Strategy Collective vs The Creatives:Which is more popular in New Zealand?
In October 2026, The Creatives had more branded searches than Strategy Collective among New Plymouth web design agencies in New Zealand. The Creatives had about 60 branded searches, while Strategy Collective had 30. The Creatives made up 54.5% of all New Plymouth web design agency searches we track, and Strategy Collective accounted for 27.3%. When we asked ChatGPT and Google AI Overviews about New Plymouth web design agencies, The Creatives appeared in all three answers and Strategy Collective in none.
Who do people search for more?
The Creatives, about 2 searches for every 1 for Strategy Collective
Who does AI mention more?
The Creatives, mentioned in every answer we collected
Who does AI recommend more?
The Creatives, the only one of the two named
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Top New Plymouth web design agencies in ChatGPT and Google AI Overviews
In three ChatGPT questions, The Creatives appeared in all three answers. Strategy Collective did not appear in any of the three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- The Creatives3 of 3Named in 3 of 3 ChatGPT answers
Idyllic3 of 3Named in 3 of 3 ChatGPT answers
Strategy Collective0 of 3Named in 0 of 3 ChatGPT answers
Design Garage0 of 3Named in 0 of 3 ChatGPT answers
Accent Web Design0 of 3Named in 0 of 3 ChatGPT answers
See every answer about New Plymouth web design agencies
3 answers
Asked ChatGPT
“Which web design agency should I hire in New Plymouth, New Zealand?”
Asked ChatGPT
“What are the best web design agencies in New Plymouth, New Zealand?”
Asked ChatGPT
“What's the best web design agency in New Plymouth, New Zealand for a new website?”
Searched Google, AI Overview
“web design new plymouth”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“website designer new plymouth”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Strategy Collective or The Creatives more popular in search?
This chart shows how often people search Google for Strategy Collective and The Creatives by name. Each line represents a brand's share of searches for all five New Plymouth web design agencies we track, month by month, from searches in New Zealand.
Share of searches by month for The Creatives, Strategy Collective. The figures are in the table below the chart.
View monthly share of searches table
| Month | The Creatives | Strategy Collective | Design Garage | Idyllic | Accent Web Design |
|---|---|---|---|---|---|
| Nov 2025 | 26.3% | 36.8% | 21.1% | 10.5% | 5.3% |
| Dec 2025 | 45.5% | 27.3% | 18.2% | 9.1% | 0% |
| Jan 2026 | 38.1% | 33.3% | 19% | 9.5% | 0% |
| Feb 2026 | 35.7% | 35.7% | 21.4% | 7.1% | 0% |
| Mar 2026 | 37.5% | 25% | 25% | 12.5% | 0% |
| Apr 2026 | 35.3% | 29.4% | 17.6% | 17.6% | 0% |
| May 2026 | 27.8% | 50% | 11.1% | 5.6% | 5.6% |
| Jun 2026 | 43.5% | 30.4% | 17.4% | 4.3% | 4.3% |
| Jul 2026 | 45.5% | 31.8% | 13.6% | 9.1% | 0% |
| Aug 2026 | 54.5% | 22.7% | 13.6% | 4.5% | 4.5% |
| Sep 2026 | 52.6% | 26.3% | 10.5% | 5.3% | 5.3% |
| Oct 2026 | 54.5% | 27.3% | 9.1% | 9.1% | 0% |
How has branded search for Strategy Collective and The Creatives changed in New Zealand over the last 12 months?
3 findings
- The lead changed hands 3 times in the 12 months ending October 2026: The Creatives took it in December 2025, Strategy Collective took it in May 2026, The Creatives took it in June 2026.
- Across the 12 months ending October 2026, Strategy Collective’s share of searches among New Plymouth web design agencies in New Zealand moved from 36.8% to 27.3%, and its estimated monthly branded searches moved from 70 to 30.
- Across the 12 months ending October 2026, The Creatives’ share of searches among New Plymouth web design agencies in New Zealand moved from 26.3% to 54.5%, and its estimated monthly branded searches moved from 50 to 60.
How did search popularity change for New Zealand New Plymouth web design agencies in October 2026?
2 changes
In October 2026, The Creatives gained share of searches among New Plymouth web design agencies in New Zealand, from 52.6% to 54.5%.
In October 2026, Strategy Collective gained share of searches among New Plymouth web design agencies in New Zealand, from 26.3% to 27.3%.
How are Strategy Collective’s and The Creatives’ branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Strategy Collective’s and The Creatives’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Strategy Collective
3 branded search terms
- strategy collective
- strategycollective
- the strategy collective
The Creatives
2 branded search terms
- the creatives
- thecreatives
Other head-to-heads among New Plymouth web design agencies
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