Polar vs Samsung Galaxy Watch:Which is more popular by branded search in New Zealand?
In August 2026, Samsung Galaxy Watch had more branded searches than Polar among smartwatch and fitness tracker brands in New Zealand. Samsung Galaxy Watch was estimated to have 5.5K branded searches compared to Polar’s 1.5K, and held a 2.9% Share of Search versus Polar’s 0.79%.
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Which is more popular in search, Polar or Samsung Galaxy Watch?
Compare the smartwatches and fitness trackers New Zealanders wear. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Samsung Galaxy Watch, Polar. The figures are in the table below the chart.
View monthly share of search table
| Month | Garmin | Apple Watch | Fitbit | Oura | WHOOP | Samsung Galaxy Watch | COROS | Polar |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 36.8% | 35.9% | 12.1% | 4.7% | 4.6% | 3.4% | 1.8% | 0.61% |
| Nov 2025 | 37.1% | 34.4% | 11.7% | 6.5% | 4.3% | 3.4% | 2.1% | 0.51% |
| Dec 2025 | 34% | 37.7% | 11.8% | 6.5% | 4.3% | 3.5% | 1.8% | 0.44% |
| Jan 2026 | 38.2% | 29.8% | 12.4% | 7% | 6.1% | 3.6% | 2.3% | 0.69% |
| Feb 2026 | 37.2% | 33% | 11.8% | 5.7% | 5.6% | 3.8% | 2.2% | 0.65% |
| Mar 2026 | 40.4% | 30.4% | 11.3% | 5.3% | 5.1% | 4.1% | 2.6% | 0.84% |
| Apr 2026 | 41% | 28.2% | 12% | 6% | 5.7% | 3.5% | 2.8% | 0.87% |
| May 2026 | 39.5% | 26.6% | 12.9% | 8% | 5.8% | 3.5% | 2.6% | 1% |
| Jun 2026 | 34% | 27.6% | 12.7% | 13.5% | 4.8% | 4.2% | 2.2% | 0.93% |
| Jul 2026 | 36.2% | 27.9% | 11.5% | 10.6% | 5.9% | 4.4% | 2.4% | 1.2% |
| Aug 2026 | 37.1% | 31.6% | 11.4% | 8.3% | 5.2% | 2.9% | 2.7% | 0.79% |
| Sep 2026 | — | — | — | — | — | — | — | — |
How has the Polar and Samsung Galaxy Watch comparison changed over the last 12 months?
3 findings
- Samsung Galaxy Watch was ahead of Polar in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Polar’s estimated Share of Search among smartwatch and fitness tracker brands in New Zealand moved from 0.61% to 0.79%, and its estimated monthly branded searches moved from 1K to 1.5K.
- Across the 11 months ending August 2026, Samsung Galaxy Watch’s estimated Share of Search among smartwatch and fitness tracker brands in New Zealand moved from 3.4% to 2.9%, and its estimated monthly branded searches moved from 5.8K to 5.5K.
How did search popularity change for New Zealand smartwatch and fitness tracker brands in August 2026?
2 changes

In August 2026, Samsung Galaxy Watch lost estimated Share of Search among smartwatch and fitness tracker brands in New Zealand, from 4.4% to 2.9%.

Estimated monthly branded searches for Polar in New Zealand rose 45.1% over 11 measured months, from 1K to 1.5K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Polar’s and Samsung Galaxy Watch’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Polar
8 branded search terms
- polar band
- polar fitness tracker
- polar h10
- polar h10 hr monitor
- polar heart rate
- polar heart rate monitor
- polar smartwatch
- polar watch
Samsung Galaxy Watch
23 branded search terms
- latest samsung galaxy watch
- samsung galaxy watch 2
- samsung galaxy watch 3
- samsung galaxy watch 4 classic
- samsung galaxy watch 5
- samsung galaxy watch 5 40mm
- samsung galaxy watch 5 pro
- samsung galaxy watch 7
- samsung galaxy watch 8
- samsung galaxy watch active
- samsung galaxy watch active 2
- samsung galaxy watch classic
- samsung galaxy watch fitness tracker
- samsung galaxy watch for women
- samsung galaxy watch lte
- samsung galaxy watch near me
- samsung galaxy watch new zealand
- samsung galaxy watch nz
- samsung galaxy watch online
- samsung galaxy watch series
- samsung galaxy watch smartwatch
- samsung galaxy watch watch
- samsunggalaxywatch

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.