Auckland swim schools in New Zealand:Which brands are most popular in search?
In August 2026, Swimtastic was the most searched among auckland swim schools in New Zealand, with an estimated 6K branded searches and 53.1% estimated Share of Search within this set.
Swimtastic53.1%
Hilton Brown Swimming37.3%
Swimgym6.6%
Swimsation3.1%
Follow auckland swim schools and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Share of SearchLeaderboard
Compare the Auckland swim schools parents book learn-to-swim lessons with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Swimtastic, Hilton Brown Swimming, Swimgym, Swimsation. The figures are in the table below the chart.
View monthly share of search table
| Month | Swimtastic | Hilton Brown Swimming | Swimgym | Swimsation |
|---|---|---|---|---|
| Oct 2025 | 48.1% | 42.4% | 6.6% | 2.9% |
| Nov 2025 | 48.6% | 41.8% | 5.9% | 3.7% |
| Dec 2025 | 47.2% | 39.7% | 9.6% | 3.5% |
| Jan 2026 | 45.9% | 41% | 9.8% | 3.3% |
| Feb 2026 | 47.7% | 41.2% | 7.6% | 3.5% |
| Mar 2026 | 47.8% | 41.2% | 7.5% | 3.5% |
| Apr 2026 | 49.5% | 40.1% | 7.6% | 2.8% |
| May 2026 | 49.7% | 40.3% | 6.9% | 3% |
| Jun 2026 | 51.6% | 38.1% | 7.1% | 3.2% |
| Jul 2026 | 53.1% | 37.5% | 6.5% | 2.9% |
| Aug 2026 | 53.1% | 37.3% | 6.6% | 3.1% |
| Sep 2026 | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 53.1% | 6K | +0.5% | -0.1 points | |
| 2, held 2nd | 37.3% | 4.2K | 0% | -0.2 points | |
| 3, held 3rd | 6.6% | 740 | +1.4% | 0 points | |
| 4, held 4th | 3.1% | 350 | +9.4% | +0.2 points |
53.1%
held 1st · 6K estimated branded searches · +0.5% vs prior month · -0.1 points
37.3%
held 2nd · 4.2K estimated branded searches · 0% vs prior month · -0.2 points
3.
Swimgym6.6%
held 3rd · 740 estimated branded searches · +1.4% vs prior month · 0 points
3.1%
held 4th · 350 estimated branded searches · +9.4% vs prior month · +0.2 points
Compare search popularity between leading brands
- Swimtastic vs Hilton Brown Swimming: compare search popularity
- Swimtastic vs Swimgym: compare search popularity
- Swimtastic vs Swimsation: compare search popularity
- Hilton Brown Swimming vs Swimgym: compare search popularity
- Hilton Brown Swimming vs Swimsation: compare search popularity
- Swimgym vs Swimsation: compare search popularity
- Compare any of these brands
Which brand is most popular in search among auckland swim schools in New Zealand?
4 brands
In August 2026, Swimtastic was the most searched among auckland swim schools in New Zealand, with an estimated 6K branded searches and 53.1% estimated Share of Search within this set. Hilton Brown Swimming is in 2nd place, 15.8 percentage points behind at 37.3% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Swimtastic | 48.1% → 53.1% | 53.1%Jul 2026 | 45.9%Jan 2026 | 1st |
| Hilton Brown Swimming | 42.4% → 37.3% | 42.4%Oct 2025 | 37.3%Aug 2026 | 2nd |
| Swimgym | 6.6% | 9.8%Jan 2026 | 5.9%Nov 2025 | 3rd |
| Swimsation | 2.9% → 3.1% | 3.7%Nov 2025 | 2.8%Apr 2026 | 4th |
Each finding as a sentence
- Across the 11 months ending August 2026, Swimtastic’s estimated Share of Search among auckland swim schools in New Zealand increased from 48.1% to 53.1%.
- Across the 11 months ending August 2026, Hilton Brown Swimming’s estimated Share of Search among auckland swim schools in New Zealand decreased from 42.4% to 37.3%.
- Across the 11 months ending August 2026, Swimtastic’s estimated Share of Search among auckland swim schools in New Zealand peaked at 53.1% in July 2026 and was lowest at 45.9% in January 2026.
- Across the 11 months ending August 2026, Swimgym’s estimated Share of Search among auckland swim schools in New Zealand peaked at 9.8% in January 2026 and was lowest at 5.9% in November 2025.
- Across the 11 months ending August 2026, Swimgym and Swimsation held steady: their estimated Share of Search among auckland swim schools in New Zealand each moved less than 0.5 percentage points.
How did search popularity change for New Zealand auckland swim schools in August 2026?
1 change
Hilton Brown Swimming’s estimated Share of Search among auckland swim schools in New Zealand has lost ground for 3 months in a row, from 40.3% to 37.3% in August 2026.
See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.