Brandwave

CaterStation vs LittleWolf:Which is more popular in New Zealand?

In October 2026, CaterStation had more branded searches than LittleWolf among Auckland event caterers in New Zealand. CaterStation had about 1,600 branded searches, while LittleWolf had 140. CaterStation made up 57.3% of all Auckland event caterer searches we track, and LittleWolf accounted for 5%. When we asked ChatGPT and Google AI Overviews about Auckland event caterers, LittleWolf appeared in all four answers and CaterStation in two. LittleWolf was mentioned before CaterStation in every answer.

Among Auckland event caterers in New Zealand in October 2026

Who do people search for more?

CaterStation, about 11 searches for every 1 for LittleWolf

CaterStation 1.6K searchesLittleWolf 140 searches

Who does AI mention more?

LittleWolf, mentioned in every answer we collected

LittleWolf in 4 of 4CaterStation in 2 of 4

Who does AI recommend more?

LittleWolf, named ahead of CaterStation in every answer

LittleWolf first in 3CaterStation never first

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Top Auckland event caterers in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, LittleWolf appeared in all four answers. CaterStation was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. LittleWolf was listed before CaterStation in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. LittleWolf1st
  2. Great Catering2nd
  3. CaterStation3rd
  4. Southern Spit Roast & BBQ Catering3rd
  5. Best Pacific Catering5th
  6. Collective Hospitality6th
  7. Urban Gourmet–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • LittleWolf4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Best Pacific Catering3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Great Catering3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • CaterStation2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Southern Spit Roast & BBQ Catering2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Collective Hospitality1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Urban Gourmet0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about Auckland event caterers

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

Is CaterStation or LittleWolf more popular in search?

This chart shows how often people search Google for CaterStation and LittleWolf by name. Each line represents a brand's share of searches for all seven Auckland event caterers we track, month by month, from searches in New Zealand.

CaterStation and LittleWolf among Auckland event caterers in New Zealand, by month

Share of searches by month for CaterStation, LittleWolf. The figures are in the table below the chart.

View monthly share of searches table
MonthCaterStationUrban GourmetBest Pacific CateringLittleWolfCollective HospitalityGreat CateringSouthern Spit Roast & BBQ Catering
Nov 202552.2%27.7%3.8%7.1%5.8%1.4%1.9%
Dec 202559.2%28%4.4%4.4%2.2%0.62%1.2%
Jan 202638.3%39.1%7.4%7.4%4.8%1.7%1.3%
Feb 202648%27.3%5.2%7.7%9.6%1.5%0.74%
Mar 202646.3%31.3%6%7.5%6%1.8%1.1%
Apr 202649%29.9%6.9%5.4%5.4%2%1.5%
May 202640.7%35.8%5.7%5.7%8.5%1.6%2%
Jun 202649.4%27.8%5.3%6.5%8%1.9%1.1%
Jul 202651.8%29.1%4.4%5.6%5.6%2%1.6%
Aug 202647.1%31.9%6.2%6.2%5.1%1.8%1.8%
Sep 202652.6%29.3%4.6%4.6%5.6%1.6%1.6%
Oct 202657.3%25.8%5%5%3.9%1.4%1.4%

How has branded search for CaterStation and LittleWolf changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand Auckland event caterers in October 2026?

2 changes
  1. In October 2026, CaterStation gained share of searches among Auckland event caterers in New Zealand, from 52.6% to 57.3%.

  2. In October 2026, LittleWolf rose from 5th to 4th among Auckland event caterers in New Zealand.

How are CaterStation’s and LittleWolf’s branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using CaterStation’s and LittleWolf’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

CaterStation

1 branded search term

  • caterstation

LittleWolf

1 branded search term

  • littlewolf

How the Brand Demand Index is measured

Other head-to-heads among Auckland event caterers

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