Lattice vs Qualtrics:Which is more popular by branded search in New Zealand?
In August 2026, Qualtrics had more branded searches than Lattice among employee engagement platforms in New Zealand. Qualtrics was estimated to have 2.5K branded searches compared to Lattice’s 10, and held a 68.6% Share of Search versus Lattice’s 0.27%.
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Which is more popular in search, Lattice or Qualtrics?
Compare the employee engagement, recognition and survey platforms New Zealand employers use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Qualtrics, Lattice. The figures are in the table below the chart.
View monthly share of search table
| Month | Qualtrics | Culture Amp | Officevibe | 15Five | Bonusly | Lattice |
|---|---|---|---|---|---|---|
| Oct 2025 | 56.4% | 29.4% | 4.6% | 7% | 2.2% | 0.44% |
| Nov 2025 | 51.6% | 34.4% | 2.9% | 8.3% | 2.6% | 0.26% |
| Dec 2025 | 50% | 34.9% | 4.2% | 6.6% | 3.8% | 0.47% |
| Jan 2026 | 53.5% | 34.2% | 5.4% | 4.2% | 2.3% | 0.38% |
| Feb 2026 | 51.3% | 38% | 5.2% | 3.3% | 1.8% | 0.37% |
| Mar 2026 | 65.7% | 26% | 3.6% | 2.8% | 1.5% | 0.26% |
| Apr 2026 | 66.9% | 24.7% | 3% | 3% | 1.7% | 0.67% |
| May 2026 | 67.6% | 24.6% | 3.7% | 2.4% | 1.3% | 0.27% |
| Jun 2026 | 53.6% | 35.3% | 3.2% | 3.7% | 4% | 0.27% |
| Jul 2026 | 66.6% | 25.4% | 3% | 3% | 1.3% | 0.67% |
| Aug 2026 | 68.6% | 24.4% | 3% | 2.4% | 1.4% | 0.27% |
| Sep 2026 | — | — | — | — | — | — |
How has the Lattice and Qualtrics comparison changed over the last 12 months?
3 findings
- Qualtrics was ahead of Lattice in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Lattice’s estimated Share of Search among employee engagement platforms in New Zealand moved from 0.44% to 0.27%, and its estimated monthly branded searches moved from 20 to 10.
- Across the 11 months ending August 2026, Qualtrics’ estimated Share of Search among employee engagement platforms in New Zealand moved from 56.4% to 68.6%, and its estimated monthly branded searches moved from 2.6K to 2.5K.
How did search popularity change for New Zealand employee engagement platforms in August 2026?
2 changes
In August 2026, Qualtrics gained estimated Share of Search among employee engagement platforms in New Zealand, from 66.6% to 68.6%.
Estimated monthly branded searches for Lattice in New Zealand fell 50% over 11 measured months, from 20 to 10 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Lattice’s and Qualtrics’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.