Millennium Hotels vs Scenic Hotel Group:Which is more popular by branded search in New Zealand?
In August 2026, Millennium Hotels had more branded searches than Scenic Hotel Group among hotel chains in New Zealand. Millennium Hotels was estimated to have 6.6K branded searches compared to Scenic Hotel Group’s 2.3K, and held a 7% Share of Search versus Scenic Hotel Group’s 2.4%.
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Which is more popular in search, Millennium Hotels or Scenic Hotel Group?
Compare the hotel groups and chains travellers book with in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Millennium Hotels, Scenic Hotel Group. The figures are in the table below the chart.
View monthly share of search table
| Month | IHG | Sudima Hotels | Hilton | Accor | Millennium Hotels | Distinction Hotels | Heritage Hotels | Scenic Hotel Group | Quest Apartment Hotels |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 25.9% | 21.2% | 22.7% | 8.3% | 7.4% | 4.7% | 5.9% | 2.2% | 1.6% |
| Nov 2025 | 26.2% | 22.1% | 23.6% | 7.2% | 6.9% | 4.2% | 5.9% | 2.3% | 1.5% |
| Dec 2025 | 26.3% | 25.3% | 20.9% | 7% | 7.3% | 4% | 5.6% | 2.4% | 1.2% |
| Jan 2026 | 26.2% | 23.5% | 21.2% | 8% | 7% | 4% | 6.2% | 2.6% | 1.4% |
| Feb 2026 | 27% | 23.5% | 20.2% | 8.1% | 7.1% | 5.2% | 5.1% | 2.4% | 1.4% |
| Mar 2026 | 27.6% | 23.2% | 21.2% | 7.4% | 6.7% | 5.3% | 4.6% | 2.6% | 1.4% |
| Apr 2026 | 24.1% | 22.5% | 23.5% | 7.8% | 8% | 5% | 5.4% | 2.3% | 1.3% |
| May 2026 | 24.9% | 20.7% | 24.4% | 9.2% | 7.9% | 4.9% | 4.6% | 2% | 1.4% |
| Jun 2026 | 23.1% | 22.2% | 23% | 10.7% | 7.1% | 5.7% | 5% | 1.9% | 1.4% |
| Jul 2026 | 26.2% | 24.4% | 19.6% | 9.5% | 6.6% | 5.2% | 5% | 1.9% | 1.6% |
| Aug 2026 | 27.5% | 21.5% | 20.4% | 9% | 7% | 5.9% | 4.8% | 2.4% | 1.5% |
| Sep 2026 | — | — | — | — | — | — | — | — | — |
How has the Millennium Hotels and Scenic Hotel Group comparison changed over the last 12 months?
3 findings
- Millennium Hotels was ahead of Scenic Hotel Group in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Millennium Hotels’ estimated Share of Search among hotel chains in New Zealand moved from 7.4% to 7%, and its estimated monthly branded searches moved from 7.2K to 6.6K.
- Across the 11 months ending August 2026, Scenic Hotel Group’s estimated Share of Search among hotel chains in New Zealand moved from 2.2% to 2.4%, and its estimated monthly branded searches moved from 2.1K to 2.3K.
How did search popularity change for New Zealand hotel chains in August 2026?
0 changes
Neither Millennium Hotels nor Scenic Hotel Group moved beyond provider rounding among hotel chains in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Millennium Hotels’ and Scenic Hotel Group’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Millennium Hotels
11 branded search terms
- airport millennium hotel
- grand millennium hotel
- millennium hotel
- millennium hotel and resorts
- millennium hotel auckland
- millennium hotel nz
- millennium hotels & resorts
- millennium hotels near me
- millenniumhotels com
- the grand millennium hotel
- the millennium hotel
Scenic Hotel Group
9 branded search terms
- scenic hotel
- scenic hotel auckland
- scenic hotel group
- scenic hotel group auckland
- scenic hotel group near me
- scenic hotel group nz
- scenic hotel nz
- scenichotelgroup
- scenichotelgroup co nz
Put your own brand in this comparison
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