Brandwave

Noirot vs Rinnai:Which is more popular?

In September 2026, Rinnai had more branded searches than Noirot among panel heater brands in New Zealand. Rinnai had about 3,590 branded searches, while Noirot had 70. Rinnai made up 34.8% of all panel heater brand searches we track, and Noirot accounted for 0.68%. When we asked ChatGPT and Google AI Overviews about panel heater brands, Noirot appeared in two of the five answers and Rinnai in none.

Among panel heater brands in New Zealand in September 2026

Who do people search for more?

Rinnai, about 51 searches for every 1 for Noirot

Rinnai 3.6K searchesNoirot 70 searches

Who does AI mention more?

Noirot, mentioned in 2 of 5 answers, Rinnai in 0

Noirot in 2 of 5Rinnai in 0 of 5

Who does AI recommend more?

Noirot, the only one of the two named

Noirot first in 2Rinnai never named

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Top panel heater brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Noirot was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Rinnai did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Goldair1st
  2. De'Longhi2nd
  3. Noirot3rd
  4. Nobo4th
  5. Dimplex5th
  6. Rinnai–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Goldair5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • De'Longhi3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Nobo3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Dimplex3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Noirot2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rinnai0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about panel heater brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Noirot or Rinnai more popular in search?

This chart shows how often people search Google for Noirot and Rinnai by name. Each line represents a brand's share of searches for all six panel heater brands we track, month by month, from searches in New Zealand.

Noirot and Rinnai among panel heater brands in New Zealand, by month

Share of searches by month for Rinnai, Noirot. The figures are in the table below the chart.

View monthly share of searches table
MonthDe'LonghiRinnaiGoldairNoboNoirotDimplex
Oct 202550.5%37.8%9.5%1.2%0.45%0.56%
Nov 202554.1%29.9%15%0.75%0.11%0.11%
Dec 202558.8%25%14.6%1.2%0.22%0.22%
Jan 202654.1%30.7%13.4%1.2%0.34%0.23%
Feb 202646.1%41%11%1.3%0.45%0.11%
Mar 202647.9%38.5%11.2%1.5%0.73%0.21%
Apr 202653.5%31.7%11.5%1.6%1.6%0.09%
May 202653%33.6%10.6%1.4%1.1%0.16%
Jun 202651.7%35.7%9.9%1.2%1.4%0.08%
Jul 202651.5%35.5%10.3%1.1%1.6%0.08%
Aug 202656.2%34.3%7.7%0.89%0.89%0.08%
Sep 202655.9%34.8%7.7%0.87%0.68%0.1%

How has the Noirot and Rinnai comparison changed over the last 12 months?

3 findings
  • Rinnai was ahead of Noirot in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Noirot’s share of searches among panel heater brands in New Zealand moved from 0.45% to 0.68%, and its estimated monthly branded searches moved from 40 to 70.
  • Across the 12 months ending September 2026, Rinnai’s share of searches among panel heater brands in New Zealand moved from 37.8% to 34.8%, and its estimated monthly branded searches moved from 3.4K to 3.6K.

How did search popularity change for New Zealand panel heater brands in September 2026?

2 changes
  1. In September 2026, Rinnai gained share of searches among panel heater brands in New Zealand, from 34.3% to 34.8%.

  2. Estimated monthly branded searches for Noirot in New Zealand rose 75% over 12 measured months, from 40 to 70 in September 2026.

How are branded searches counted?

9 search terms

Brandwave collects information about searches that people make online using Noirot’s and Rinnai’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Noirot

1 branded search term

  • noirot

Rinnai

8 branded search terms

  • rinnai
  • rinnai gas fires
  • rinnai gas heater
  • rinnai infinity
  • rinnai infinity 24
  • rinnai infinity 26
  • rinnai tankless boiler
  • rinnai water heater

How the Brand Demand Index is measured

Other head-to-heads among panel heater brands

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