Car servicing chains in the United Kingdom:Which are most popular?
In September 2026, Kwik Fit was the most searched car servicing chain in the United Kingdom, accounting for 68.6% of all searches among the five chains we track. When we checked with ChatGPT and Google AI Overviews, Kwik Fit and Halfords were mentioned most often, in three of the four answers. Kwik Fit was recommended most often, coming first in one out of two responses that gave a list.
Kwik FitShare of searches 68.6%Mentioned in 3 of 4 AI answersPlace in AI recommendations 1st
National TyresShare of searches 11.3%Mentioned in 2 of 4 AI answersPlace in AI recommendations 2nd
Formula One AutocentresShare of searches 7.5%Mentioned in 1 of 4 AI answersPlace in AI recommendations 4th
HalfordsShare of searches 7.5%Mentioned in 3 of 4 AI answersPlace in AI recommendations 3rd
Mr ClutchShare of searches 5.1%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
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Top car servicing chains in ChatGPT and Google AI Overviews
In Brandwave's three ChatGPT questions and one Google AI Overview, Kwik Fit and Halfords were mentioned most often, in three of the four answers. Kwik Fit was recommended most often, coming first in one out of two answers that gave a list. National Tyres was second, and Halfords was third. Mr Clutch, which ranked fifth in searches, was not mentioned at all.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Kwik Fit3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Halfords3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
National Tyres2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Formula One Autocentres1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Mr Clutch0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about car servicing chains
4 answers
Asked ChatGPT
“Where should I get my car serviced in the UK?”
Asked ChatGPT
“What are the best car servicing chains in the UK?”
Asked ChatGPT
“Which garage chain in the UK is cheapest for an MOT and service?”
Searched Google, AI Overview
“car servicing”
Searched Google, AI Overview
“mot near me”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 22, 2026.
Which car servicing chains do people search for most?
This chart shows how often people search Google for each car servicing chain by name. Each line represents a brand's share of searches for all five car servicing chains we track, month by month, from searches in United Kingdom.
Share of searches by month for Kwik Fit, National Tyres, Formula One Autocentres, Halfords, Mr Clutch. The figures are in the table below the chart.
View monthly share of searches table
| Month | Kwik Fit | National Tyres | Formula One Autocentres | Halfords | Mr Clutch |
|---|---|---|---|---|---|
| Oct 2025 | 63.5% | 15.6% | 5.7% | 10.4% | 4.7% |
| Nov 2025 | 68.1% | 13.7% | 5% | 9.2% | 4.1% |
| Dec 2025 | 66% | 13.3% | 5.9% | 10.8% | 4% |
| Jan 2026 | 67.3% | 13.5% | 6.1% | 9% | 4.1% |
| Feb 2026 | 65.8% | 13.2% | 7.2% | 8.9% | 4.8% |
| Mar 2026 | 69% | 11.3% | 6.2% | 9.3% | 4.2% |
| Apr 2026 | 65.8% | 13.2% | 7.2% | 8.9% | 4.8% |
| May 2026 | 66.9% | 13.5% | 7.4% | 7.4% | 4.9% |
| Jun 2026 | 68.6% | 11.3% | 7.5% | 7.5% | 5.1% |
| Jul 2026 | 68.6% | 11.3% | 7.5% | 7.5% | 5.1% |
| Aug 2026 | 68.6% | 11.3% | 7.5% | 7.5% | 5.1% |
| Sep 2026 | 68.6% | 11.3% | 7.5% | 7.5% | 5.1% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 68.6% | 368K | 0% | 0 points | |
| 2, held 2nd | 11.3% | 60.5K | 0% | 0 points | |
| 3, held 3rd | 7.5% | 40.5K | 0% | 0 points | |
| 4, held 4th | 7.5% | 40.5K | 0% | 0 points | |
| 5, held 5th | 5.1% | 27.1K | 0% | 0 points |
1.
Kwik Fit68.6%
Held 1st. 368K estimated branded searches, 0% vs prior month. Share 0 points.
11.3%
Held 2nd. 60.5K estimated branded searches, 0% vs prior month. Share 0 points.
7.5%
Held 3rd. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.
4.
Halfords7.5%
Held 4th. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.
5.1%
Held 5th. 27.1K estimated branded searches, 0% vs prior month. Share 0 points.
Halfords sells other things too, so only its searches that name this product count here, like “halfords autocentre”.
Which brand is most popular in search among car servicing chains in the United Kingdom?
5 brands
In September 2026, Kwik Fit was the most searched among car servicing chains in the United Kingdom, with an estimated 368K branded searches, 68.6% of all searches for the five we track. National Tyres is in 2nd place, 57.3 percentage points behind at 11.3%.
| Brand | Share of searches | Peak | Low | Rank |
|---|---|---|---|---|
| 63.5% → 68.6% | 69%Mar 2026 | 63.5%Oct 2025 | 1st | |
| 15.6% → 11.3% | 15.6%Oct 2025 | 11.3%Jun 2026 | 2nd | |
| 5.7% → 7.5% | 7.5%Jun 2026 | 5%Nov 2025 | 4th → 3rd | |
| 10.4% → 7.5% | 10.8%Dec 2025 | 7.4%May 2026 | 3rd → 4th | |
| 4.7% → 5.1% | 5.1%Jun 2026 | 4%Dec 2025 | 5th |
Each finding as a sentence
- Across the 12 months ending September 2026, Kwik Fit’s share of searches among car servicing chains in the United Kingdom increased from 63.5% to 68.6%.
- Across the 12 months ending September 2026, National Tyres’ share of searches among car servicing chains in the United Kingdom decreased from 15.6% to 11.3%.
- Across the 12 months ending September 2026, Formula One Autocentres’ share of searches among car servicing chains in the United Kingdom increased from 5.7% to 7.5%.
- Across the 12 months ending September 2026, Halfords’ share of searches among car servicing chains in the United Kingdom decreased from 10.4% to 7.5%.
- Across the 12 months ending September 2026, Kwik Fit’s share of searches among car servicing chains in the United Kingdom peaked at 69% in March 2026 and was lowest at 63.5% in October 2025.
- Across the 12 months ending September 2026, National Tyres’ share of searches among car servicing chains in the United Kingdom peaked at 15.6% in October 2025 and was lowest at 11.3% in June 2026.
- Across the 12 months ending September 2026, Formula One Autocentres’ share of searches among car servicing chains in the United Kingdom peaked at 7.5% in June 2026 and was lowest at 5% in November 2025.
- Across the 12 months ending September 2026, Halfords’ share of searches among car servicing chains in the United Kingdom peaked at 10.8% in December 2025 and was lowest at 7.4% in May 2026.
- Across the 12 months ending September 2026, Mr Clutch’s share of searches among car servicing chains in the United Kingdom peaked at 5.1% in June 2026 and was lowest at 4% in December 2025.
- Across the 12 months ending September 2026, Formula One Autocentres rose from 4th to 3rd among car servicing chains in the United Kingdom.
- Across the 12 months ending September 2026, Halfords fell from 3rd to 4th among car servicing chains in the United Kingdom.
- Across the 12 months ending September 2026, Mr Clutch held steady: its share of searches among car servicing chains in the United Kingdom moved less than 0.5 percentage points.
How did search popularity change for United Kingdom car servicing chains in September 2026?
3 changes

Estimated monthly branded searches for Formula One Autocentres in the United Kingdom rose 22.4% over 12 measured months, from 33.1K to 40.5K in September 2026.

Estimated monthly branded searches for National Tyres in the United Kingdom fell 33.1% over 12 measured months, from 90.5K to 60.5K in September 2026.

Estimated monthly branded searches for Halfords in the United Kingdom fell 33.1% over 12 measured months, from 60.5K to 40.5K in September 2026.
How are branded searches counted for car servicing chains?
5 search terms
Each brand's share of searches among car servicing chains comes from the terms listed under its name. When people mostly search for a brand because of something else it sells, only the searches that name this product count here.
Kwik Fit
1 branded search term
- kwik fit
National Tyres
1 branded search term
- national tyres
Formula One Autocentres
1 branded search term
- formula one autocentres
Halfords
1 branded search term
- halfords autocentre
Mr Clutch
1 branded search term
- mr clutch
Compare popularity between leading brands

Kwik Fit vs National Tyres: compare popularity
Kwik Fit vs Formula One Autocentres: compare popularity
Kwik Fit vs Halfords: compare popularity
Kwik Fit vs Mr Clutch: compare popularity
National Tyres vs Formula One Autocentres: compare popularity
National Tyres vs Halfords: compare popularity
National Tyres vs Mr Clutch: compare popularity
Formula One Autocentres vs Halfords: compare popularity
Formula One Autocentres vs Mr Clutch: compare popularity
Halfords vs Mr Clutch: compare popularity- Compare any of these brands

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