Brandwave

Aboki Hairdressers vs The Vibe Hair & Beauty:Which is more popular?

In September 2026, Aboki Hairdressers had more branded searches than The Vibe Hair & Beauty among Nelson hair salons in New Zealand. Aboki Hairdressers had about 400 branded searches, while The Vibe Hair & Beauty had 70. Aboki Hairdressers made up 37.4% of all Nelson hair salon searches we track, and The Vibe Hair & Beauty accounted for 6.5%. When we asked ChatGPT and Google AI Overviews about Nelson hair salons, The Vibe Hair & Beauty appeared in one of the three answers and Aboki Hairdressers in none.

Among Nelson hair salons in New Zealand in September 2026

Who do people search for more?

Aboki Hairdressers, about 6 searches for every 1 for The Vibe Hair & Beauty

Aboki Hairdressers 400 searchesThe Vibe Hair & Beauty 70 searches

Who does AI mention more?

The Vibe Hair & Beauty, mentioned in 1 of 3 answers, Aboki Hairdressers in 0

The Vibe Hair & Beauty in 1 of 3Aboki Hairdressers in 0 of 3

Follow Aboki Hairdressers vs The Vibe Hair & Beauty and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top Nelson hair salons in ChatGPT and Google AI Overviews

In three ChatGPT questions, The Vibe Hair & Beauty was mentioned in one out of three: in one of the three ChatGPT answers. Aboki Hairdressers did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. The Cutting Bar1st
  2. Mane Hair Studio2nd
  3. Renaissance Organic Hair2nd
  4. Zinc Hairdressing4th
  5. The Vibe Hair & Beauty5th
  6. Aboki Hairdressers–
  7. Vivo Hair–
  8. Capelli Hair Nelson–
  9. Head Rush Hair Salon–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Nelson hair salons

3 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Aboki Hairdressers or The Vibe Hair & Beauty more popular in search?

This chart shows how often people search Google for Aboki Hairdressers and The Vibe Hair & Beauty by name. Each line represents a brand's share of searches for all nine Nelson hair salons we track, month by month, from searches in New Zealand.

Aboki Hairdressers and The Vibe Hair & Beauty among Nelson hair salons in New Zealand, by month

Share of searches by month for Aboki Hairdressers, The Vibe Hair & Beauty. The figures are in the table below the chart.

View monthly share of searches table
MonthAboki HairdressersThe Cutting BarZinc HairdressingMane Hair StudioThe Vibe Hair & BeautyVivo HairRenaissance Organic HairCapelli Hair NelsonHead Rush Hair Salon
Oct 202541.9%27.4%6.8%6%6%7.7%1.7%1.7%0.85%
Nov 202537.7%30%7.7%6.9%5.4%7.7%1.5%1.5%1.5%
Dec 202539.7%25.8%5.3%8.6%7.9%7.9%2%0.66%2%
Jan 202644.2%23.6%7.3%7.9%7.9%6.1%1.8%0.61%0.61%
Feb 202634%33.3%6.3%9%8.3%4.9%2.1%0.69%1.4%
Mar 202640%26%6.7%8.7%10%3.3%2.7%0.67%2%
Apr 202636.6%19.4%6%9%19.4%6%1.5%0.75%1.5%
May 202641.2%21.8%6.7%10.9%11.8%5%0.84%0.84%0.84%
Jun 202639.5%21%8.1%11.3%11.3%4.8%0.81%0.81%2.4%
Jul 202641.9%17.9%10.3%8.5%10.3%7.7%0.85%0.85%1.7%
Aug 202640.8%21.7%8.3%10%9.2%6.7%1.7%0.83%0.83%
Sep 202637.4%24.3%11.2%10.3%6.5%6.5%1.9%0.93%0.93%

How has the Aboki Hairdressers and The Vibe Hair & Beauty comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand Nelson hair salons in September 2026?

3 changes
  1. In September 2026, Zinc Hairdressing overtook Mane Hair Studio and The Vibe Hair & Beauty to rank 3rd among Nelson hair salons in New Zealand, with 11.2% of the searches.

  2. In September 2026, Aboki Hairdressers lost share of searches among Nelson hair salons in New Zealand, from 40.8% to 37.4%.

  3. In September 2026, The Vibe Hair & Beauty lost share of searches among Nelson hair salons in New Zealand, from 9.2% to 6.5%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Aboki Hairdressers’ and The Vibe Hair & Beauty’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Aboki Hairdressers

2 branded search terms

  • aboki hair
  • aboki hair salon

The Vibe Hair & Beauty

2 branded search terms

  • the vibe hair & beauty
  • the vibe hair and beauty

How the Brand Demand Index is measured

Other head-to-heads among Nelson hair salons

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.