CaterStation vs Collective Hospitality:Which is more popular in New Zealand?
In October 2026, CaterStation had more branded searches than Collective Hospitality among Auckland event caterers in New Zealand. CaterStation had about 1,600 branded searches, while Collective Hospitality had 110. CaterStation made up 57.3% of all Auckland event caterer searches we track, and Collective Hospitality accounted for 3.9%. When we asked ChatGPT and Google AI Overviews about Auckland event caterers, CaterStation appeared in two of the four answers and Collective Hospitality in one. CaterStation was mentioned before Collective Hospitality in two out of three answers.
Who do people search for more?
CaterStation, about 15 searches for every 1 for Collective Hospitality
Who does AI mention more?
CaterStation, mentioned in 2 of 4 answers, Collective Hospitality in 1
Who does AI recommend more?
CaterStation, named ahead of Collective Hospitality in 2 of 3 answers
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Top Auckland event caterers in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, CaterStation was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Collective Hospitality was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. CaterStation was listed before Collective Hospitality in two out of three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
LittleWolf4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Best Pacific Catering3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Great Catering3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
CaterStation2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Southern Spit Roast & BBQ Catering2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Collective Hospitality1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Urban Gourmet0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about Auckland event caterers
4 answers
Asked ChatGPT
“Which event caterer should I hire in Auckland, New Zealand?”
Asked ChatGPT
“What are the best event caterers in Auckland, New Zealand?”
Asked ChatGPT
“What's the best event caterer in Auckland, New Zealand for a corporate event?”
Searched Google, AI Overview
“auckland caterers”
Searched Google, AI Overview
“auckland catering company”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.
Is CaterStation or Collective Hospitality more popular in search?
This chart shows how often people search Google for CaterStation and Collective Hospitality by name. Each line represents a brand's share of searches for all seven Auckland event caterers we track, month by month, from searches in New Zealand.
Share of searches by month for CaterStation, Collective Hospitality. The figures are in the table below the chart.
View monthly share of searches table
| Month | CaterStation | Urban Gourmet | Best Pacific Catering | LittleWolf | Collective Hospitality | Great Catering | Southern Spit Roast & BBQ Catering |
|---|---|---|---|---|---|---|---|
| Nov 2025 | 52.2% | 27.7% | 3.8% | 7.1% | 5.8% | 1.4% | 1.9% |
| Dec 2025 | 59.2% | 28% | 4.4% | 4.4% | 2.2% | 0.62% | 1.2% |
| Jan 2026 | 38.3% | 39.1% | 7.4% | 7.4% | 4.8% | 1.7% | 1.3% |
| Feb 2026 | 48% | 27.3% | 5.2% | 7.7% | 9.6% | 1.5% | 0.74% |
| Mar 2026 | 46.3% | 31.3% | 6% | 7.5% | 6% | 1.8% | 1.1% |
| Apr 2026 | 49% | 29.9% | 6.9% | 5.4% | 5.4% | 2% | 1.5% |
| May 2026 | 40.7% | 35.8% | 5.7% | 5.7% | 8.5% | 1.6% | 2% |
| Jun 2026 | 49.4% | 27.8% | 5.3% | 6.5% | 8% | 1.9% | 1.1% |
| Jul 2026 | 51.8% | 29.1% | 4.4% | 5.6% | 5.6% | 2% | 1.6% |
| Aug 2026 | 47.1% | 31.9% | 6.2% | 6.2% | 5.1% | 1.8% | 1.8% |
| Sep 2026 | 52.6% | 29.3% | 4.6% | 4.6% | 5.6% | 1.6% | 1.6% |
| Oct 2026 | 57.3% | 25.8% | 5% | 5% | 3.9% | 1.4% | 1.4% |
How has branded search for CaterStation and Collective Hospitality changed in New Zealand over the last 12 months?
3 findings
- CaterStation was ahead of Collective Hospitality in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, CaterStation’s share of searches among Auckland event caterers in New Zealand moved from 52.2% to 57.3%, and its estimated monthly branded searches moved from 1.9K to 1.6K.
- Across the 12 months ending October 2026, Collective Hospitality’s share of searches among Auckland event caterers in New Zealand moved from 5.8% to 3.9%, and its estimated monthly branded searches moved from 210 to 110.
How did search popularity change for New Zealand Auckland event caterers in October 2026?
2 changes

In October 2026, CaterStation gained share of searches among Auckland event caterers in New Zealand, from 52.6% to 57.3%.

In October 2026, Collective Hospitality lost share of searches among Auckland event caterers in New Zealand, from 5.6% to 3.9%.
How are CaterStation’s and Collective Hospitality’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using CaterStation’s and Collective Hospitality’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
CaterStation
1 branded search term
- caterstation
Collective Hospitality
1 branded search term
- collective hospitality
Other head-to-heads among Auckland event caterers

CaterStation vs Urban Gourmet: compare popularity
CaterStation vs Best Pacific Catering: compare popularity
CaterStation vs LittleWolf: compare popularity
Urban Gourmet vs Best Pacific Catering: compare popularity
Urban Gourmet vs LittleWolf: compare popularity
Urban Gourmet vs Collective Hospitality: compare popularity

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