Brandwave

The Cutting Bar vs Vivo Hair:Which is more popular?

In September 2026, The Cutting Bar had more branded searches than Vivo Hair among Nelson hair salons in New Zealand. The Cutting Bar had about 260 branded searches, while Vivo Hair had 70. The Cutting Bar made up 24.3% of all Nelson hair salon searches we track, and Vivo Hair accounted for 6.5%. When we asked ChatGPT and Google AI Overviews about Nelson hair salons, The Cutting Bar appeared in all three answers and Vivo Hair in none.

Among Nelson hair salons in New Zealand in September 2026

Who do people search for more?

The Cutting Bar, about 4 searches for every 1 for Vivo Hair

The Cutting Bar 260 searchesVivo Hair 70 searches

Who does AI mention more?

The Cutting Bar, mentioned in every answer we collected

The Cutting Bar in 3 of 3Vivo Hair in 0 of 3

Who does AI recommend more?

The Cutting Bar, the only one of the two named

The Cutting Bar first in 3Vivo Hair never named

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Top Nelson hair salons in ChatGPT and Google AI Overviews

In three ChatGPT questions, The Cutting Bar appeared in all three answers. Vivo Hair did not appear in any of the three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. The Cutting Bar1st
  2. Mane Hair Studio2nd
  3. Renaissance Organic Hair2nd
  4. Zinc Hairdressing4th
  5. The Vibe Hair & Beauty5th
  6. Aboki Hairdressers–
  7. Vivo Hair–
  8. Capelli Hair Nelson–
  9. Head Rush Hair Salon–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

See every answer about Nelson hair salons

3 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is The Cutting Bar or Vivo Hair more popular in search?

This chart shows how often people search Google for The Cutting Bar and Vivo Hair by name. Each line represents a brand's share of searches for all nine Nelson hair salons we track, month by month, from searches in New Zealand.

The Cutting Bar and Vivo Hair among Nelson hair salons in New Zealand, by month

Share of searches by month for The Cutting Bar, Vivo Hair. The figures are in the table below the chart.

View monthly share of searches table
MonthAboki HairdressersThe Cutting BarZinc HairdressingMane Hair StudioThe Vibe Hair & BeautyVivo HairRenaissance Organic HairCapelli Hair NelsonHead Rush Hair Salon
Oct 202541.9%27.4%6.8%6%6%7.7%1.7%1.7%0.85%
Nov 202537.7%30%7.7%6.9%5.4%7.7%1.5%1.5%1.5%
Dec 202539.7%25.8%5.3%8.6%7.9%7.9%2%0.66%2%
Jan 202644.2%23.6%7.3%7.9%7.9%6.1%1.8%0.61%0.61%
Feb 202634%33.3%6.3%9%8.3%4.9%2.1%0.69%1.4%
Mar 202640%26%6.7%8.7%10%3.3%2.7%0.67%2%
Apr 202636.6%19.4%6%9%19.4%6%1.5%0.75%1.5%
May 202641.2%21.8%6.7%10.9%11.8%5%0.84%0.84%0.84%
Jun 202639.5%21%8.1%11.3%11.3%4.8%0.81%0.81%2.4%
Jul 202641.9%17.9%10.3%8.5%10.3%7.7%0.85%0.85%1.7%
Aug 202640.8%21.7%8.3%10%9.2%6.7%1.7%0.83%0.83%
Sep 202637.4%24.3%11.2%10.3%6.5%6.5%1.9%0.93%0.93%

How has the The Cutting Bar and Vivo Hair comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand Nelson hair salons in September 2026?

2 changes

  1. In September 2026, The Cutting Bar gained share of searches among Nelson hair salons in New Zealand, from 21.7% to 24.3%.

  2. Estimated monthly branded searches for Vivo Hair in New Zealand fell 22.2% over 12 measured months, from 90 to 70 in September 2026.

How are branded searches counted?

26 search terms

Brandwave collects information about searches that people make online using The Cutting Bar’s and Vivo Hair’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

The Cutting Bar

1 branded search term

  • the cutting bar

Vivo Hair

25 branded search terms

  • vivo bethlehem
  • vivo botany
  • vivo chartwell
  • vivo hair
  • vivo hair hamilton
  • vivo hair salon
  • vivo howick
  • vivo lambton quay
  • vivo levin
  • vivo lower hutt
  • vivo manukau
  • vivo mt eden
  • vivo northlands
  • vivo papamoa
  • vivo pukekohe
  • vivo rangiora
  • vivo remuera
  • vivo rolleston
  • vivo silverdale
  • vivo sylvia park
  • vivo takanini
  • vivo upper hutt
  • vivo westgate
  • vivo whakatane
  • vivohair

How the Brand Demand Index is measured

Other head-to-heads among Nelson hair salons

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