Design Garage vs Idyllic:Which is more popular in New Zealand?
In October 2026, Design Garage and Idyllic were level in searches among New Plymouth web design agencies in New Zealand, with an estimated 10 branded searches each, at 9.1% of the total each. When we asked ChatGPT and Google AI Overviews about New Plymouth web design agencies, Idyllic appeared in all three answers and Design Garage in none.
Who do people search for more?
Design Garage and Idyllic are searched for about as often as each other.
Who does AI mention more?
Idyllic, mentioned in every answer we collected
Who does AI recommend more?
Idyllic, the only one of the two named
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Top New Plymouth web design agencies in ChatGPT and Google AI Overviews
In three ChatGPT questions, Idyllic appeared in all three answers. Design Garage did not appear in any of the three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
The Creatives3 of 3Named in 3 of 3 ChatGPT answers- Idyllic3 of 3Named in 3 of 3 ChatGPT answers
Strategy Collective0 of 3Named in 0 of 3 ChatGPT answers
Design Garage0 of 3Named in 0 of 3 ChatGPT answers
Accent Web Design0 of 3Named in 0 of 3 ChatGPT answers
See every answer about New Plymouth web design agencies
3 answers
Asked ChatGPT
“Which web design agency should I hire in New Plymouth, New Zealand?”
Asked ChatGPT
“What are the best web design agencies in New Plymouth, New Zealand?”
Asked ChatGPT
“What's the best web design agency in New Plymouth, New Zealand for a new website?”
Searched Google, AI Overview
“web design new plymouth”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“website designer new plymouth”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Design Garage or Idyllic more popular in search?
This chart shows how often people search Google for Design Garage and Idyllic by name. Each line represents a brand's share of searches for all five New Plymouth web design agencies we track, month by month, from searches in New Zealand.
Share of searches by month for Design Garage, Idyllic. The figures are in the table below the chart.
View monthly share of searches table
| Month | The Creatives | Strategy Collective | Design Garage | Idyllic | Accent Web Design |
|---|---|---|---|---|---|
| Nov 2025 | 26.3% | 36.8% | 21.1% | 10.5% | 5.3% |
| Dec 2025 | 45.5% | 27.3% | 18.2% | 9.1% | 0% |
| Jan 2026 | 38.1% | 33.3% | 19% | 9.5% | 0% |
| Feb 2026 | 35.7% | 35.7% | 21.4% | 7.1% | 0% |
| Mar 2026 | 37.5% | 25% | 25% | 12.5% | 0% |
| Apr 2026 | 35.3% | 29.4% | 17.6% | 17.6% | 0% |
| May 2026 | 27.8% | 50% | 11.1% | 5.6% | 5.6% |
| Jun 2026 | 43.5% | 30.4% | 17.4% | 4.3% | 4.3% |
| Jul 2026 | 45.5% | 31.8% | 13.6% | 9.1% | 0% |
| Aug 2026 | 54.5% | 22.7% | 13.6% | 4.5% | 4.5% |
| Sep 2026 | 52.6% | 26.3% | 10.5% | 5.3% | 5.3% |
| Oct 2026 | 54.5% | 27.3% | 9.1% | 9.1% | 0% |
How has branded search for Design Garage and Idyllic changed in New Zealand over the last 12 months?
3 findings
- Design Garage was ahead of Idyllic in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Design Garage’s share of searches among New Plymouth web design agencies in New Zealand moved from 21.1% to 9.1%, and its estimated monthly branded searches moved from 40 to 10.
- Across the 12 months ending October 2026, Idyllic’s share of searches among New Plymouth web design agencies in New Zealand moved from 10.5% to 9.1%, and its estimated monthly branded searches moved from 20 to 10.
How did search popularity change for New Zealand New Plymouth web design agencies in October 2026?
2 changes
In October 2026, Idyllic overtook Accent Web Design to rank 4th among New Plymouth web design agencies in New Zealand, with 9.1% of the searches.
In October 2026, Design Garage lost share of searches among New Plymouth web design agencies in New Zealand, from 10.5% to 9.1%.
How are Design Garage’s and Idyllic’s branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Design Garage’s and Idyllic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Design Garage
1 branded search term
- design garage
Idyllic
3 branded search terms
- idyllic agency
- idyllic design
- idyllic marketing
Other head-to-heads among New Plymouth web design agencies
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