How popular isKwik Fit in search?
In September 2026, there were an estimated 368K branded searches for Kwik Fit in United Kingdom which held steady over the last 12 months. Kwik Fit holds 78.5% estimated Share of Search among United Kingdom tyre retailers and is ranked 1st of 3 competitors for search popularity.
Kwik Fit78.5%
National Tyres12.9%
Blackcircles8.6%
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Which tyre retailers compete with Kwik Fit?
Share of Search by month for Kwik Fit, National Tyres, Blackcircles. The figures are in the table below the chart.
View monthly share of search table
| Month | Kwik Fit | National Tyres | Blackcircles |
|---|---|---|---|
| Oct 2025 | 72.4% | 17.8% | 9.7% |
| Nov 2025 | 76.3% | 15.3% | 8.4% |
| Dec 2025 | 76.3% | 15.3% | 8.4% |
| Jan 2026 | 76.3% | 15.3% | 8.4% |
| Feb 2026 | 74.9% | 15.1% | 10.1% |
| Mar 2026 | 78.5% | 12.9% | 8.6% |
| Apr 2026 | 74.9% | 15.1% | 10.1% |
| May 2026 | 76.3% | 15.3% | 8.4% |
| Jun 2026 | 78.5% | 12.9% | 8.6% |
| Jul 2026 | 78.5% | 12.9% | 8.6% |
| Aug 2026 | 78.5% | 12.9% | 8.6% |
| Sep 2026 | 78.5% | 12.9% | 8.6% |
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 78.5% | 368K | 0% | 0 points | |
| 2, held 2nd | 12.9% | 60.5K | 0% | 0 points | |
| 3, held 3rd | 8.6% | 40.5K | 0% | 0 points |
1.
Kwik Fit78.5%
Held 1st. 368K estimated branded searches, 0% vs prior month. Share 0 points.
12.9%
Held 2nd. 60.5K estimated branded searches, 0% vs prior month. Share 0 points.
8.6%
Held 3rd. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.
Compare search popularity between Kwik Fit and its closest rivals
Every comparison with Kwik Fit
2 comparisons
How has branded search demand for Kwik Fit changed in United Kingdom over the last 12 months?
3 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Kwik Fit in United Kingdom held steady at 368K.
- Across the 12 months ending September 2026, Kwik Fit’s estimated Share of Search among tyre retailers in United Kingdom increased from 72.4% to 78.5%.
- Across the 12 months ending September 2026, Kwik Fit’s estimated Share of Search among tyre retailers in United Kingdom peaked at 78.5% in March 2026 and was lowest at 72.4% in October 2025.
How did search popularity change for United Kingdom tyre retailers in September 2026?
2 changes
Estimated monthly branded searches for National Tyres in United Kingdom fell 33.1% over 12 measured months, from 90.5K to 60.5K in September 2026.
Estimated monthly branded searches for Blackcircles in United Kingdom fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.
How is Kwik Fit measured?
Brandwave collects information about searches that people make online using Kwik Fit’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
1 branded search term
- kwik fit
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Is Kwik Fit your brand?
Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.