Brandwave

How popular isCaterStation?

In October 2026, people searched for CaterStation by name about 1,600 times in New Zealand, a 33.3% decrease from the previous year. These searches made up 57.3% of all New Zealand Auckland event caterer searches, placing CaterStation first out of seven caterers. When we asked both ChatGPT and Google AI Overviews about Auckland event caterers, CaterStation appeared in two of the four answers and was the joint third most recommended of the seven.

Search and AI answers in October 2026

CaterStation is the most searched of 7 competitors and the joint third most recommended in the AI answers we collected.

  1. CaterStationShare of searches 57.3%Mentioned in 2 of 4 AI answersPlace in AI recommendations 3rd
  2. Urban GourmetShare of searches 25.8%Mentioned in 0 of 4 AI answersPlace in AI recommendations –
  3. Best Pacific CateringShare of searches 5%Mentioned in 3 of 4 AI answersPlace in AI recommendations 5th
  4. LittleWolfShare of searches 5%Mentioned in 4 of 4 AI answersPlace in AI recommendations 1st
  5. Collective HospitalityShare of searches 3.9%Mentioned in 1 of 4 AI answersPlace in AI recommendations 6th

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Top Auckland event caterers in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, CaterStation was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. CaterStation is the joint third most recommended of the seven.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. LittleWolf1st
  2. Great Catering2nd
  3. CaterStation3rd
  4. Southern Spit Roast & BBQ Catering3rd
  5. Best Pacific Catering5th
  6. Collective Hospitality6th
  7. Urban Gourmet–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • LittleWolf4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Best Pacific Catering3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Great Catering3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • CaterStation2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Southern Spit Roast & BBQ Catering2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Collective Hospitality1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Urban Gourmet0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

See every answer about Auckland event caterers

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 20, 2026.

How often do people search for CaterStation compared with other New Zealand Auckland event caterers?

CaterStation against Auckland event caterers in New Zealand, by month

Share of searches by month for CaterStation, Urban Gourmet, Best Pacific Catering, LittleWolf, Collective Hospitality. The figures are in the table below the chart.

View monthly share of searches table
MonthCaterStationUrban GourmetBest Pacific CateringLittleWolfCollective HospitalityGreat CateringSouthern Spit Roast & BBQ Catering
Nov 202552.2%27.7%3.8%7.1%5.8%1.4%1.9%
Dec 202559.2%28%4.4%4.4%2.2%0.62%1.2%
Jan 202638.3%39.1%7.4%7.4%4.8%1.7%1.3%
Feb 202648%27.3%5.2%7.7%9.6%1.5%0.74%
Mar 202646.3%31.3%6%7.5%6%1.8%1.1%
Apr 202649%29.9%6.9%5.4%5.4%2%1.5%
May 202640.7%35.8%5.7%5.7%8.5%1.6%2%
Jun 202649.4%27.8%5.3%6.5%8%1.9%1.1%
Jul 202651.8%29.1%4.4%5.6%5.6%2%1.6%
Aug 202647.1%31.9%6.2%6.2%5.1%1.8%1.8%
Sep 202652.6%29.3%4.6%4.6%5.6%1.6%1.6%
Oct 202657.3%25.8%5%5%3.9%1.4%1.4%
  1. Held 1st. 1.6K estimated branded searches, 0% vs prior month. Share +4.7 points.

  2. Held 2nd. 720 estimated branded searches, -19.1% vs prior month. Share -3.5 points.

  3. Moved from 4th to 3rd. 140 estimated branded searches, 0% vs prior month. Share +0.4 points.

  4. Moved from 5th to 4th. 140 estimated branded searches, 0% vs prior month. Share +0.4 points.

  5. Moved from 3rd to 5th. 110 estimated branded searches, -35.3% vs prior month. Share -1.6 points.

  6. Held 6th. 40 estimated branded searches, -20% vs prior month. Share -0.2 points.

  7. Held 7th. 40 estimated branded searches, -20% vs prior month. Share -0.2 points.

Compare popularity between CaterStation and its closest rivals

Every comparison with CaterStation

6 comparisons

How has branded search demand for CaterStation changed in New Zealand over the last 12 months?

3 findings
  • Across the 12 months ending October 2026, estimated monthly branded searches for CaterStation in New Zealand fell from 2.4K to 1.6K.
  • Across the 12 months ending October 2026, CaterStation’s share of searches among Auckland event caterers in New Zealand increased from 52.2% to 57.3%.
  • Across the 12 months ending October 2026, CaterStation’s share of searches among Auckland event caterers in New Zealand peaked at 59.2% in December 2025 and was lowest at 38.3% in January 2026.

How did search popularity change for New Zealand Auckland event caterers in October 2026?

6 changes
  1. In October 2026, CaterStation gained share of searches among Auckland event caterers in New Zealand, from 52.6% to 57.3%.

  2. In October 2026, Urban Gourmet lost share of searches among Auckland event caterers in New Zealand, from 29.3% to 25.8%.

  3. In October 2026, Collective Hospitality lost share of searches among Auckland event caterers in New Zealand, from 5.6% to 3.9%.

  4. Great Catering’s share of searches among Auckland event caterers in New Zealand has lost ground for 3 months in a row, from 2% to 1.4% in October 2026.

  5. In October 2026, Best Pacific Catering rose from 4th to 3rd among Auckland event caterers in New Zealand.

  6. In October 2026, LittleWolf rose from 5th to 4th among Auckland event caterers in New Zealand.

How are CaterStation’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using CaterStation’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • caterstation

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How the Brand Demand Index is measured

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Is CaterStation your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.