Idyllic vs The Creatives:Which is more popular in New Zealand?
In October 2026, The Creatives had more branded searches than Idyllic among New Plymouth web design agencies in New Zealand. The Creatives had about 60 branded searches, while Idyllic had 10. The Creatives made up 54.5% of all New Plymouth web design agency searches we track, and Idyllic accounted for 9.1%. When we asked ChatGPT and Google AI Overviews about New Plymouth web design agencies, both Idyllic and The Creatives appeared in all three answers. Idyllic was mentioned before The Creatives in every answer.
Who do people search for more?
The Creatives, about 6 searches for every 1 for Idyllic
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
Idyllic, named ahead of The Creatives in every answer
Follow Idyllic vs The Creatives and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top New Plymouth web design agencies in ChatGPT and Google AI Overviews
In three ChatGPT questions, both Idyllic and The Creatives showed up in all three answers. Idyllic was listed before The Creatives in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- The Creatives3 of 3Named in 3 of 3 ChatGPT answers
- Idyllic3 of 3Named in 3 of 3 ChatGPT answers
Strategy Collective0 of 3Named in 0 of 3 ChatGPT answers
Design Garage0 of 3Named in 0 of 3 ChatGPT answers
Accent Web Design0 of 3Named in 0 of 3 ChatGPT answers
See every answer about New Plymouth web design agencies
3 answers
Asked ChatGPT
“Which web design agency should I hire in New Plymouth, New Zealand?”
Asked ChatGPT
“What are the best web design agencies in New Plymouth, New Zealand?”
Asked ChatGPT
“What's the best web design agency in New Plymouth, New Zealand for a new website?”
Searched Google, AI Overview
“web design new plymouth”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“website designer new plymouth”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Idyllic or The Creatives more popular in search?
This chart shows how often people search Google for Idyllic and The Creatives by name. Each line represents a brand's share of searches for all five New Plymouth web design agencies we track, month by month, from searches in New Zealand.
Share of searches by month for The Creatives, Idyllic. The figures are in the table below the chart.
View monthly share of searches table
| Month | The Creatives | Strategy Collective | Design Garage | Idyllic | Accent Web Design |
|---|---|---|---|---|---|
| Nov 2025 | 26.3% | 36.8% | 21.1% | 10.5% | 5.3% |
| Dec 2025 | 45.5% | 27.3% | 18.2% | 9.1% | 0% |
| Jan 2026 | 38.1% | 33.3% | 19% | 9.5% | 0% |
| Feb 2026 | 35.7% | 35.7% | 21.4% | 7.1% | 0% |
| Mar 2026 | 37.5% | 25% | 25% | 12.5% | 0% |
| Apr 2026 | 35.3% | 29.4% | 17.6% | 17.6% | 0% |
| May 2026 | 27.8% | 50% | 11.1% | 5.6% | 5.6% |
| Jun 2026 | 43.5% | 30.4% | 17.4% | 4.3% | 4.3% |
| Jul 2026 | 45.5% | 31.8% | 13.6% | 9.1% | 0% |
| Aug 2026 | 54.5% | 22.7% | 13.6% | 4.5% | 4.5% |
| Sep 2026 | 52.6% | 26.3% | 10.5% | 5.3% | 5.3% |
| Oct 2026 | 54.5% | 27.3% | 9.1% | 9.1% | 0% |
How has branded search for Idyllic and The Creatives changed in New Zealand over the last 12 months?
3 findings
- The Creatives was ahead of Idyllic in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Idyllic’s share of searches among New Plymouth web design agencies in New Zealand moved from 10.5% to 9.1%, and its estimated monthly branded searches moved from 20 to 10.
- Across the 12 months ending October 2026, The Creatives’ share of searches among New Plymouth web design agencies in New Zealand moved from 26.3% to 54.5%, and its estimated monthly branded searches moved from 50 to 60.
How did search popularity change for New Zealand New Plymouth web design agencies in October 2026?
2 changes
In October 2026, Idyllic overtook Accent Web Design to rank 4th among New Plymouth web design agencies in New Zealand, with 9.1% of the searches.
In October 2026, The Creatives gained share of searches among New Plymouth web design agencies in New Zealand, from 52.6% to 54.5%.
How are Idyllic’s and The Creatives’ branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Idyllic’s and The Creatives’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Idyllic
3 branded search terms
- idyllic agency
- idyllic design
- idyllic marketing
The Creatives
2 branded search terms
- the creatives
- thecreatives
Other head-to-heads among New Plymouth web design agencies
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.