Brompton vs Raleigh:Which is more popular?
In September 2026, Brompton and Raleigh were level in searches among e-bike brands in the United Kingdom, with an estimated 2.4K branded searches each, at 6.9% of the total each. When we asked ChatGPT and Google AI Overviews about e-bike brands, Brompton appeared in three of the four answers and Raleigh in none.
Who do people search for more?
Brompton and Raleigh are searched for about as often as each other.
Who does AI mention more?
Brompton, mentioned in 3 of 4 answers, Raleigh in 0
Who does AI recommend more?
Brompton, the only one of the two named
Follow Brompton vs Raleigh and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top e-bike brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Brompton was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Raleigh did not appear in any of the four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Brompton3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Carrera2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Fiido2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
ENGWE1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Cube0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Raleigh0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Volt0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Ribble0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about e-bike brands
4 answers
Asked ChatGPT
“What's the best electric bike in the UK?”
Asked ChatGPT
“Which e-bike is best for commuting?”
Asked ChatGPT
“What's a good folding electric bike?”
Searched Google, AI Overview
“electric bike”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“best electric bike”
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 27, 2026.
Is Brompton or Raleigh more popular in search?
This chart shows how often people search Google for Brompton and Raleigh by name. Each line represents a brand's share of searches for all eight e-bike brands we track, month by month, from searches in United Kingdom.
Share of searches by month for Brompton, Raleigh. The figures are in the table below the chart.
View monthly share of searches table
| Month | Cube | Carrera | ENGWE | Fiido | Brompton | Raleigh | Volt | Ribble |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 27.9% | 18.6% | 12.4% | 12.4% | 12.4% | 8.3% | 4.5% | 3.4% |
| Nov 2025 | 27.6% | 18.4% | 15.1% | 15.1% | 8% | 8% | 4.2% | 3.7% |
| Dec 2025 | 31% | 20.7% | 13.6% | 13.6% | 6.1% | 7.5% | 4.1% | 3.4% |
| Jan 2026 | 29% | 19.3% | 15.8% | 12.7% | 7% | 8.3% | 3.9% | 3.9% |
| Feb 2026 | 30.7% | 16.8% | 16.8% | 13.5% | 6.1% | 7.4% | 4.7% | 4.1% |
| Mar 2026 | 28.9% | 19.3% | 15.8% | 12.9% | 7% | 8.5% | 3.8% | 3.8% |
| Apr 2026 | 27% | 18% | 18% | 14.7% | 6.5% | 7.9% | 3.5% | 4.4% |
| May 2026 | 29.7% | 19.9% | 16.2% | 13.3% | 5.9% | 7.1% | 3.9% | 3.9% |
| Jun 2026 | 26.3% | 21.5% | 17.5% | 14.3% | 5% | 7.7% | 4.2% | 3.4% |
| Jul 2026 | 30.9% | 20.7% | 16.8% | 11.2% | 4.8% | 7.4% | 4.1% | 4.1% |
| Aug 2026 | 30.3% | 20.3% | 16.5% | 11% | 6% | 7.2% | 4.8% | 4% |
| Sep 2026 | 28.5% | 23.3% | 15.6% | 10.4% | 6.9% | 6.9% | 4.6% | 3.7% |
Brompton sells other things too, so only its searches that name this product count here, like “brompton electric”.
How has the Brompton and Raleigh comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: Raleigh took it in December 2025.
- Across the 12 months ending September 2026, Brompton’s share of searches among e-bike brands in the United Kingdom moved from 12.4% to 6.9%, and its estimated monthly branded searches moved from 3.6K to 2.4K.
- Across the 12 months ending September 2026, Raleigh’s share of searches among e-bike brands in the United Kingdom moved from 8.3% to 6.9%, and its estimated monthly branded searches held steady at 2.4K.
How did search popularity change for United Kingdom e-bike brands in September 2026?
2 changes
In September 2026, Brompton overtook Raleigh to rank 5th among e-bike brands in the United Kingdom, with 6.9% of the searches.
Raleigh’s share of searches among e-bike brands in the United Kingdom has lost ground for 3 months in a row, from 7.7% to 6.9% in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Brompton’s and Raleigh’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among e-bike brands
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.