Sudburys +MORE vs Villa Chartered Accountants & Business Advisors:Which is more popular in New Zealand?
In October 2026, Villa Chartered Accountants & Business Advisors had more branded searches than Sudburys +MORE among whangarei accounting firms in New Zealand. Villa Chartered Accountants & Business Advisors had about 50 branded searches, while Sudburys +MORE had 10. Villa Chartered Accountants & Business Advisors made up 13.2% of all whangarei accounting firm searches we track, and Sudburys +MORE accounted for 2.6%. When we asked ChatGPT and Google AI Overviews about whangarei accounting firms, Villa Chartered Accountants & Business Advisors appeared in all four answers and Sudburys +MORE in two. Villa Chartered Accountants & Business Advisors was mentioned before Sudburys +MORE in every answer.
Who do people search for more?
Villa Chartered Accountants & Business Advisors, about 5 searches for every 1 for Sudburys +MORE
Who does AI mention more?
Villa Chartered Accountants & Business Advisors, mentioned in every answer we collected
Who does AI recommend more?
Villa Chartered Accountants & Business Advisors, named ahead of Sudburys +MORE in every answer
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Top whangarei accounting firms in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Villa Chartered Accountants & Business Advisors appeared in all four answers. Sudburys +MORE was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Villa Chartered Accountants & Business Advisors was listed before Sudburys +MORE in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Villa Chartered Accountants & Business Advisors4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
YHPJ3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
MAQ Chartered Accountants3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Northland Chartered Accountants3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Ean Brown Partners2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Bennett & Associates2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Sudburys +MORE2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Russell Turner1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
BDO0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about whangarei accounting firms
4 answers
Asked ChatGPT
“Which accounting firm should I hire in Whangārei, New Zealand?”
Asked ChatGPT
“What are the best accounting firms in Whangārei, New Zealand?”
Asked ChatGPT
“What's the best accounting firm in Whangārei, New Zealand for a small business?”
Searched Google, AI Overview
“whangarei accountant”
Searched Google, AI Overview
“whangarei accounting firms”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Sudburys +MORE or Villa Chartered Accountants & Business Advisors more popular in search?
This chart shows how often people search Google for Sudburys +MORE and Villa Chartered Accountants & Business Advisors by name. Each line represents a brand's share of searches for all nine whangarei accounting firms we track, month by month, from searches in New Zealand.
Share of searches by month for Villa Chartered Accountants & Business Advisors, Sudburys +MORE. The figures are in the table below the chart.
View monthly share of searches table
| Month | YHPJ | Russell Turner | Villa Chartered Accountants & Business Advisors | Ean Brown Partners | Bennett & Associates | BDO | MAQ Chartered Accountants | Northland Chartered Accountants | Sudburys +MORE |
|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 30% | 25% | 20% | 2.5% | 5% | 7.5% | 7.5% | 2.5% | 0% |
| Dec 2025 | 26.5% | 23.5% | 11.8% | 5.9% | 11.8% | 14.7% | 2.9% | 2.9% | 0% |
| Jan 2026 | 26.5% | 23.5% | 11.8% | 11.8% | 5.9% | 14.7% | 2.9% | 2.9% | 0% |
| Feb 2026 | 38.9% | 19.4% | 13.9% | 5.6% | 5.6% | 11.1% | 2.8% | 2.8% | 0% |
| Mar 2026 | 35% | 20% | 12.5% | 12.5% | 5% | 7.5% | 5% | 2.5% | 0% |
| Apr 2026 | 26.5% | 26.5% | 20.6% | 5.9% | 2.9% | 8.8% | 5.9% | 2.9% | 0% |
| May 2026 | 34.3% | 20% | 11.4% | 2.9% | 5.7% | 14.3% | 5.7% | 5.7% | 0% |
| Jun 2026 | 23.7% | 23.7% | 13.2% | 2.6% | 7.9% | 7.9% | 5.3% | 7.9% | 7.9% |
| Jul 2026 | 29.4% | 26.5% | 8.8% | 2.9% | 2.9% | 11.8% | 2.9% | 2.9% | 11.8% |
| Aug 2026 | 29.4% | 23.5% | 14.7% | 8.8% | 2.9% | 11.8% | 2.9% | 2.9% | 2.9% |
| Sep 2026 | 32.4% | 17.6% | 14.7% | 8.8% | 5.9% | 8.8% | 5.9% | 2.9% | 2.9% |
| Oct 2026 | 44.7% | 18.4% | 13.2% | 7.9% | 5.3% | 2.6% | 2.6% | 2.6% | 2.6% |
How has branded search for Sudburys +MORE and Villa Chartered Accountants & Business Advisors changed in New Zealand over the last 12 months?
3 findings
- The lead changed hands 2 times in the 12 months ending October 2026: Sudburys +MORE took it in July 2026, Villa Chartered Accountants & Business Advisors took it in August 2026.
- Across the 12 months ending October 2026, Sudburys +MORE’s share of searches among whangarei accounting firms in New Zealand moved from 0% to 2.6%, and its estimated monthly branded searches moved from 0 to 10.
- Across the 12 months ending October 2026, Villa Chartered Accountants & Business Advisors’ share of searches among whangarei accounting firms in New Zealand moved from 20% to 13.2%, and its estimated monthly branded searches moved from 80 to 50.
How did search popularity change for New Zealand whangarei accounting firms in October 2026?
1 change

In October 2026, Villa Chartered Accountants & Business Advisors lost share of searches among whangarei accounting firms in New Zealand, from 14.7% to 13.2%.
How are Sudburys +MORE’s and Villa Chartered Accountants & Business Advisors’ branded searches counted?
5 search terms
Brandwave collects information about searches that people make online using Sudburys +MORE’s and Villa Chartered Accountants & Business Advisors’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Sudburys +MORE
1 branded search term
- sudburys +more
Villa Chartered Accountants & Business Advisors
4 branded search terms
- villa accountants
- villa accounting
- villa chartered accountants
- villaca
Other head-to-heads among whangarei accounting firms

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Russell Turner vs Villa Chartered Accountants & Business Advisors: compare popularity
Russell Turner vs Ean Brown Partners: compare popularity

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