Brandwave

Mitchell Daysh vs Planr:Which is more popular in New Zealand?

In October 2026, Mitchell Daysh had more branded searches than Planr among planning consultancies in New Zealand. Mitchell Daysh had about 320 branded searches, while Planr had 170. Mitchell Daysh made up 15.2% of all planning consultancy searches we track, and Planr accounted for 8.1%. When we asked ChatGPT and Google AI Overviews about planning consultancies, Planr appeared in two of the five answers and Mitchell Daysh in one. Planr was mentioned before Mitchell Daysh in two out of three answers that named either.

Among planning consultancies in New Zealand in October 2026

Who do people search for more?

Mitchell Daysh, about 88% more searches than Planr

Mitchell Daysh 320 searchesPlanr 170 searches

Who does AI mention more?

Planr, mentioned in 2 of 5 answers, Mitchell Daysh in 1

Planr in 2 of 5Mitchell Daysh in 1 of 5

Who does AI recommend more?

Planr, named ahead of Mitchell Daysh in 2 of 3 answers

Planr first in 2Mitchell Daysh first in 1

Follow Mitchell Daysh vs Planr and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top planning consultancies in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Planr was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Mitchell Daysh was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Planr was listed before Mitchell Daysh in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Planz Consultants1st
  2. Barker & Associates2nd
  3. Planning Focus3rd
  4. CoLab Planning4th
  5. Boffa Miskell5th
  6. Planr6th
  7. Mitchell Daysh7th
  8. Bentley & Co–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Planz Consultants4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Planr2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Barker & Associates2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • CoLab Planning2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Planning Focus2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Boffa Miskell1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Mitchell Daysh1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bentley & Co0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about planning consultancies

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.

Is Mitchell Daysh or Planr more popular in search?

This chart shows how often people search Google for Mitchell Daysh and Planr by name. Each line represents a brand's share of searches for all eight planning consultancies we track, month by month, from searches in New Zealand.

Mitchell Daysh and Planr among planning consultancies in New Zealand, by month

Share of searches by month for Mitchell Daysh, Planr. The figures are in the table below the chart.

View monthly share of searches table
MonthBoffa MiskellMitchell DayshPlanrBarker & AssociatesCoLab PlanningPlanz ConsultantsBentley & CoPlanning Focus
Nov 202563.1%15.5%1.5%6.8%4.4%3.4%3.9%1.5%
Dec 202558.7%17.3%2%6%7.3%3.3%2.7%2.7%
Jan 202652.4%23.2%1.2%5.4%10.1%4.2%2.4%1.2%
Feb 202667.7%13.5%1%5.7%5.7%2.6%2.1%1.6%
Mar 202664.5%15.7%0.81%6.9%4.4%3.6%2.4%1.6%
Apr 202657.8%18.5%1.2%6.4%6.4%5.2%2.9%1.7%
May 202660.2%18.1%0.93%7.9%5.1%4.2%2.3%1.4%
Jun 202665.3%13.1%2.5%4.5%5.5%3.5%3.5%2%
Jul 202663.1%15.5%1.9%6.8%4.4%4.4%2.4%1.5%
Aug 202659.6%17.9%3.2%6.4%4.1%4.1%2.8%1.8%
Sep 202661.6%15.2%5.2%5.2%5.2%3.3%2.8%1.4%
Oct 202661.9%15.2%8.1%4.3%4.3%3.3%1.9%0.95%

How has branded search for Mitchell Daysh and Planr changed in New Zealand over the last 12 months?

3 findings

How did search popularity change for New Zealand planning consultancies in October 2026?

1 change
  1. In October 2026, Planr overtook Barker & Associates and CoLab Planning to rank 3rd among planning consultancies in New Zealand, with 8.1% of the searches.

How are Mitchell Daysh’s and Planr’s branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Mitchell Daysh’s and Planr’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Mitchell Daysh

2 branded search terms

  • mitchell daysh
  • mitchelldaysh

Planr

1 branded search term

  • planr

How the Brand Demand Index is measured

Other head-to-heads among planning consultancies

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.