Brandwave

SysAid vs TOPdesk:Which is more popular?

In September 2026, SysAid had more branded searches than TOPdesk among IT service management platforms in New Zealand. SysAid had about 20 branded searches, while TOPdesk had 10. SysAid made up 0.94% of all IT service management platform searches we track, and TOPdesk accounted for 0.47%. When we asked ChatGPT and Google AI Overviews about IT service management platforms, neither SysAid nor TOPdesk appeared in any of the five answers.

Among IT service management platforms in New Zealand in September 2026

Who do people search for more?

SysAid, about 2 searches for every 1 for TOPdesk

SysAid 20 searchesTOPdesk 10 searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

SysAid in 0 of 5TOPdesk in 0 of 5

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Top IT service management platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither SysAid nor TOPdesk showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Freshservice1st
  2. Jira Service Management2nd
  3. ServiceNow3rd
  4. HaloITSM4th
  5. ManageEngine ServiceDesk Plus5th
  6. SysAid–
  7. TOPdesk–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Jira Service Management5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Freshservice5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • ServiceNow4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • HaloITSM4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ManageEngine ServiceDesk Plus4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • SysAid0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • TOPdesk0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about IT service management platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is SysAid or TOPdesk more popular in search?

This chart shows how often people search Google for SysAid and TOPdesk by name. Each line represents a brand's share of searches for all seven IT service management platforms we track, month by month, from searches in New Zealand.

SysAid and TOPdesk among IT service management platforms in New Zealand, by month

Share of searches by month for SysAid, TOPdesk. The figures are in the table below the chart.

View monthly share of searches table
MonthServiceNowJira Service ManagementFreshserviceHaloITSMManageEngine ServiceDesk PlusSysAidTOPdesk
Oct 202579.7%8.2%7.7%1.4%0.97%1.4%0.48%
Nov 202579.7%8.2%7.2%1.9%0.97%0.97%0.97%
Dec 202580.6%6.3%8.6%1.7%1.1%1.1%0.57%
Jan 202681.6%7%6.5%2.5%1%0.5%1%
Feb 202681.5%8.1%5.4%1.8%1.4%0.9%0.9%
Mar 202683.6%6.5%5.8%1.5%1.5%0.73%0.36%
Apr 202683.8%5.5%6.3%1.8%1.5%0.74%0.37%
May 202688.3%4%4.3%0.8%1.9%0.53%0.27%
Jun 202686.2%6.3%4.6%1.1%0.86%0.57%0.29%
Jul 202685.4%5.5%5.8%1.5%0.73%0.73%0.36%
Aug 202680.9%8.1%7.4%1.5%0.74%0.74%0.74%
Sep 202679.7%8%7.5%2.4%0.94%0.94%0.47%

How has the SysAid and TOPdesk comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand IT service management platforms in September 2026?

1 change
  1. Estimated monthly branded searches for SysAid in New Zealand fell 33.3% over 12 measured months, from 30 to 20 in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using SysAid’s and TOPdesk’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

SysAid

1 branded search term

  • sysaid

TOPdesk

1 branded search term

  • topdesk

How the Brand Demand Index is measured

Other head-to-heads among IT service management platforms

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