Fabrik vs Rodney Wayne:Which is more popular?
In September 2026, Rodney Wayne had more branded searches than Fabrik among Hamilton hair salons in New Zealand. Rodney Wayne had about 240 branded searches, while Fabrik had 90. Rodney Wayne made up 23.5% of all Hamilton hair salon searches we track, and Fabrik accounted for 8.8%. When we asked ChatGPT and Google AI Overviews about Hamilton hair salons, Fabrik appeared in all three answers and Rodney Wayne in none.
Who do people search for more?
Rodney Wayne, about 3 searches for every 1 for Fabrik
Who does AI mention more?
Fabrik, mentioned in every answer we collected
Who does AI recommend more?
Fabrik, the only one of the two named
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Top Hamilton hair salons in ChatGPT and Google AI Overviews
In three ChatGPT questions, Fabrik appeared in all three answers. Rodney Wayne did not appear in any of the three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Fabrik3 of 3Named in 3 of 3 ChatGPT answers
- Jingles Hair Design3 of 3Named in 3 of 3 ChatGPT answers
Fox Hair Blonde Bar2 of 3Named in 2 of 3 ChatGPT answers
Kess Hair & Beauty2 of 3Named in 2 of 3 ChatGPT answers
Ktizo Hair0 of 3Named in 0 of 3 ChatGPT answers- Rodney Wayne0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Hamilton hair salons
3 answers
Asked ChatGPT
“Which hair salon should I go to in Hamilton, New Zealand?”
Asked ChatGPT
“What are the best hair salons in Hamilton, New Zealand?”
Asked ChatGPT
“What's the best hair salon in Hamilton, New Zealand for a new haircut?”
Searched Google, AI Overview
“best hair salon hamilton”
Google showed no AI Overview for this search.
Searched Google, AI Overview
“hairdresser hamilton”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Fabrik or Rodney Wayne more popular in search?
This chart shows how often people search Google for Fabrik and Rodney Wayne by name. Each line represents a brand's share of searches for all six Hamilton hair salons we track, month by month, from searches in New Zealand.
Share of searches by month for Rodney Wayne, Fabrik. The figures are in the table below the chart.
View monthly share of searches table
| Month | Ktizo Hair | Rodney Wayne | Fabrik | Fox Hair Blonde Bar | Jingles Hair Design | Kess Hair & Beauty |
|---|---|---|---|---|---|---|
| Oct 2025 | 55.4% | 26.8% | 8% | 6.3% | 1.8% | 1.8% |
| Nov 2025 | 50.4% | 25.6% | 14.5% | 6% | 1.7% | 1.7% |
| Dec 2025 | 47.2% | 32.1% | 13.2% | 3.8% | 0.94% | 2.8% |
| Jan 2026 | 51.4% | 24.8% | 12.8% | 8.3% | 1.8% | 0.92% |
| Feb 2026 | 52.7% | 24.1% | 12.5% | 6.3% | 2.7% | 1.8% |
| Mar 2026 | 56% | 21% | 11% | 7% | 3% | 2% |
| Apr 2026 | 57% | 20.4% | 9.7% | 7.5% | 3.2% | 2.2% |
| May 2026 | 59.6% | 20.2% | 7.9% | 5.6% | 4.5% | 2.2% |
| Jun 2026 | 55.4% | 23.8% | 8.9% | 6.9% | 2% | 3% |
| Jul 2026 | 56.5% | 20% | 12.2% | 6.1% | 3.5% | 1.7% |
| Aug 2026 | 49.5% | 20.6% | 13.1% | 6.5% | 8.4% | 1.9% |
| Sep 2026 | 54.9% | 23.5% | 8.8% | 4.9% | 4.9% | 2.9% |
How has the Fabrik and Rodney Wayne comparison changed over the last 12 months?
3 findings
- Rodney Wayne was ahead of Fabrik in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Fabrik’s share of searches among Hamilton hair salons in New Zealand moved from 8% to 8.8%, and its estimated monthly branded searches held steady at 90.
- Across the 12 months ending September 2026, Rodney Wayne’s share of searches among Hamilton hair salons in New Zealand moved from 26.8% to 23.5%, and its estimated monthly branded searches moved from 300 to 240.
How did search popularity change for New Zealand Hamilton hair salons in September 2026?
2 changes
In September 2026, Rodney Wayne gained share of searches among Hamilton hair salons in New Zealand, from 20.6% to 23.5%.
In September 2026, Fabrik lost share of searches among Hamilton hair salons in New Zealand, from 13.1% to 8.8%.
How are branded searches counted?
14 search terms
Brandwave collects information about searches that people make online using Fabrik’s and Rodney Wayne’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Fabrik
1 branded search term
- fabrik hamilton
Rodney Wayne
13 branded search terms
- eastridge rodney wayne
- rodney wayne
- rodney wayne booking
- rodney wayne eastridge
- rodney wayne hair
- rodney wayne hamilton
- rodney wayne lynnmall
- rodney wayne manners
- rodney wayne northlands
- rodney wayne ormiston
- rodney wayne queensgate
- rodney wayne westgate
- rodneywayne
Other head-to-heads among Hamilton hair salons
- Ktizo Hair vs Rodney Wayne: compare popularity
- Ktizo Hair vs Fabrik: compare popularity
- Ktizo Hair vs Fox Hair Blonde Bar: compare popularity
- Ktizo Hair vs Jingles Hair Design: compare popularity
- Rodney Wayne vs Fox Hair Blonde Bar: compare popularity
- Rodney Wayne vs Jingles Hair Design: compare popularity
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.