Brandwave

tawk.to vs Tidio:Which is more popular?

In September 2026, Tidio had more branded searches than tawk.to among live chat platforms in New Zealand. Tidio had about 90 branded searches, while tawk.to had 70. Tidio made up 7.4% of all live chat platform searches we track, and tawk.to accounted for 5.8%. When we asked ChatGPT and Google AI Overviews about live chat platforms, both tawk.to and Tidio appeared in all five answers. tawk.to was mentioned before Tidio in three out of five answers.

Among live chat platforms in New Zealand in September 2026

Who do people search for more?

Tidio, about 29% more searches than tawk.to

Tidio 90 searchestawk.to 70 searches

Who does AI mention more?

Both are mentioned in every answer we collected.

tawk.to in 5 of 5Tidio in 5 of 5

Who does AI recommend more?

tawk.to, named ahead of Tidio in 3 of 5 answers

tawk.to first in 3Tidio first in 2

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Top live chat platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, both tawk.to and Tidio showed up in all five answers. tawk.to was listed before Tidio in three of them.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. tawk.to1st
  2. Tidio2nd
  3. Zendesk3rd
  4. LiveChat4th
  5. Crisp5th
  6. Olark–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Tidio5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • tawk.to5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Zendesk4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • LiveChat3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Crisp1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Olark0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about live chat platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is tawk.to or Tidio more popular in search?

This chart shows how often people search Google for tawk.to and Tidio by name. Each line represents a brand's share of searches for all six live chat platforms we track, month by month, from searches in New Zealand.

tawk.to and Tidio among live chat platforms in New Zealand, by month

Share of searches by month for Tidio, tawk.to. The figures are in the table below the chart.

View monthly share of searches table
MonthZendeskTidiotawk.toLiveChatCrispOlark
Oct 202581.2%10.3%5.5%1.2%0.61%1.2%
Nov 202578.2%10.5%5.3%1.5%1.5%3%
Dec 202581.3%8%6.3%1.8%1.8%0.89%
Jan 202676.3%12.6%6.7%1.5%2.2%0.74%
Feb 202673.9%14.8%6.3%2.8%1.4%0.7%
Mar 202678.8%12.9%3%3%0.76%1.5%
Apr 202670.5%16.2%6.7%2.9%1.9%1.9%
May 202677.4%12.8%5.3%2.3%0.75%1.5%
Jun 202676.7%10.5%6.8%3%1.5%1.5%
Jul 202679.6%8%6.2%2.7%1.8%1.8%
Aug 202680.8%7.2%5.6%3.2%1.6%1.6%
Sep 202683.5%7.4%5.8%1.7%0.83%0.83%

How has the tawk.to and Tidio comparison changed over the last 12 months?

3 findings
  • Tidio was ahead of tawk.to in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, tawk.to’s share of searches among live chat platforms in New Zealand moved from 5.5% to 5.8%, and its estimated monthly branded searches moved from 90 to 70.
  • Across the 12 months ending September 2026, Tidio’s share of searches among live chat platforms in New Zealand moved from 10.3% to 7.4%, and its estimated monthly branded searches moved from 170 to 90.

How did search popularity change for New Zealand live chat platforms in September 2026?

2 changes
  1. Estimated monthly branded searches for Tidio in New Zealand fell 47.1% over 12 measured months, from 170 to 90 in September 2026.

  2. Estimated monthly branded searches for tawk.to in New Zealand fell 22.2% over 12 measured months, from 90 to 70 in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using tawk.to’s and Tidio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

tawk.to

2 branded search terms

  • tawk to
  • tawk.to

Tidio

1 branded search term

  • tidio

How the Brand Demand Index is measured

Other head-to-heads among live chat platforms

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