Brandwave

Nardi vs Sunbrella:Which is more popular?

In September 2026, Sunbrella had more branded searches than Nardi among outdoor furniture brands in New Zealand. Sunbrella had about 140 branded searches, while Nardi had 120. Sunbrella made up 0.02% of all outdoor furniture brand searches we track, and Nardi accounted for 0.02%. When we asked ChatGPT and Google AI Overviews about outdoor furniture brands, Sunbrella appeared in one of the four answers and Nardi in none.

Among outdoor furniture brands in New Zealand in September 2026

Who do people search for more?

Sunbrella, about 17% more searches than Nardi

Sunbrella 140 searchesNardi 120 searches

Who does AI mention more?

Sunbrella, mentioned in 1 of 4 answers, Nardi in 0

Sunbrella in 1 of 4Nardi in 0 of 4

Follow Nardi vs Sunbrella and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top outdoor furniture brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Sunbrella was mentioned in one out of four: in one of the three ChatGPT answers, but not in the Google AI Overview. Nardi did not appear in any of the four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. DEVON1st
  2. Design Warehouse2nd
  3. Outside Space3rd
  4. Freedom Furniture4th
  5. Danske Møbler5th
  6. Trade Tested6th
  7. Bunnings7th
  8. Sunbrella8th
  9. Mitre 109th
  10. +1 more
  11. Nardi–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Freedom Furniture3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Design Warehouse3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • DEVON3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Outside Space3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Danske Møbler3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Trade Tested2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Bunnings1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Mitre 101 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Sunbrella1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Nardi0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers

+1 more

See every answer about outdoor furniture brands

4 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.

Is Nardi or Sunbrella more popular in search?

This chart shows how often people search Google for Nardi and Sunbrella by name. Each line represents a brand's share of searches for all 11 outdoor furniture brands we track, month by month, from searches in New Zealand.

Nardi and Sunbrella among outdoor furniture brands in New Zealand, by month

Share of searches by month for Sunbrella, Nardi. The figures are in the table below the chart.

View monthly share of searches table
MonthBunningsMitre 10Trade TestedFreedom FurnitureDesign WarehouseKeterDEVONOutside SpaceSunbrellaNardiDanske Møbler
Oct 202545.8%45.8%4.6%3.4%0.29%0.09%0.07%0.03%0.01%0.02%<0.01%
Nov 202545.6%45.6%5.5%2.7%0.3%0.1%0.09%0.05%0.03%0.02%<0.01%
Dec 202545.4%45.4%5.4%3.3%0.24%0.08%0.07%0.03%0.02%0.01%0%
Jan 202645%45%5.5%4.1%0.19%0.1%0.08%0.03%0.02%0.02%0%
Feb 202646.1%46.1%4.7%2.8%0.2%0.08%0.05%0.03%0.02%0.02%<0.01%
Mar 202645.8%45.8%4.7%3.4%0.24%0.08%0.05%0.02%0.01%0.02%<0.01%
Apr 202645.4%45.4%4.7%4.1%0.2%0.08%0.04%0.02%0.02%0.01%<0.01%
May 202645.8%45.8%3.9%4.1%0.24%0.08%0.04%0.01%0.02%0.01%<0.01%
Jun 202650.4%41.2%3.5%4.5%0.22%0.07%0.04%0.02%0.02%0.01%<0.01%
Jul 202650.8%41.5%3.6%3.7%0.26%0.08%0.03%0.02%<0.01%0.02%<0.01%
Aug 202646.4%46.4%3.4%3.4%0.24%0.08%0.05%0.02%0.02%0.02%<0.01%
Sep 202646%46%4.1%3.4%0.3%0.1%0.07%0.03%0.02%0.02%<0.01%

How has the Nardi and Sunbrella comparison changed over the last 12 months?

3 findings
  • The lead changed hands 5 times in the 12 months ending September 2026: Sunbrella took it in November 2025, Nardi took it in January 2026, Sunbrella took it in April 2026, Nardi took it in July 2026, Sunbrella took it in August 2026.
  • Across the 12 months ending September 2026, Nardi’s share of searches among outdoor furniture brands in New Zealand held steady at 0.02%, and its estimated monthly branded searches moved from 200 to 120.
  • Across the 12 months ending September 2026, Sunbrella’s share of searches among outdoor furniture brands in New Zealand moved from 0.01% to 0.02%, and its estimated monthly branded searches held steady at 140.

How did search popularity change for New Zealand outdoor furniture brands in September 2026?

1 change
  1. Estimated monthly branded searches for Nardi in New Zealand fell 40% over 12 measured months, from 200 to 120 in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Nardi’s and Sunbrella’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Nardi

2 branded search terms

  • nardi
  • nardi outdoor furniture

Sunbrella

1 branded search term

  • sunbrella

How the Brand Demand Index is measured

Other head-to-heads among outdoor furniture brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.