Passo Pizza Pasta Caffe vs Salt & Wood:Which is more popular in New Zealand?
In October 2026, Salt & Wood had more branded searches than Passo Pizza Pasta Caffe among Kāpiti Coast restaurants in New Zealand. Salt & Wood had about 990 branded searches, while Passo Pizza Pasta Caffe had 260. Salt & Wood made up 27.7% of all Kāpiti Coast restaurant searches we track, and Passo Pizza Pasta Caffe accounted for 7.3%. When we asked ChatGPT and Google AI Overviews about Kāpiti Coast restaurants, Passo Pizza Pasta Caffe appeared in two of the three answers and Salt & Wood in none.
Who do people search for more?
Salt & Wood, about 4 searches for every 1 for Passo Pizza Pasta Caffe
Who does AI mention more?
Passo Pizza Pasta Caffe, mentioned in 2 of 3 answers, Salt & Wood in 0
Who does AI recommend more?
Passo Pizza Pasta Caffe, the only one of the two named
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Top Kāpiti Coast restaurants in ChatGPT and Google AI Overviews
In three ChatGPT questions, Passo Pizza Pasta Caffe was mentioned in two out of three: in two of the three ChatGPT answers. Salt & Wood did not appear in any of the three answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
50-503 of 3Named in 3 of 3 ChatGPT answers- Waterfront Bar & Kitchen3 of 3Named in 3 of 3 ChatGPT answers
Lustre Kitchen and Dining3 of 3Named in 3 of 3 ChatGPT answers- Passo Pizza Pasta Caffe2 of 3Named in 2 of 3 ChatGPT answers
- Salt & Wood0 of 3Named in 0 of 3 ChatGPT answers
See every answer about Kāpiti Coast restaurants
3 answers
Asked ChatGPT
“Which restaurant should I go to in Kāpiti Coast, New Zealand?”
Asked ChatGPT
“What are the best restaurants in Kāpiti Coast, New Zealand?”
Asked ChatGPT
“What's the best restaurant in Kāpiti Coast, New Zealand for a nice meal?”
Searched Google, AI Overview
“restaurants kapiti coast”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Passo Pizza Pasta Caffe or Salt & Wood more popular in search?
This chart shows how often people search Google for Passo Pizza Pasta Caffe and Salt & Wood by name. Each line represents a brand's share of searches for all five Kāpiti Coast restaurants we track, month by month, from searches in New Zealand.
Share of searches by month for Salt & Wood, Passo Pizza Pasta Caffe. The figures are in the table below the chart.
View monthly share of searches table
| Month | 50-50 | Salt & Wood | Waterfront Bar & Kitchen | Lustre Kitchen and Dining | Passo Pizza Pasta Caffe |
|---|---|---|---|---|---|
| Nov 2025 | 58.1% | 1.8% | 17.2% | 13.6% | 9.3% |
| Dec 2025 | 56.8% | 2.4% | 20.1% | 13.6% | 7.1% |
| Jan 2026 | 55.6% | 3% | 19.7% | 17% | 4.7% |
| Feb 2026 | 57.3% | 2.3% | 16.8% | 19.7% | 4% |
| Mar 2026 | 61.6% | 2.6% | 17.7% | 11.8% | 6.3% |
| Apr 2026 | 37% | 32.6% | 13.7% | 10.6% | 6% |
| May 2026 | 27.4% | 53.3% | 8.3% | 4.2% | 6.8% |
| Jun 2026 | 44.5% | 36% | 8.6% | 6.3% | 4.7% |
| Jul 2026 | 53.2% | 24.9% | 7.1% | 7.8% | 7.1% |
| Aug 2026 | 30.8% | 38.3% | 9.2% | 12.5% | 9.2% |
| Sep 2026 | 34.3% | 43.8% | 10.3% | 6% | 5.6% |
| Oct 2026 | 43.7% | 27.7% | 13.4% | 7.8% | 7.3% |
How has branded search for Passo Pizza Pasta Caffe and Salt & Wood changed in New Zealand over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending October 2026: Salt & Wood took it in April 2026.
- Across the 12 months ending October 2026, Passo Pizza Pasta Caffe’s share of searches among Kāpiti Coast restaurants in New Zealand moved from 9.3% to 7.3%, and its estimated monthly branded searches held steady at 260.
- Across the 12 months ending October 2026, Salt & Wood’s share of searches among Kāpiti Coast restaurants in New Zealand moved from 1.8% to 27.7%, and its estimated monthly branded searches moved from 50 to 990.
How did search popularity change for New Zealand Kāpiti Coast restaurants in October 2026?
3 changes
In October 2026, 50-50 overtook Salt & Wood to become the leader among Kāpiti Coast restaurants in New Zealand, with 43.7% of the searches.
In October 2026, Passo Pizza Pasta Caffe gained share of searches among Kāpiti Coast restaurants in New Zealand, from 5.6% to 7.3%.
In October 2026, Salt & Wood lost share of searches among Kāpiti Coast restaurants in New Zealand, from 43.8% to 27.7%.
How are Passo Pizza Pasta Caffe’s and Salt & Wood’s branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Passo Pizza Pasta Caffe’s and Salt & Wood’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Passo Pizza Pasta Caffe
1 branded search term
- passo paraparaumu
Salt & Wood
2 branded search terms
- salt & wood
- saltwood
Other head-to-heads among Kāpiti Coast restaurants
- 50-50 vs Salt & Wood: compare popularity
- 50-50 vs Waterfront Bar & Kitchen: compare popularity
- 50-50 vs Lustre Kitchen and Dining: compare popularity
- 50-50 vs Passo Pizza Pasta Caffe: compare popularity
- Salt & Wood vs Waterfront Bar & Kitchen: compare popularity
- Salt & Wood vs Lustre Kitchen and Dining: compare popularity
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