Brandwave

How popular isSpace Place in search?

In August 2026, there were an estimated 5.3K branded searches for Space Place in New Zealand which is down 7.3% over the last 11 months. Space Place holds 5.8% estimated Share of Search among New Zealand wellington attractions and is ranked 5th of 5 competitors for search popularity.

Share of Search, August 2026
  1. Weta Workshop27.6%
  2. Wellington Zoo26.1%
  3. Wellington Cable Car20.7%
  4. Zealandia19.8%
  5. Space Place5.8%
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Which wellington attractions compete with Space Place?

Space Place against wellington attractions in New Zealand, by month

Share of Search by month for Weta Workshop, Wellington Zoo, Wellington Cable Car, Zealandia, Space Place. The figures are in the table below the chart.

View monthly share of search table
MonthWeta WorkshopWellington ZooWellington Cable CarZealandiaSpace Place
Oct 202531.7%22.5%24.3%16.6%4.9%
Nov 202531.8%17.6%27.9%19%3.6%
Dec 202531.5%19%29.6%15.2%4.7%
Jan 202631%21.5%26.9%15.3%5.2%
Feb 202630%17.2%33.1%15.5%4.1%
Mar 202629.6%18.9%29.7%17.8%4%
Apr 202627.3%25.6%26.3%16.1%4.6%
May 202623.8%34.9%20.2%16.4%4.6%
Jun 202632.4%22.5%19.3%20%5.8%
Jul 202627.8%26.1%21.8%17.3%7%
Aug 202627.6%26.1%20.7%19.8%5.8%
Sep 2026—————
  1. held 1st · 25.2K estimated branded searches · -14.5% vs prior month · -0.2 points

  2. held 2nd · 23.9K estimated branded searches · -13.8% vs prior month · 0 points

  3. held 3rd · 19K estimated branded searches · -18.3% vs prior month · -1.1 points

  4. 4.Zealandia

    19.8%

    held 4th · 18.2K estimated branded searches · -0.98% vs prior month · +2.6 points

  5. held 5th · 5.3K estimated branded searches · -28.4% vs prior month · -1.2 points

Compare search popularity between Space Place and its closest rivals

How has branded search demand for Space Place changed in New Zealand over the last 12 months?

  • Across the 11 months ending August 2026, estimated monthly branded searches for Space Place in New Zealand fell from 5.7K to 5.3K.
  • Across the 11 months ending August 2026, Space Place’s estimated Share of Search among wellington attractions in New Zealand increased from 4.9% to 5.8%.
  • Across the 11 months ending August 2026, Space Place’s estimated Share of Search among wellington attractions in New Zealand peaked at 7% in July 2026 and was lowest at 3.6% in November 2025.

How did search popularity change for New Zealand wellington attractions in August 2026?

  1. In August 2026, Zealandia gained estimated Share of Search among wellington attractions in New Zealand, from 17.3% to 19.8%.

  2. In August 2026, Space Place lost estimated Share of Search among wellington attractions in New Zealand, from 7% to 5.8%.

  3. In August 2026, Wellington Cable Car lost estimated Share of Search among wellington attractions in New Zealand, from 21.8% to 20.7%.

  4. Estimated monthly branded searches for Weta Workshop in New Zealand fell 32.2% over 11 measured months, from 37.2K to 25.2K in August 2026.

How is Space Place measured?

Brandwave collects information about searches that people make online using Space Place’s name. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brand is growing, holding steady, or fading.

10 branded search terms

  • museumswellington org nz
  • space place
  • space place nasa gov
  • space place near me
  • space place nz
  • space place tickets
  • space place wellington
  • spaceplace
  • spaceplace nz
  • spaceplace wellington

Do you work for Space Place? To request corrections or removal please contact us via our support page and we will be happy to assist.

How the Brand Demand Index is measured

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Is Space Place your brand?

Put your own campaigns, spend and outcomes next to this demand line, so you can see which of your marketing lined up with the movements above.