Swimgym vs Swimsation:Which is more popular by branded search in New Zealand?
In August 2026, Swimgym had more branded searches than Swimsation among auckland swim schools in New Zealand. Swimgym was estimated to have 810 branded searches compared to Swimsation’s 430, and held a 6.3% Share of Search versus Swimsation’s 3.3%.
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Which is more popular in search, Swimgym or Swimsation?
Compare the Auckland swim schools parents book learn-to-swim lessons with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Swimgym, Swimsation. The figures are in the table below the chart.
View monthly share of search table
| Month | Swimtastic | Hilton Brown Swimming | Swimgym | Swimsation |
|---|---|---|---|---|
| Oct 2025 | 42.2% | 48.5% | 6.2% | 3.1% |
| Nov 2025 | 41.7% | 48.6% | 5.7% | 4% |
| Dec 2025 | 38.5% | 49.9% | 8% | 3.6% |
| Jan 2026 | 43.3% | 45.7% | 7.8% | 3.2% |
| Feb 2026 | 41.5% | 47.6% | 7.3% | 3.6% |
| Mar 2026 | 41.5% | 48.2% | 7.2% | 3.1% |
| Apr 2026 | 42.8% | 47.8% | 6.5% | 2.9% |
| May 2026 | 43.9% | 46.9% | 6.1% | 3.1% |
| Jun 2026 | 45.2% | 45.3% | 6.2% | 3.4% |
| Jul 2026 | 45.7% | 45.2% | 6.2% | 2.9% |
| Aug 2026 | 46.3% | 44.2% | 6.3% | 3.3% |
| Sep 2026 | — | — | — | — |
How has the Swimgym and Swimsation comparison changed over the last 12 months?
3 findings
- Swimgym was ahead of Swimsation in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Swimgym’s estimated Share of Search among auckland swim schools in New Zealand moved from 6.2% to 6.3%, and its estimated monthly branded searches moved from 870 to 810.
- Across the 11 months ending August 2026, Swimsation’s estimated Share of Search among auckland swim schools in New Zealand moved from 3.1% to 3.3%, and its estimated monthly branded searches held steady at 430.
How did search popularity change for New Zealand auckland swim schools in August 2026?
0 changes
Neither Swimgym nor Swimsation moved beyond provider rounding among auckland swim schools in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Swimgym’s and Swimsation’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Swimgym
4 branded search terms
- swimgym
- swimgym lloyd elsmore
- swimgym near me
- swimgym nz
Swimsation
4 branded search terms
- swimsation
- swimsation near me
- swimsation nz
- swimsation swimming lessons

Put your own brand in this comparison
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