Brandwave

Open Polytechnic vs Udemy:Which is more popular?

In September 2026, Open Polytechnic had more branded searches than Udemy among online learning platforms in New Zealand. Open Polytechnic had about 42,100 branded searches, while Udemy had 5,710. Open Polytechnic made up 64.2% of all online learning platform searches we track, and Udemy accounted for 8.7%. When we asked ChatGPT and Google AI Overviews about online learning platforms, Open Polytechnic and Udemy each appeared in three of the five answers. Open Polytechnic was mentioned before Udemy in two out of three answers that named either.

Among online learning platforms in New Zealand in September 2026

Who do people search for more?

Open Polytechnic, about 7 searches for every 1 for Udemy

Open Polytechnic 42.1K searchesUdemy 5.7K searches

Who does AI mention more?

Both were mentioned in 3 of 5 answers.

Open Polytechnic in 3 of 5Udemy in 3 of 5

Who does AI recommend more?

Open Polytechnic, named ahead of Udemy in 2 of 3 answers

Open Polytechnic first in 2Udemy first in 1

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Top online learning platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Open Polytechnic and Udemy were each mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Open Polytechnic was listed before Udemy in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Coursera1st
  2. Open Polytechnic2nd
  3. LinkedIn Learning3rd
  4. Udemy4th
  5. edX5th
  6. Khan Academy6th
  7. Skillshare7th
  8. MasterClass–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Coursera4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • LinkedIn Learning4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Open Polytechnic3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Udemy3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • edX2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Khan Academy1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Skillshare1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • MasterClass0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about online learning platforms

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Open Polytechnic or Udemy more popular in search?

This chart shows how often people search Google for Open Polytechnic and Udemy by name. Each line represents a brand's share of searches for all eight online learning platforms we track, month by month, from searches in New Zealand.

Open Polytechnic and Udemy among online learning platforms in New Zealand, by month

Share of searches by month for Open Polytechnic, Udemy. The figures are in the table below the chart.

View monthly share of searches table
MonthOpen PolytechnicKhan AcademyUdemyCourseraLinkedIn LearningedXSkillshareMasterClass
Oct 202560%17%9.8%6.6%4.1%1.4%1.1%0.03%
Nov 202559.8%17.1%9.8%6.6%4.1%1.5%1.1%0.01%
Dec 202562.3%11.9%12.4%6.9%3.4%1.6%1.3%0.04%
Jan 202660.7%11.7%12.3%8.3%4.2%1.4%1.3%0.03%
Feb 202659.7%17.1%9.9%6.9%4.1%1.1%1.1%0.04%
Mar 202656.7%19.8%9.4%6.5%4.8%1.7%1%0.03%
Apr 202661.6%14.6%10.3%7%4.3%1.2%1.1%0.03%
May 202657.3%20.2%9.6%6.8%4%0.98%1%0.03%
Jun 202656.7%20.2%9.5%6.7%4.9%1.1%0.83%0.03%
Jul 202661.7%14.9%10.3%6%4.4%1.8%0.9%0.03%
Aug 202660.2%17.7%10%5.7%4.3%1.2%0.88%0.04%
Sep 202664.2%15.3%8.7%5.8%3.8%1.5%0.76%0.06%

How has the Open Polytechnic and Udemy comparison changed over the last 12 months?

3 findings

How did search popularity change for New Zealand online learning platforms in September 2026?

2 changes

  1. In September 2026, Open Polytechnic gained share of searches among online learning platforms in New Zealand, from 60.2% to 64.2%.

  2. In September 2026, Udemy lost share of searches among online learning platforms in New Zealand, from 10% to 8.7%.

How are branded searches counted?

14 search terms

Brandwave collects information about searches that people make online using Open Polytechnic’s and Udemy’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Open Polytechnic

11 branded search terms

  • iqualify open polytechnic
  • my open polytechnic
  • open polytechnic
  • open polytechnic accounting
  • open polytechnic address
  • open polytechnic ece
  • open polytechnic enrolment
  • open polytechnic iqualify
  • open polytechnic psychology
  • openpolytechnic
  • the open polytechnic

Udemy

3 branded search terms

  • udemy
  • udemy classes
  • udemy voucher

How the Brand Demand Index is measured

Other head-to-heads among online learning platforms

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