How popular isProtyre?
In September 2026, people searched for Protyre by name about 33,100 times in the United Kingdom, about the same as the previous year. These searches made up 6% of all United Kingdom tyre retailer searches, placing Protyre fifth out of five retailers. When we asked both ChatGPT and Google AI Overviews about tyre retailers, Protyre appeared in two of the three answers and was the fifth most recommended of the five.
Protyre is the fifth most searched of 5 competitors and the fifth most recommended in AI answers.
Kwik FitShare of searches 66.7%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd
National TyresShare of searches 11%Mentioned in 3 of 3 AI answersPlace in AI recommendations 3rd
Asda TyresShare of searches 9%Mentioned in 3 of 3 AI answersPlace in AI recommendations 4th
BlackcirclesShare of searches 7.3%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
ProtyreShare of searches 6%Mentioned in 2 of 3 AI answersPlace in AI recommendations 5th
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Top tyre retailers in ChatGPT and Google AI Overviews
In three ChatGPT questions, Protyre was mentioned in two out of three: in two of the three ChatGPT answers. Protyre is the fifth most recommended of the five.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Blackcircles1st
Kwik Fit2nd
National Tyres3rd
Asda Tyres4th
Protyre5th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Kwik Fit3 of 3Named in 3 of 3 ChatGPT answers
National Tyres3 of 3Named in 3 of 3 ChatGPT answers
Asda Tyres3 of 3Named in 3 of 3 ChatGPT answers
Blackcircles3 of 3Named in 3 of 3 ChatGPT answers
Protyre2 of 3Named in 2 of 3 ChatGPT answers
See every answer about tyre retailers
3 answers
Asked ChatGPT
“Which tyre retailer should I shop at in the UK?”
Asked ChatGPT
“What are the best tyre retailers in the UK?”
Asked ChatGPT
“What's the best tyre retailer in the UK for new tyres?”
Searched Google, AI Overview
“cheap tyres uk”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“car tyre shops”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in United Kingdom on October 19, 2026.
Which tyre retailers compete with Protyre?
Share of searches by month for Kwik Fit, National Tyres, Asda Tyres, Blackcircles, Protyre. The figures are in the table below the chart.
View monthly share of searches table
| Month | Kwik Fit | National Tyres | Asda Tyres | Blackcircles | Protyre |
|---|---|---|---|---|---|
| Oct 2025 | 62.3% | 15.3% | 8.4% | 8.4% | 5.6% |
| Nov 2025 | 65.1% | 13.1% | 8.8% | 7.2% | 5.9% |
| Dec 2025 | 65.1% | 13.1% | 8.8% | 7.2% | 5.9% |
| Jan 2026 | 65.1% | 13.1% | 8.8% | 7.2% | 5.9% |
| Feb 2026 | 62.1% | 12.5% | 10.2% | 8.4% | 6.8% |
| Mar 2026 | 66.7% | 11% | 9% | 7.3% | 6% |
| Apr 2026 | 62.9% | 12.6% | 10.3% | 8.5% | 5.7% |
| May 2026 | 64.3% | 12.9% | 8.6% | 7.1% | 7.1% |
| Jun 2026 | 65.8% | 10.8% | 8.9% | 7.2% | 7.2% |
| Jul 2026 | 65.8% | 10.8% | 8.9% | 7.2% | 7.2% |
| Aug 2026 | 65.8% | 10.8% | 8.9% | 7.2% | 7.2% |
| Sep 2026 | 66.7% | 11% | 9% | 7.3% | 6% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 66.7% | 368K | 0% | +0.9 points | |
| 2, held 2nd | 11% | 60.5K | 0% | +0.1 points | |
| 3, held 3rd | 9% | 49.5K | 0% | +0.1 points | |
| 4, held 4th | 7.3% | 40.5K | 0% | +0.1 points | |
| 5, held 5th | 6% | 33.1K | -18.3% | -1.2 points |
1.
Kwik Fit66.7%
Held 1st. 368K estimated branded searches, 0% vs prior month. Share +0.9 points.
11%
Held 2nd. 60.5K estimated branded searches, 0% vs prior month. Share +0.1 points.
9%
Held 3rd. 49.5K estimated branded searches, 0% vs prior month. Share +0.1 points.
7.3%
Held 4th. 40.5K estimated branded searches, 0% vs prior month. Share +0.1 points.
5.
Protyre6%
Held 5th. 33.1K estimated branded searches, -18.3% vs prior month. Share -1.2 points.
Compare popularity between Protyre and its closest rivals
Every comparison with Protyre
4 comparisons
How has branded search demand for Protyre changed in the United Kingdom over the last 12 months?
2 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Protyre in the United Kingdom held steady at 33.1K.
- Across the 12 months ending September 2026, Protyre’s share of searches among tyre retailers in the United Kingdom peaked at 7.2% in June 2026 and was lowest at 5.6% in October 2025.
How did search popularity change for United Kingdom tyre retailers in September 2026?
4 changes

In September 2026, Kwik Fit gained share of searches among tyre retailers in the United Kingdom, from 65.8% to 66.7%.

In September 2026, Protyre lost share of searches among tyre retailers in the United Kingdom, from 7.2% to 6%.

Estimated monthly branded searches for National Tyres in the United Kingdom fell 33.1% over 12 measured months, from 90.5K to 60.5K in September 2026.

Estimated monthly branded searches for Blackcircles in the United Kingdom fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.
How are Protyre’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Protyre’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- protyre
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Is Protyre your brand?
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