Brandwave

Hardy-Jones Clark vs Wain & Naysmith:Which is more popular?

In September 2026, Hardy-Jones Clark had more branded searches than Wain & Naysmith among Blenheim law firms in New Zealand. Hardy-Jones Clark had about 140 branded searches, while Wain & Naysmith had 120. Hardy-Jones Clark made up 20% of all Blenheim law firm searches we track, and Wain & Naysmith accounted for 17.1%. When we asked ChatGPT and Google AI Overviews about Blenheim law firms, Hardy-Jones Clark appeared in all three answers and Wain & Naysmith in one. Hardy-Jones Clark was mentioned before Wain & Naysmith in every answer.

Among Blenheim law firms in New Zealand in September 2026

Who do people search for more?

Hardy-Jones Clark, about 17% more searches than Wain & Naysmith

Hardy-Jones Clark 140 searchesWain & Naysmith 120 searches

Who does AI mention more?

Hardy-Jones Clark, mentioned in every answer we collected

Hardy-Jones Clark in 3 of 3Wain & Naysmith in 1 of 3

Who does AI recommend more?

Hardy-Jones Clark, named ahead of Wain & Naysmith in every answer

Hardy-Jones Clark first in 3Wain & Naysmith never first

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Top Blenheim law firms in ChatGPT and Google AI Overviews

In three ChatGPT questions, Hardy-Jones Clark appeared in all three answers. Wain & Naysmith was mentioned in one out of three: in one of the three ChatGPT answers. Hardy-Jones Clark was listed before Wain & Naysmith in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Wisheart Macnab & Partners1st
  2. Gascoigne Wicks2nd
  3. Hardy-Jones Clark3rd
  4. Lundons Law4th
  5. Wain & Naysmith5th
  6. Duncan Cotterill–
  7. Dew & Company–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Blenheim law firms

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is Hardy-Jones Clark or Wain & Naysmith more popular in search?

This chart shows how often people search Google for Hardy-Jones Clark and Wain & Naysmith by name. Each line represents a brand's share of searches for all seven Blenheim law firms we track, month by month, from searches in New Zealand.

Hardy-Jones Clark and Wain & Naysmith among Blenheim law firms in New Zealand, by month

Share of searches by month for Hardy-Jones Clark, Wain & Naysmith. The figures are in the table below the chart.

View monthly share of searches table
MonthGascoigne WicksHardy-Jones ClarkDuncan CotterillWain & NaysmithLundons LawDew & CompanyWisheart Macnab & Partners
Oct 202522.2%23.6%—22.2%12.5%5.6%13.9%
Nov 202528.1%20.3%—20.3%17.2%6.3%7.8%
Dec 202525.8%25.8%—21%14.5%3.2%9.7%
Jan 202620.9%34.3%—17.9%13.4%7.5%6%
Feb 202627.6%25%—25%11.8%5.3%5.3%
Mar 202626.9%29.5%—20.5%14.1%3.8%5.1%
Apr 202621.4%27.1%15.7%17.1%10%4.3%4.3%
May 202626.3%20%13.8%18.8%8.8%6.3%6.3%
Jun 202627.4%21.4%11.9%14.3%16.7%1.2%7.1%
Jul 202627.5%22.5%13.8%18.8%8.8%3.8%5%
Aug 202623.9%22.4%13.4%17.9%10.4%4.5%7.5%
Sep 202622.9%20%18.6%17.1%10%5.7%5.7%

How has the Hardy-Jones Clark and Wain & Naysmith comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand Blenheim law firms in September 2026?

3 changes

  1. In September 2026, Duncan Cotterill overtook Wain & Naysmith to rank 3rd among Blenheim law firms in New Zealand, with 18.6% of the searches.

  2. In September 2026, Hardy-Jones Clark lost share of searches among Blenheim law firms in New Zealand, from 22.4% to 20%.

  3. In September 2026, Wain & Naysmith lost share of searches among Blenheim law firms in New Zealand, from 17.9% to 17.1%.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Hardy-Jones Clark’s and Wain & Naysmith’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Hardy-Jones Clark

3 branded search terms

  • hardy jones clark
  • hardy-jones clark
  • hardy-jones clark blenheim

Wain & Naysmith

2 branded search terms

  • wain & naysmith
  • wain and naysmith

How the Brand Demand Index is measured

Other head-to-heads among Blenheim law firms

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