Milwaukee vs Röhm:Which is more popular?
In September 2026, Milwaukee had more branded searches than Röhm among keyless chuck brands in New Zealand. Milwaukee had about 2,950 branded searches, while Röhm had 10. Milwaukee made up 17.3% of all keyless chuck brand searches we track, and Röhm accounted for 0.06%. When we asked ChatGPT and Google AI Overviews about keyless chuck brands, Röhm appeared in all four answers and Milwaukee in one. Röhm was mentioned before Milwaukee in every answer.
Who do people search for more?
Milwaukee, about 295 searches for every 1 for Röhm
Who does AI mention more?
Röhm, mentioned in every answer we collected
Who does AI recommend more?
Röhm, named ahead of Milwaukee in every answer
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Top keyless chuck brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Röhm appeared in all four answers. Milwaukee was mentioned in one out of four: not in any of the three ChatGPT answers, but in the Google AI Overview. Röhm was listed before Milwaukee in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Jacobs4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Röhm4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Albrecht2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Makita1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Milwaukee1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
DeWalt0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about keyless chuck brands
4 answers
Asked ChatGPT
“Which keyless chuck brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best keyless chuck brands in New Zealand?”
Asked ChatGPT
“What's the best keyless chuck brand in New Zealand for a drill?”
Searched Google, AI Overview
“best keyless chuck”
Searched Google, AI Overview
“drill chuck replacement”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 21, 2026.
Is Milwaukee or Röhm more popular in search?
This chart shows how often people search Google for Milwaukee and Röhm by name. Each line represents a brand's share of searches for all six keyless chuck brands we track, month by month, from searches in New Zealand.
Share of searches by month for Milwaukee, Röhm. The figures are in the table below the chart.
View monthly share of searches table
| Month | Makita | DeWalt | Milwaukee | Jacobs | Albrecht | Röhm |
|---|---|---|---|---|---|---|
| Oct 2025 | 54.1% | 29.8% | 15.6% | 0.36% | 0.07% | 0.07% |
| Nov 2025 | 47.2% | 37.3% | 15.2% | 0.19% | 0.06% | 0.06% |
| Dec 2025 | 54% | 30.7% | 15.1% | 0.07% | 0.07% | 0.07% |
| Jan 2026 | 55.5% | 31.1% | 13.1% | 0.15% | 0.07% | 0.07% |
| Feb 2026 | 53.3% | 30.8% | 15.3% | 0.5% | 0% | 0.07% |
| Mar 2026 | 52.2% | 31.3% | 15.8% | 0.63% | 0% | 0.07% |
| Apr 2026 | 54% | 30.3% | 15.2% | 0.36% | 0.07% | 0.07% |
| May 2026 | 51.7% | 29.4% | 18.4% | 0.34% | 0.07% | 0.07% |
| Jun 2026 | 48.3% | 33.6% | 17.7% | 0.25% | 0.06% | 0.06% |
| Jul 2026 | 51.8% | 29.9% | 17.9% | 0.28% | 0.07% | 0.07% |
| Aug 2026 | 46.3% | 30.4% | 22.8% | 0.43% | 0.06% | 0.06% |
| Sep 2026 | 53.2% | 29.2% | 17.3% | 0.18% | 0.06% | 0.06% |
How has the Milwaukee and Röhm comparison changed over the last 12 months?
3 findings
- Milwaukee was ahead of Röhm in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Milwaukee’s share of searches among keyless chuck brands in New Zealand moved from 15.6% to 17.3%, and its estimated monthly branded searches moved from 2.2K to 3K.
- Across the 12 months ending September 2026, Röhm’s share of searches among keyless chuck brands in New Zealand moved from 0.07% to 0.06%, and its estimated monthly branded searches held steady at 10.
How did search popularity change for New Zealand keyless chuck brands in September 2026?
1 change

In September 2026, Milwaukee lost share of searches among keyless chuck brands in New Zealand, from 22.8% to 17.3%.
How are branded searches counted?
6 search terms
Brandwave collects information about searches that people make online using Milwaukee’s and Röhm’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among keyless chuck brands

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