Brandwave

How popular isScenic Hotel Southern Cross?

In October 2026, people searched for Scenic Hotel Southern Cross by name about 4,080 times in New Zealand, an 18.2% decrease from the previous year. These searches made up 22.4% of all New Zealand Dunedin hotel searches, placing Scenic Hotel Southern Cross first out of seven hotels. When we asked both ChatGPT and Google AI Overviews about Dunedin hotels, Scenic Hotel Southern Cross did not appear in any of the answers.

Search and AI answers in October 2026

Scenic Hotel Southern Cross is the most searched of 7 competitors and not named in the AI answers we collected.

  1. Scenic Hotel Southern CrossShare of searches 22.4%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  2. Distinction DunedinShare of searches 20.4%Mentioned in 3 of 3 AI answersPlace in AI recommendations 1st
  3. Fable DunedinShare of searches 20.1%Mentioned in 2 of 3 AI answersPlace in AI recommendations 3rd
  4. Kingsgate Hotel DunedinShare of searches 14.6%Mentioned in 0 of 3 AI answersPlace in AI recommendations –
  5. Ebb DunedinShare of searches 12.5%Mentioned in 2 of 3 AI answersPlace in AI recommendations 2nd

+2 more

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Top Dunedin hotels in ChatGPT and Google AI Overviews

In three ChatGPT questions, Scenic Hotel Southern Cross did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Distinction Dunedin1st
  2. Ebb Dunedin2nd
  3. Fable Dunedin3rd
  4. The Chamberson4th
  5. Hotel St Clair5th
  6. Scenic Hotel Southern Cross–
  7. Kingsgate Hotel Dunedin–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Dunedin hotels

3 answers

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

How often do people search for Scenic Hotel Southern Cross compared with other New Zealand Dunedin hotels?

Scenic Hotel Southern Cross against Dunedin hotels in New Zealand, by month

Share of searches by month for Scenic Hotel Southern Cross, Distinction Dunedin, Fable Dunedin, Kingsgate Hotel Dunedin, Ebb Dunedin, Hotel St Clair, The Chamberson. The figures are in the table below the chart.

View monthly share of searches table
MonthScenic Hotel Southern CrossDistinction DunedinFable DunedinKingsgate Hotel DunedinEbb DunedinHotel St ClairThe Chamberson
Nov 202525.6%19.2%17.9%13.4%11.7%6.7%5.5%
Dec 202525.3%19.1%17.3%13.5%13.8%6.7%4.2%
Jan 202624.2%18%16.7%15.6%14.6%6.3%4.7%
Feb 202624.4%22.2%14.3%15.6%14%5.2%4.3%
Mar 202622.3%20.4%16%17.5%13.7%5.8%4.3%
Apr 202625.7%19.2%17.8%16%12%5.1%4.2%
May 202622.1%20.7%18.8%16.9%13.2%4.8%3.6%
Jun 202619.9%21%19.8%14.6%15.8%5%3.9%
Jul 202625%18.8%18.7%13.2%14.7%5.4%4.2%
Aug 202621.4%19.6%24.6%13.7%12.7%4.6%3.6%
Sep 202622.6%20.6%19.4%14.3%13.3%5.4%4.4%
Oct 202622.4%20.4%20.1%14.6%12.5%5.5%4.6%
  1. Held 1st. 4.1K estimated branded searches, -2.6% vs prior month. Share -0.2 points.

  2. Held 2nd. 3.7K estimated branded searches, -2.6% vs prior month. Share -0.2 points.

  3. Held 3rd. 3.7K estimated branded searches, +1.7% vs prior month. Share +0.7 points.

  4. Held 4th. 2.7K estimated branded searches, 0% vs prior month. Share +0.3 points.

  5. Held 5th. 2.3K estimated branded searches, -7.7% vs prior month. Share -0.8 points.

  6. Held 6th. 1K estimated branded searches, 0% vs prior month. Share +0.1 points.

  7. Held 7th. 830 estimated branded searches, +2.5% vs prior month. Share +0.2 points.

Compare popularity between Scenic Hotel Southern Cross and its closest rivals

Every comparison with Scenic Hotel Southern Cross

6 comparisons

How has branded search demand for Scenic Hotel Southern Cross changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for Scenic Hotel Southern Cross in New Zealand fell from 5K to 4.1K.
  • Across the 12 months ending October 2026, Scenic Hotel Southern Cross’ share of searches among Dunedin hotels in New Zealand decreased from 25.6% to 22.4%.
  • Across the 12 months ending October 2026, Scenic Hotel Southern Cross’ share of searches among Dunedin hotels in New Zealand peaked at 25.7% in April 2026 and was lowest at 19.9% in June 2026.

How did search popularity change for New Zealand Dunedin hotels in October 2026?

6 changes
  1. In October 2026, Fable Dunedin gained share of searches among Dunedin hotels in New Zealand, from 19.4% to 20.1%.

  2. In October 2026, Ebb Dunedin lost share of searches among Dunedin hotels in New Zealand, from 13.3% to 12.5%.

  3. Kingsgate Hotel Dunedin’s share of searches among Dunedin hotels in New Zealand has gained ground for 3 months in a row, from 13.2% to 14.6% in October 2026.

  4. Estimated monthly branded searches for Hotel St Clair in New Zealand fell 23.1% over 12 measured months, from 1.3K to 1K in October 2026.

  5. Estimated monthly branded searches for The Chamberson in New Zealand fell 22.4% over 12 measured months, from 1.1K to 830 in October 2026.

  6. Estimated monthly branded searches for Scenic Hotel Southern Cross in New Zealand fell 18.2% over 12 measured months, from 5K to 4.1K in October 2026.

How are Scenic Hotel Southern Cross’ branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Scenic Hotel Southern Cross’ name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • scenic hotel southern cross
  • southern cross hotel dunedin

How the Brand Demand Index is measured

Who owns Scenic Hotel Southern Cross?

Scenic Hotel Southern Cross is owned by Scenic Hotel Group. Brandwave also tracks Scenic Hotel Group, Scenic Hotel Marlborough and Scenic Hotel Te Pania, owned by the same company, in New Zealand.

Do you work for Scenic Hotel Southern Cross? To request corrections or removal please contact us via our support page and we will be happy to assist.

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Is Scenic Hotel Southern Cross your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.