Brandwave

Pet.kiwi vs Pets Warehouse:Which is more popular?

In September 2026, Pet.kiwi had more branded searches than Pets Warehouse among pet supplies retailers in New Zealand. Pet.kiwi had about 1,300 branded searches, while Pets Warehouse had 880. Pet.kiwi made up 1.2% of all pet supplies retailer searches we track, and Pets Warehouse accounted for 0.8%. When we asked ChatGPT and Google AI Overviews about pet supplies retailers, Pets Warehouse appeared in two of the five answers and Pet.kiwi in none.

Among pet supplies retailers in New Zealand in September 2026

Who do people search for more?

Pet.kiwi, about 48% more searches than Pets Warehouse

Pet.kiwi 1.3K searchesPets Warehouse 880 searches

Who does AI mention more?

Pets Warehouse, mentioned in 2 of 5 answers, Pet.kiwi in 0

Pets Warehouse in 2 of 5Pet.kiwi in 0 of 5

Who does AI recommend more?

Pets Warehouse, the only one of the two named

Pets Warehouse first in 2Pet.kiwi never named

Follow Pet.kiwi vs Pets Warehouse and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top pet supplies retailers in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Pets Warehouse was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Pet.kiwi did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Petstock1st
  2. Animates2nd
  3. Petdirect3rd
  4. Pets Warehouse4th
  5. Raw Essentials–
  6. Pet.kiwi–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Petstock4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Animates3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Petdirect3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pets Warehouse2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Raw Essentials0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Pet.kiwi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about pet supplies retailers

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Is Pet.kiwi or Pets Warehouse more popular in search?

This chart shows how often people search Google for Pet.kiwi and Pets Warehouse by name. Each line represents a brand's share of searches for all six pet supplies retailers we track, month by month, from searches in New Zealand.

Pet.kiwi and Pets Warehouse among pet supplies retailers in New Zealand, by month

Share of searches by month for Pet.kiwi, Pets Warehouse. The figures are in the table below the chart.

View monthly share of searches table
MonthAnimatesPetdirectPetstockRaw EssentialsPet.kiwiPets Warehouse
Oct 202549.5%22.1%22.1%4.4%1.3%0.59%
Nov 202545.4%24.8%24.8%3.3%1.2%0.54%
Dec 202554.4%19.9%19.9%4%1.2%0.65%
Jan 202649.4%22.1%22.1%4.4%1.3%0.72%
Feb 202654.2%19.9%19.9%3.9%1.4%0.64%
Mar 202649.5%22.1%22.1%4.4%1.3%0.59%
Apr 202649.4%22.1%22.1%4.4%1.3%0.72%
May 202649.4%22.1%22.1%4.4%1.3%0.72%
Jun 202652%23.2%19%3.8%1.4%0.62%
Jul 202651.9%19%23.2%3.8%1.4%0.75%
Aug 202649.7%22.2%22.2%3.6%1.6%0.72%
Sep 202644.9%24.6%24.6%4%1.2%0.8%

How has the Pet.kiwi and Pets Warehouse comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand pet supplies retailers in September 2026?

2 changes
  1. Estimated monthly branded searches for Pets Warehouse in New Zealand rose 22.2% over 12 measured months, from 720 to 880 in September 2026.

  2. Estimated monthly branded searches for Pet.kiwi in New Zealand fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Pet.kiwi’s and Pets Warehouse’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Pet.kiwi

2 branded search terms

  • Pet Kiwi
  • pet.kiwi

Pets Warehouse

1 branded search term

  • pets warehouse

How the Brand Demand Index is measured

Other head-to-heads among pet supplies retailers

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.