Brandwave

Space Place vs Zealandia:Which is more popular by branded search in New Zealand?

In August 2026, Zealandia had more branded searches than Space Place among wellington attractions in New Zealand. Zealandia was estimated to have 18.2K branded searches compared to Space Place’s 5.3K, and held a 19.8% Share of Search versus Space Place’s 5.8%.

Share of Search among wellington attractions in New Zealand in August 2026Which is more popular in search, Space Place or Zealandia?
Space Place5.8%5.3K searches
vs
Zealandia19.8%18.2K searches

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Which is more popular in search, Space Place or Zealandia?

Compare the Wellington attractions visitors and families plan their days around. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Space Place and Zealandia among wellington attractions in New Zealand, by month

Share of Search by month for Zealandia, Space Place. The figures are in the table below the chart.

View monthly share of search table
MonthWeta WorkshopWellington ZooWellington Cable CarZealandiaSpace Place
Oct 202531.7%22.5%24.3%16.6%4.9%
Nov 202531.8%17.6%27.9%19%3.6%
Dec 202531.5%19%29.6%15.2%4.7%
Jan 202631%21.5%26.9%15.3%5.2%
Feb 202630%17.2%33.1%15.5%4.1%
Mar 202629.6%18.9%29.7%17.8%4%
Apr 202627.3%25.6%26.3%16.1%4.6%
May 202623.8%34.9%20.2%16.4%4.6%
Jun 202632.4%22.5%19.3%20%5.8%
Jul 202627.8%26.1%21.8%17.3%7%
Aug 202627.6%26.1%20.7%19.8%5.8%
Sep 2026—————

How has the Space Place and Zealandia comparison changed over the last 12 months?

How did search popularity change for New Zealand wellington attractions in August 2026?

  1. In August 2026, Zealandia gained estimated Share of Search among wellington attractions in New Zealand, from 17.3% to 19.8%.

  2. In August 2026, Space Place lost estimated Share of Search among wellington attractions in New Zealand, from 7% to 5.8%.

How each brand is measured

Brandwave collects information about searches that people make online using Space Place’s and Zealandia’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Space Place

10 branded search terms

  • museumswellington org nz
  • space place
  • space place nasa gov
  • space place near me
  • space place nz
  • space place tickets
  • space place wellington
  • spaceplace
  • spaceplace nz
  • spaceplace wellington

Zealandia

11 branded search terms

  • new zealandia
  • visitzealandia com
  • zealandia
  • zealandia animals
  • zealandia near me
  • zealandia new zealand
  • zealandia nz
  • zealandia shuttle
  • zealandia tickets
  • zealandia wellington opening hours
  • zealandia zoo

How the Brand Demand Index is measured

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