Brandwave

How popular isBlack & White Mortgages?

In October 2026, people searched for Black & White Mortgages by name about 20 times in New Zealand, a 100% increase from the previous year. These searches made up 8.7% of all New Zealand Napier mortgage adviser searches, placing Black & White Mortgages fifth out of five brands. When we asked both ChatGPT and Google AI Overviews about Napier mortgage advisers, Black & White Mortgages did not appear in any of the answers.

Search and AI answers in October 2026

Black & White Mortgages is the fifth most searched of 5 competitors and not named in the AI answers we collected.

  1. FinsolShare of searches 30.4%Mentioned in 2 of 3 AI answersPlace in AI recommendations 3rd
  2. The TeamShare of searches 30.4%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
  3. Vesta Finance & AdvisoryShare of searches 17.4%Mentioned in 2 of 3 AI answersPlace in AI recommendations 4th
  4. CM Financial AdvisersShare of searches 13%Mentioned in 3 of 3 AI answersPlace in AI recommendations 2nd
  5. Black & White MortgagesShare of searches 8.7%Mentioned in 0 of 3 AI answersPlace in AI recommendations –

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Top Napier mortgage advisers in ChatGPT and Google AI Overviews

In three ChatGPT questions, Black & White Mortgages did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. The Team1st
  2. CM Financial Advisers2nd
  3. Finsol3rd
  4. Vesta Finance & Advisory4th
  5. Black & White Mortgages–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Napier mortgage advisers

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

How often do people search for Black & White Mortgages compared with other New Zealand Napier mortgage advisers?

Black & White Mortgages against Napier mortgage advisers in New Zealand, by month

Share of searches by month for Finsol, The Team, Vesta Finance & Advisory, CM Financial Advisers, Black & White Mortgages. The figures are in the table below the chart.

View monthly share of searches table
MonthFinsolThe TeamVesta Finance & AdvisoryCM Financial AdvisersBlack & White Mortgages
Nov 202531.8%50%13.6%0%4.5%
Dec 202537.5%50%12.5%0%0%
Jan 202627.3%59.1%13.6%0%0%
Feb 202617.4%47.8%30.4%0%4.3%
Mar 202625%33.3%37.5%0%4.2%
Apr 202631.6%42.1%21.1%0%5.3%
May 202636.4%36.4%18.2%4.5%4.5%
Jun 202623.8%38.1%23.8%14.3%0%
Jul 202625%45%20%5%5%
Aug 202629.6%40.7%25.9%3.7%0%
Sep 202632.1%25%25%17.9%0%
Oct 202630.4%30.4%17.4%13%8.7%
  1. 1.Finsol

    30.4%

    Held 1st. 70 estimated branded searches, -22.2% vs prior month. Share -1.7 points.

  2. 2.The Team

    30.4%

    Held 2nd. 70 estimated branded searches, 0% vs prior month. Share +5.4 points.

  3. Held 3rd. 40 estimated branded searches, -42.9% vs prior month. Share -7.6 points.

  4. Held 4th. 30 estimated branded searches, -40% vs prior month. Share -4.8 points.

  5. Held 5th. 20 estimated branded searches, — vs prior month. Share +8.7 points.

Compare popularity between Black & White Mortgages and its closest rivals

Every comparison with Black & White Mortgages

4 comparisons

How has branded search demand for Black & White Mortgages changed in New Zealand over the last 12 months?

4 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Black & White Mortgages in New Zealand rose from 10 to 20.
  • Across the 12 months ending October 2026, Black & White Mortgages’ share of searches among Napier mortgage advisers in New Zealand increased from 4.5% to 8.7%.
  • Across the 12 months ending October 2026, Black & White Mortgages’ share of searches among Napier mortgage advisers in New Zealand peaked at 8.7% in October 2026 and was lowest at 0% in December 2025.
  • Across the 12 months ending October 2026, Black & White Mortgages fell from 4th to 5th among Napier mortgage advisers in New Zealand.

How did search popularity change for New Zealand Napier mortgage advisers in October 2026?

5 changes
  1. In October 2026, Black & White Mortgages gained share of searches among Napier mortgage advisers in New Zealand, from 0% to 8.7%.

  2. In October 2026, The Team gained share of searches among Napier mortgage advisers in New Zealand, from 25% to 30.4%.

  3. In October 2026, Vesta Finance & Advisory lost share of searches among Napier mortgage advisers in New Zealand, from 25% to 17.4%.

  4. In October 2026, CM Financial Advisers lost share of searches among Napier mortgage advisers in New Zealand, from 17.9% to 13%.

  5. In October 2026, Finsol lost share of searches among Napier mortgage advisers in New Zealand, from 32.1% to 30.4%.

How are Black & White Mortgages’ branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Black & White Mortgages’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • black & white mortgages
  • black and white mortgages

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How the Brand Demand Index is measured

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