JustWorkout vs Snap Fitness:Which is more popular by branded search in New Zealand?
In August 2026, Snap Fitness had more branded searches than JustWorkout among gym and fitness club brands in New Zealand. Snap Fitness was estimated to have 14.8K branded searches compared to JustWorkout’s 390, and held a 7.4% Share of Search versus JustWorkout’s 0.19%.
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Which is more popular in search, JustWorkout or Snap Fitness?
Membership-based gyms and fitness studio chains operating in New Zealand. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Snap Fitness, JustWorkout. The figures are in the table below the chart.
View monthly share of search table
| Month | CityFitness | Anytime Fitness | Les Mills | Flex Fitness | Snap Fitness | Jetts | Body Fit Training | F45 Training | JustWorkout | Plus Fitness |
|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 36.9% | 13.6% | 17.4% | 9% | 9% | 8.6% | 2.3% | 2.9% | 0.24% | 0.13% |
| Nov 2025 | 37.1% | 16.7% | 14.8% | 9.1% | 9% | 8.3% | 2.2% | 2.5% | 0.19% | 0.13% |
| Dec 2025 | 44.8% | 13.5% | 12.1% | 9% | 8.9% | 7.3% | 1.9% | 2.3% | 0.16% | 0.16% |
| Jan 2026 | 41.6% | 15.3% | 13.3% | 8.4% | 8.3% | 8.2% | 2.1% | 2.4% | 0.22% | 0.18% |
| Feb 2026 | 41.7% | 15.3% | 13.7% | 8.4% | 8.3% | 8.2% | 1.7% | 2.4% | 0.22% | 0.15% |
| Mar 2026 | 41.4% | 15.1% | 13.9% | 8.3% | 8.2% | 8.2% | 2.2% | 2.3% | 0.22% | 0.18% |
| Apr 2026 | 44% | 13.2% | 14.6% | 8.8% | 7.1% | 7.7% | 1.9% | 2.3% | 0.23% | 0.13% |
| May 2026 | 39.8% | 14.5% | 17.1% | 8% | 7.9% | 7.9% | 2.2% | 2.3% | 0.21% | 0.17% |
| Jun 2026 | 38.5% | 14.1% | 20.7% | 7.7% | 7.6% | 6.8% | 2% | 2.2% | 0.2% | 0.16% |
| Jul 2026 | 42.6% | 12.8% | 14.6% | 8.5% | 8.4% | 8.3% | 1.8% | 2.4% | 0.27% | 0.18% |
| Aug 2026 | 45.6% | 13.7% | 12.7% | 9.1% | 7.4% | 7.4% | 2% | 1.9% | 0.19% | 0.13% |
| Sep 2026 | — | — | — | — | — | — | — | — | — | — |
How has the JustWorkout and Snap Fitness comparison changed over the last 12 months?
3 findings
- Snap Fitness was ahead of JustWorkout in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, JustWorkout’s estimated Share of Search among gym and fitness club brands in New Zealand moved from 0.24% to 0.19%, and its estimated monthly branded searches moved from 480 to 390.
- Across the 11 months ending August 2026, Snap Fitness’ estimated Share of Search among gym and fitness club brands in New Zealand moved from 9% to 7.4%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
How did search popularity change for New Zealand gym and fitness club brands in August 2026?
2 changes
In August 2026, Snap Fitness lost estimated Share of Search among gym and fitness club brands in New Zealand, from 8.4% to 7.4%.
Estimated monthly branded searches for JustWorkout in New Zealand fell 18.8% over 11 measured months, from 480 to 390 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using JustWorkout’s and Snap Fitness’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
JustWorkout
1 branded search term
- just workout
Snap Fitness
2 branded search terms
- snap fitness
- snap fitness gym
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.