CM Financial Advisers vs Finsol:Which is more popular in New Zealand?
In October 2026, Finsol had more branded searches than CM Financial Advisers among Napier mortgage advisers in New Zealand. Finsol had about 70 branded searches, while CM Financial Advisers had 30. Finsol made up 30.4% of all Napier mortgage adviser searches we track, and CM Financial Advisers accounted for 13%. When we asked ChatGPT and Google AI Overviews about Napier mortgage advisers, CM Financial Advisers appeared in all three answers and Finsol in two. Finsol was mentioned before CM Financial Advisers in two out of three answers.
Who do people search for more?
Finsol, about 2 searches for every 1 for CM Financial Advisers
Who does AI mention more?
CM Financial Advisers, mentioned in every answer we collected
Who does AI recommend more?
Finsol, named ahead of CM Financial Advisers in 2 of 3 answers
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Top Napier mortgage advisers in ChatGPT and Google AI Overviews
In three ChatGPT questions, CM Financial Advisers appeared in all three answers. Finsol was mentioned in two out of three: in two of the three ChatGPT answers. Finsol was listed before CM Financial Advisers in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
The Team3 of 3Named in 3 of 3 ChatGPT answers- CM Financial Advisers3 of 3Named in 3 of 3 ChatGPT answers
- Finsol2 of 3Named in 2 of 3 ChatGPT answers
Vesta Finance & Advisory2 of 3Named in 2 of 3 ChatGPT answers
Black & White Mortgages0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Napier mortgage advisers
3 answers
Asked ChatGPT
“Which mortgage adviser should I hire in Napier, New Zealand?”
Asked ChatGPT
“What are the best mortgage advisers in Napier, New Zealand?”
Asked ChatGPT
“What's the best mortgage adviser in Napier, New Zealand for a home loan?”
Searched Google, AI Overview
“mortgage broker napier”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“mortgage advisers napier”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is CM Financial Advisers or Finsol more popular in search?
This chart shows how often people search Google for CM Financial Advisers and Finsol by name. Each line represents a brand's share of searches for all five Napier mortgage adviser brands we track, month by month, from searches in New Zealand.
Share of searches by month for Finsol, CM Financial Advisers. The figures are in the table below the chart.
View monthly share of searches table
| Month | Finsol | The Team | Vesta Finance & Advisory | CM Financial Advisers | Black & White Mortgages |
|---|---|---|---|---|---|
| Nov 2025 | 31.8% | 50% | 13.6% | 0% | 4.5% |
| Dec 2025 | 37.5% | 50% | 12.5% | 0% | 0% |
| Jan 2026 | 27.3% | 59.1% | 13.6% | 0% | 0% |
| Feb 2026 | 17.4% | 47.8% | 30.4% | 0% | 4.3% |
| Mar 2026 | 25% | 33.3% | 37.5% | 0% | 4.2% |
| Apr 2026 | 31.6% | 42.1% | 21.1% | 0% | 5.3% |
| May 2026 | 36.4% | 36.4% | 18.2% | 4.5% | 4.5% |
| Jun 2026 | 23.8% | 38.1% | 23.8% | 14.3% | 0% |
| Jul 2026 | 25% | 45% | 20% | 5% | 5% |
| Aug 2026 | 29.6% | 40.7% | 25.9% | 3.7% | 0% |
| Sep 2026 | 32.1% | 25% | 25% | 17.9% | 0% |
| Oct 2026 | 30.4% | 30.4% | 17.4% | 13% | 8.7% |
How has branded search for CM Financial Advisers and Finsol changed in New Zealand over the last 12 months?
3 findings
- Finsol was ahead of CM Financial Advisers in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, CM Financial Advisers’ share of searches among Napier mortgage advisers in New Zealand moved from 0% to 13%, and its estimated monthly branded searches moved from 0 to 30.
- Across the 12 months ending October 2026, Finsol’s share of searches among Napier mortgage advisers in New Zealand moved from 31.8% to 30.4%, and its estimated monthly branded searches held steady at 70.
How did search popularity change for New Zealand Napier mortgage advisers in October 2026?
2 changes
In October 2026, CM Financial Advisers lost share of searches among Napier mortgage advisers in New Zealand, from 17.9% to 13%.
In October 2026, Finsol lost share of searches among Napier mortgage advisers in New Zealand, from 32.1% to 30.4%.
How are CM Financial Advisers’ and Finsol’s branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using CM Financial Advisers’ and Finsol’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
CM Financial Advisers
1 branded search term
- cm financial advisers
Finsol
4 branded search terms
- finsol
- finsol finance
- finsol financial services
- finsol napier
Other head-to-heads among Napier mortgage advisers
- Finsol vs The Team: compare popularity
- Finsol vs Vesta Finance & Advisory: compare popularity
- Finsol vs Black & White Mortgages: compare popularity
- The Team vs Vesta Finance & Advisory: compare popularity
- The Team vs CM Financial Advisers: compare popularity
- The Team vs Black & White Mortgages: compare popularity
Put your own brand in this comparison
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