Pita Pit vs Wendy's:Which is more popular by branded search in New Zealand?
In August 2026, Wendy's had more branded searches than Pita Pit among fast food chains in New Zealand. Wendy's was estimated to have 46.9K branded searches compared to Pita Pit’s 31K, and held a 4.4% Share of Search versus Pita Pit’s 2.9%.
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Which is more popular in search, Pita Pit or Wendy's?
Compare the fast food chains New Zealanders choose between for burgers, chicken, subs and tacos. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Wendy's, Pita Pit. The figures are in the table below the chart.
View monthly share of search table
| Month | KFC | McDonald's | Burger King | Taco Bell | Subway | Wendy's | Popeyes | Carl's Jr. | Pita Pit | Nando's | Zambrero | Mexicali Fresh |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 34% | 25.7% | 14.5% | 4.4% | 3.8% | 3.9% | 3.5% | 3.8% | 2.7% | 2.1% | 0.83% | 0.62% |
| Nov 2025 | 31% | 28.5% | 13.5% | 4.8% | 4.2% | 4.2% | 3.8% | 3% | 3.1% | 2.2% | 0.93% | 0.66% |
| Dec 2025 | 28.2% | 31.8% | 13.5% | 6% | 4.2% | 3.9% | 3.4% | 2.5% | 2.7% | 2.1% | 1% | 0.59% |
| Jan 2026 | 23.8% | 32.5% | 14.8% | 6.4% | 4.8% | 4.4% | 3.7% | 2.8% | 3.1% | 2.2% | 0.93% | 0.65% |
| Feb 2026 | 25.8% | 32.1% | 14.2% | 6% | 4.3% | 3.9% | 3.4% | 3% | 3.5% | 2.2% | 1% | 0.7% |
| Mar 2026 | 25.2% | 31.1% | 14.3% | 6.1% | 5.1% | 4.7% | 3.3% | 2.9% | 3.3% | 2.4% | 0.99% | 0.67% |
| Apr 2026 | 25.5% | 31.4% | 14.4% | 6.2% | 5% | 4% | 3.6% | 3% | 2.8% | 2.5% | 0.99% | 0.57% |
| May 2026 | 27.4% | 27.1% | 16.7% | 6.4% | 4.4% | 3.9% | 3.7% | 3.1% | 2.8% | 2.8% | 1% | 0.6% |
| Jun 2026 | 28.8% | 25.8% | 15.5% | 6.7% | 4.7% | 4.2% | 3.8% | 3.3% | 2.8% | 2.7% | 1% | 0.62% |
| Jul 2026 | 29.1% | 25.9% | 14.4% | 7.3% | 4.6% | 4.4% | 3.7% | 3.3% | 2.9% | 2.9% | 0.94% | 0.64% |
| Aug 2026 | 28.5% | 26.1% | 14.5% | 6.9% | 4.9% | 4.4% | 3.9% | 3.4% | 2.9% | 2.8% | 0.95% | 0.67% |
| Sep 2026 | — | — | — | — | — | — | — | — | — | — | — | — |
How has the Pita Pit and Wendy's comparison changed over the last 12 months?
3 findings
- Wendy's was ahead of Pita Pit in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Pita Pit’s estimated Share of Search among fast food chains in New Zealand moved from 2.7% to 2.9%, and its estimated monthly branded searches moved from 36.5K to 31K.
- Across the 11 months ending August 2026, Wendy's’ estimated Share of Search among fast food chains in New Zealand moved from 3.9% to 4.4%, and its estimated monthly branded searches moved from 53K to 46.9K.
How did search popularity change for New Zealand fast food chains in August 2026?
2 changes
Wendy's’ estimated Share of Search among fast food chains in New Zealand has gained ground for 3 months in a row, from 3.9% to 4.4% in August 2026.
In August 2026, Pita Pit rose from 10th to 9th among fast food chains in New Zealand.
How each brand is measured
Brandwave collects information about searches that people make online using Pita Pit’s and Wendy's’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Pita Pit
30 branded search terms
- pita pit
- pita pit albany
- pita pit andersons bay
- pita pit botany hub
- pita pit botany junction
- pita pit britomart
- pita pit cameron road
- pita pit cuba street
- pita pit delivery
- pita pit featherston st
- pita pit george street
- pita pit greenlane
- pita pit kahikatea
- pita pit main st
- pita pit menu
- pita pit near me
- pita pit nelson
- pita pit nutritional menu
- pita pit nz
- pita pit online
- pita pit order online
- pita pit oteha valley
- pita pit symonds st
- pitapit
- pitapit cambridge
- pitapit co nz
- pitapit delivery
- pitapit menu
- pitapit near me
- pitapit nz
Wendy's
24 branded search terms
- wendy's
- wendy's delivery
- wendy's menu
- wendy's near me
- wendy's nz
- wendys
- wendys burger
- wendys co nz
- wendys company
- wendys delivery
- wendys desert
- wendys dominion road
- wendys frosty
- wendys hours
- wendys menu
- wendys near me
- wendys new zealand
- wendys nz
- wendys prices
- wendys promo
- wendys restaurant
- wendys royal oak
- wendys te atatu
- wendys toy
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