Makita vs Shindaiwa:Which is more popular?
In September 2026, Makita had more branded searches than Shindaiwa among chainsaw and outdoor power brands in New Zealand. Makita had about 16,300 branded searches, while Shindaiwa had 110. Makita made up 17.6% of all chainsaw and outdoor power brand searches we track, and Shindaiwa accounted for 0.12%. When we asked ChatGPT and Google AI Overviews about chainsaw and outdoor power brands, Shindaiwa appeared in two of the five answers and Makita in one. Makita and Shindaiwa were each mentioned first in one of the two answers that named either.
Who do people search for more?
Makita, about 148 searches for every 1 for Shindaiwa
Who does AI mention more?
Shindaiwa, mentioned in 2 of 5 answers, Makita in 1
Who does AI recommend more?
Each is named first in 1 of 2 answers.
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Top chainsaw and outdoor power brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Shindaiwa was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Makita was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Makita and Shindaiwa were each listed first in one of the two answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Stihl5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Husqvarna4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
ECHO3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Honda2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers- Shindaiwa2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Makita1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Ryobi0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Greenworks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about chainsaw and outdoor power brands
5 answers
Asked ChatGPT
“Which chainsaw and outdoor power brand should I buy in New Zealand?”
Asked ChatGPT
“What are the best chainsaw and outdoor power brands in New Zealand?”
Asked ChatGPT
“What's the best chainsaw and outdoor power brand in New Zealand for a farm or garden?”
Searched Google, AI Overview
“chainsaw brands nz”
Searched Google, AI Overview
“best chainsaw nz”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in New Zealand on October 19, 2026.
Is Makita or Shindaiwa more popular in search?
This chart shows how often people search Google for Makita and Shindaiwa by name. Each line represents a brand's share of searches for all eight chainsaw and outdoor power brands we track, month by month, from searches in New Zealand.
Share of searches by month for Makita, Shindaiwa. The figures are in the table below the chart.
View monthly share of searches table
| Month | Honda | Ryobi | Makita | Stihl | Husqvarna | ECHO | Shindaiwa | Greenworks |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 43.9% | 18.1% | 15.3% | 10.7% | 11.3% | 0.44% | 0.15% | 0.09% |
| Nov 2025 | 37.4% | 23.3% | 15.3% | 12.5% | 10.8% | 0.46% | 0.17% | 0.07% |
| Dec 2025 | 41.2% | 22.3% | 14.5% | 12.1% | 9.3% | 0.41% | 0.14% | 0.07% |
| Jan 2026 | 45% | 19.2% | 14% | 11.8% | 9.4% | 0.42% | 0.14% | 0.06% |
| Feb 2026 | 45.3% | 17% | 14.7% | 12.4% | 9.9% | 0.49% | 0.15% | 0.1% |
| Mar 2026 | 47.7% | 17.5% | 13.9% | 10.6% | 9.5% | 0.54% | 0.18% | 0.07% |
| Apr 2026 | 43.9% | 17.9% | 15.4% | 11.7% | 10.3% | 0.57% | 0.2% | 0.11% |
| May 2026 | 45.6% | 14.5% | 15.6% | 13.4% | 10.2% | 0.57% | 0.16% | 0.08% |
| Jun 2026 | 48.1% | 14.4% | 16.2% | 11.4% | 9% | 0.63% | 0.17% | 0.11% |
| Jul 2026 | 48.2% | 14.4% | 16% | 11.7% | 8.9% | 0.58% | 0.14% | 0.11% |
| Aug 2026 | 46.3% | 16.3% | 16.7% | 11.3% | 8.5% | 0.68% | 0.17% | 0.11% |
| Sep 2026 | 43.5% | 19.6% | 17.6% | 10.4% | 8.2% | 0.61% | 0.12% | 0.1% |
How has the Makita and Shindaiwa comparison changed over the last 12 months?
3 findings
- Makita was ahead of Shindaiwa in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Makita’s share of searches among chainsaw and outdoor power brands in New Zealand moved from 15.3% to 17.6%, and its estimated monthly branded searches moved from 14.8K to 16.3K.
- Across the 12 months ending September 2026, Shindaiwa’s share of searches among chainsaw and outdoor power brands in New Zealand moved from 0.15% to 0.12%, and its estimated monthly branded searches moved from 140 to 110.
How did search popularity change for New Zealand chainsaw and outdoor power brands in September 2026?
3 changes
In September 2026, Ryobi overtook Makita to rank 2nd among chainsaw and outdoor power brands in New Zealand, with 19.6% of the searches.
In September 2026, Makita gained share of searches among chainsaw and outdoor power brands in New Zealand, from 16.7% to 17.6%.
Estimated monthly branded searches for Shindaiwa in New Zealand fell 21.4% over 12 measured months, from 140 to 110 in September 2026.
How are branded searches counted?
11 search terms
Brandwave collects information about searches that people make online using Makita’s and Shindaiwa’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among chainsaw and outdoor power brands
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