Brandwave

Distinction Dunedin vs Fable Dunedin:Which is more popular in New Zealand?

In October 2026, Distinction Dunedin and Fable Dunedin were level in searches among Dunedin hotels in New Zealand, with an estimated 3.7K branded searches each, at 20.4% and 20.1% of the total. When we asked ChatGPT and Google AI Overviews about Dunedin hotels, Distinction Dunedin appeared in all three answers and Fable Dunedin in two. Distinction Dunedin was mentioned before Fable Dunedin in every answer.

Among Dunedin hotels in New Zealand in October 2026

Who do people search for more?

Distinction Dunedin and Fable Dunedin are searched for about as often as each other.

Distinction Dunedin 3.7K searchesFable Dunedin 3.7K searches

Who does AI mention more?

Distinction Dunedin, mentioned in every answer we collected

Distinction Dunedin in 3 of 3Fable Dunedin in 2 of 3

Who does AI recommend more?

Distinction Dunedin, named ahead of Fable Dunedin in every answer

Distinction Dunedin first in 3Fable Dunedin never first

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Top Dunedin hotels in ChatGPT and Google AI Overviews

In three ChatGPT questions, Distinction Dunedin appeared in all three answers. Fable Dunedin was mentioned in two out of three: in two of the three ChatGPT answers. Distinction Dunedin was listed before Fable Dunedin in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Distinction Dunedin1st
  2. Ebb Dunedin2nd
  3. Fable Dunedin3rd
  4. The Chamberson4th
  5. Hotel St Clair5th
  6. Scenic Hotel Southern Cross–
  7. Kingsgate Hotel Dunedin–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Dunedin hotels

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Distinction Dunedin or Fable Dunedin more popular in search?

This chart shows how often people search Google for Distinction Dunedin and Fable Dunedin by name. Each line represents a brand's share of searches for all seven Dunedin hotels we track, month by month, from searches in New Zealand.

Distinction Dunedin and Fable Dunedin among Dunedin hotels in New Zealand, by month

Share of searches by month for Distinction Dunedin, Fable Dunedin. The figures are in the table below the chart.

View monthly share of searches table
MonthScenic Hotel Southern CrossDistinction DunedinFable DunedinKingsgate Hotel DunedinEbb DunedinHotel St ClairThe Chamberson
Nov 202525.6%19.2%17.9%13.4%11.7%6.7%5.5%
Dec 202525.3%19.1%17.3%13.5%13.8%6.7%4.2%
Jan 202624.2%18%16.7%15.6%14.6%6.3%4.7%
Feb 202624.4%22.2%14.3%15.6%14%5.2%4.3%
Mar 202622.3%20.4%16%17.5%13.7%5.8%4.3%
Apr 202625.7%19.2%17.8%16%12%5.1%4.2%
May 202622.1%20.7%18.8%16.9%13.2%4.8%3.6%
Jun 202619.9%21%19.8%14.6%15.8%5%3.9%
Jul 202625%18.8%18.7%13.2%14.7%5.4%4.2%
Aug 202621.4%19.6%24.6%13.7%12.7%4.6%3.6%
Sep 202622.6%20.6%19.4%14.3%13.3%5.4%4.4%
Oct 202622.4%20.4%20.1%14.6%12.5%5.5%4.6%

How has branded search for Distinction Dunedin and Fable Dunedin changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand Dunedin hotels in October 2026?

1 change

  1. In October 2026, Fable Dunedin gained share of searches among Dunedin hotels in New Zealand, from 19.4% to 20.1%.

How are Distinction Dunedin’s and Fable Dunedin’s branded searches counted?

6 search terms

Brandwave collects information about searches that people make online using Distinction Dunedin’s and Fable Dunedin’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Distinction Dunedin

2 branded search terms

  • distinction dunedin
  • the distinction dunedin

Fable Dunedin

4 branded search terms

  • fable dunedin
  • fable dunedin hotel
  • fable hotel dunedin
  • fabledunedin

How the Brand Demand Index is measured

Other head-to-heads among Dunedin hotels

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