost estimated Share of Search among hardware retailers in United Kingdom, from 17.5% to 15.3%.

  4. In September 2026, B&Q lost estimated Share of Search among hardware retailers in United Kingdom, from 14.3% to 12.5%.

  5. In September 2026, Robert Dyas lost estimated Share of Search among hardware retailers in United Kingdom, from 2.9% to 2.1%.

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