Waimangu Volcanic Valley vs Whakarewarewa Living Māori Village:Which is more popular?
In September 2026, Waimangu Volcanic Valley had more branded searches than Whakarewarewa Living Māori Village among Rotorua geothermal and cultural attractions in New Zealand. Waimangu Volcanic Valley had about 10,000 branded searches, while Whakarewarewa Living Māori Village had 5,750. Waimangu Volcanic Valley made up 15.3% of all Rotorua geothermal and cultural attraction searches we track, and Whakarewarewa Living Māori Village accounted for 8.8%. When we asked ChatGPT and Google AI Overviews about Rotorua geothermal and cultural attractions, Whakarewarewa Living Māori Village appeared in four of the five answers and Waimangu Volcanic Valley in three. Whakarewarewa Living Māori Village was mentioned before Waimangu Volcanic Valley in every answer.
Who do people search for more?
Waimangu Volcanic Valley, about 75% more searches than Whakarewarewa Living Māori Village
Who does AI mention more?
Whakarewarewa Living Māori Village, mentioned in 4 of 5 answers, Waimangu Volcanic Valley in 3
Who does AI recommend more?
Whakarewarewa Living Māori Village, named ahead of Waimangu Volcanic Valley in every answer
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Top Rotorua geothermal and cultural attractions in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Whakarewarewa Living Māori Village was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Waimangu Volcanic Valley was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Whakarewarewa Living Māori Village was listed before Waimangu Volcanic Valley in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Wai-O-Tapu5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Te Puia5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Whakarewarewa Living Māori Village4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Waimangu Volcanic Valley3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Mitai Māori Village1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Hell's Gate1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Orakei Korako0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Tamaki Māori Village0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about Rotorua geothermal and cultural attractions
5 answers
Asked ChatGPT
“Which geothermal and cultural attraction should I book in Rotorua, New Zealand?”
Asked ChatGPT
“What are the best geothermal and cultural attractions in Rotorua, New Zealand?”
Asked ChatGPT
“What's the best geothermal and cultural attraction in Rotorua, New Zealand for a day out?”
Searched Google, AI Overview
“rotorua attractions”
Searched Google, AI Overview
“rotorua activities”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.
Is Waimangu Volcanic Valley or Whakarewarewa Living Māori Village more popular in search?
This chart shows how often people search Google for Waimangu Volcanic Valley and Whakarewarewa Living Māori Village by name. Each line represents a brand's share of searches for all eight Rotorua geothermal and cultural attractions we track, month by month, from searches in New Zealand.
Share of searches by month for Waimangu Volcanic Valley, Whakarewarewa Living Māori Village. The figures are in the table below the chart.
View monthly share of searches table
| Month | Wai-O-Tapu | Waimangu Volcanic Valley | Te Puia | Mitai Māori Village | Whakarewarewa Living Māori Village | Hell's Gate | Orakei Korako | Tamaki Māori Village |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 44% | 16.2% | 10.7% | 10.9% | 9% | 4.5% | 3.2% | 1.4% |
| Nov 2025 | 44.9% | 16.2% | 9.1% | 13.8% | 8.9% | 3.1% | 2.7% | 1.2% |
| Dec 2025 | 46.7% | 16.7% | 9.4% | 11.5% | 7.9% | 3.4% | 3.4% | 1% |
| Jan 2026 | 44.9% | 16% | 11% | 11% | 8.8% | 3.9% | 3.3% | 1% |
| Feb 2026 | 49.6% | 14.6% | 10.1% | 10.1% | 8.4% | 2.9% | 3% | 1.1% |
| Mar 2026 | 45.9% | 16.5% | 9.3% | 11.4% | 9.1% | 3.2% | 3.4% | 1.2% |
| Apr 2026 | 49.2% | 14.4% | 10% | 10.1% | 8.2% | 3.4% | 3.7% | 0.89% |
| May 2026 | 46% | 13.5% | 13.8% | 11.4% | 7.7% | 3.2% | 3.4% | 1% |
| Jun 2026 | 38.9% | 13.8% | 17.3% | 11.9% | 8.7% | 4.8% | 3.5% | 1.1% |
| Jul 2026 | 43.2% | 15.6% | 12.9% | 9% | 8.9% | 5.5% | 3.8% | 1.2% |
| Aug 2026 | 41.4% | 14.9% | 15% | 10.5% | 8.3% | 5% | 3.5% | 1.4% |
| Sep 2026 | 42.9% | 15.3% | 12.8% | 10.8% | 8.8% | 5.3% | 3% | 1.1% |
How has the Waimangu Volcanic Valley and Whakarewarewa Living Māori Village comparison changed over the last 12 months?
3 findings
- Waimangu Volcanic Valley was ahead of Whakarewarewa Living Māori Village in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Waimangu Volcanic Valley’s share of searches among Rotorua geothermal and cultural attractions in New Zealand moved from 16.2% to 15.3%, and its estimated monthly branded searches moved from 15.5K to 10K.
- Across the 12 months ending September 2026, Whakarewarewa Living Māori Village’s share of searches among Rotorua geothermal and cultural attractions in New Zealand moved from 9% to 8.8%, and its estimated monthly branded searches moved from 8.6K to 5.8K.
How did search popularity change for New Zealand Rotorua geothermal and cultural attractions in September 2026?
2 changes

In September 2026, Waimangu Volcanic Valley rose from 3rd to 2nd among Rotorua geothermal and cultural attractions in New Zealand.

Estimated monthly branded searches for Whakarewarewa Living Māori Village in New Zealand fell 33% over 12 measured months, from 8.6K to 5.8K in September 2026.
How are branded searches counted?
7 search terms
Brandwave collects information about searches that people make online using Waimangu Volcanic Valley’s and Whakarewarewa Living Māori Village’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Waimangu Volcanic Valley
3 branded search terms
- waimangu volcanic valley
- waimangu volcanic valley rotorua
- waimanguvolcanicvalley
Whakarewarewa Living Māori Village
4 branded search terms
- whakarewarewa living maori village
- whakarewarewa village
- whakarewarewa village guided tour
- whakarewarewa village tour
Other head-to-heads among Rotorua geothermal and cultural attractions

Wai-O-Tapu vs Waimangu Volcanic Valley: compare popularity
Wai-O-Tapu vs Te Puia: compare popularity
Wai-O-Tapu vs Mitai Māori Village: compare popularity
Wai-O-Tapu vs Whakarewarewa Living Māori Village: compare popularity
Waimangu Volcanic Valley vs Te Puia: compare popularity
Waimangu Volcanic Valley vs Mitai Māori Village: compare popularity

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